pricing strategies

Mountain Dew, currently predominantly stylized as Mtn Dew, is a soft drink by PepsiCo, but which remains its own brand. The formula was made and first marketed in Marion, VA, Knoxville and Johnson City, Tennessee, USA through the 1940s, then in Fayetteville, North Carolina by Barney and Ally...

Marketing Mix of Unilever - Unilever is an Anglo-Dutch multinational corporation that owns many of the world's consumer product brands in foods, beverages, cleaning agents and personal care products. Unilever is a dual-listed company consisting of Unilever N.V. in Rotterdam, The Netherlands and...

Louis Vuitton Malletier — commonly referred to as Louis Vuitton (French: [lwi vɥitɔ̃], commonly Anglicized as /ˈluːiː viːˈtɒn/), or shortened to LV — is a French fashion house founded in 1854. The label is well known for its LV monogram, which is featured on most products, ranging from luxury...

Marketing Mix of Levi Strauss & Co : Levi Strauss & Co. (LS&CO) is a privately held clothing company known worldwide for its Levi's brand of denim jeans. It was founded in 1853 when Levi Strauss came from Buttenheim, Franconia, (Kingdom of Bavaria) to San Francisco, California to open a west...

The L'Oreal Group is the world's largest cosmetics and beauty company.[2] With its registered office in Paris and head office in the Paris suburb of Clichy, Hauts-de-Seine, France,[3] it has developed activities in the field of cosmetics. Concentrating on hair colour, skin care, sun protection...

Marketing Mix of Kentucky Fried Chicken (KFC) : KFC Corporation (KFC), founded and also known as Kentucky Fried Chicken, is a chain of fast food restaurants based in Louisville, Kentucky, in the United States. KFC has been a brand and operating segment, termed a concept[2] of Yum! Brands since...

Marketing Mix of International Business Machines (IBM) : International Business Machines (IBM) (NYSE: IBM) is an American multinational computer, technology and IT consulting corporation headquartered in Armonk, New York, United States. IBM is the world's fourth largest technology company and...

iPod is a portable media player designed and marketed by Apple and launched on October 23, 2001. The product line-up currently consists of the hard drive-based iPod Classic, the touchscreen iPod Touch, the iPod Nano, and the compact iPod Shuffle. iPod Classic models store media on an internal...

Marketing Mix of IKEA : IKEA (Ingvar Kamprad Elmtaryd Agunnaryd) is a privately held, international home products company that designs and sells ready-to-assemble furniture, appliances and home accessories. The company is now the world's largest furniture retailer.[2] IKEA was founded in 1943...

Marketing Mix of Hewlett-Packard Company : Hewlett-Packard Company (NYSE: HPQ), commonly referred to as HP, is an American multinational information technology corporation headquartered in Palo Alto, California, USA.. The company was founded in a one-car garage in Palo Alto by Bill Hewlett and...

The iPhone is a line of Internet and multimedia-enabled smartphones designed and marketed by Apple Inc. The first iPhone was introduced on January 9, 2007. An iPhone functions as a camera phone, including text messaging and visual voicemail, a portable media player, and an Internet client, with...

Hyundai Motor Company (Hangul: 현대 자동차 주식회사, Hanja: 現代自動車株式會社 Hyŏndae Chatongch'a Chusik-hoesa) (KRX: 005380), a major company in the Hyundai Kia Automotive Group which is the world’s fifth largest automaker as of the end of 2009.[1] (In 2008, Hyundai ranked the eighth largest auto maker, without...

Marketing Mix of Gillette : Gillette is a brand of Procter & Gamble currently used for safety razors, among other personal care products. Based in Boston, Massachusetts, it is one of several brands originally owned by The Gillette Company, a leading global supplier of products under various...

Gap, Inc.[5] (NYSE: GPS) is an American clothing and accessories retailer based in San Francisco, California, and founded in 1969 by Donald G. Fisher and Doris F. Fisher. The company has five primary brands: the namesake Gap banner, Banana Republic, Old Navy, Piperlime and Athleta. As of...

Marketing Mix of Giordano : Giordano, International Limited (Chinese: 佐丹奴; SEHK: 0709) is a Hong Kong retailer of men's, women's and children's quality apparel founded in 2006 by Frank Giordano and his daughter Alyssa Giordano [6]. Giordano, as of January 2008, employs more than 11,000 people...

Marketing Mix of Gatorade : Gatorade is a brand of flavored non-carbonated sports drinks manufactured by the Quaker Oats Company, now a division of PepsiCo. Intended for consumption during physically active occasions, Gatorade beverages are formulated to rehydrate and replenish fluid...

Marketing Mix of Snap-on : Snap-on (NYSE: SNA) is a leading U.S. designer, manufacturer and marketer of tools and equipment to professional tool users. It was founded in 1920. Snap-on is located in Kenosha, Wisconsin, and employs approximately 11,500 people worldwide. The company is currently...

Sony Pictures Entertainment, Inc. (SPE) is the television and film production/distribution unit of Japanese multinational technology and media conglomerate Sony. Its group sales in 2010 has been reported to be of $7.2 billion. On September 28, 1989, Japanese corporation, Sony acquired the...

<h2>Marketing Mix of Southwest Airlines Co</h2> Southwest Airlines Co. (NYSE: LUV) is an American low-cost airline and the world's largest low-cost carrier. The airline has its headquarters on the grounds of Dallas Love Field in Dallas, Texas. Southwest is the largest airline in the world by...

Marketing Mix of Sprint Nextel Corporation : Sprint Nextel Corporation (NYSE: S) is a telecommunications company based in Overland Park, Kansas. The company owns and operates Sprint, the third largest wireless telecommunications network in United States, with 48.9 million customers,[1] behind...