Description
SWOT ANALYSIS OF PRITT
Pritt
Parent Company
Henkel
Category
Adhesive
Sector
FMCG
Tagline/ Slogan
Put a friend on your desk
USP
Does the job in a very convenient manner STP
Segment
Adhesives and glues
Urbane upper middle class consumers looking for high quality Target...
Description
SWOT ANALYSIS OF PREGA NEWS
‘Prega news’
Parent Company
Mankind Pharma
Category
Personal care
Sector
FMCG
Tagline/ Slogan
‘sure ho jaye’
USP
Detection results within 5 minutes
STP
Segment
Pregnancy detection card
Target Group
Young women
Positioning
One step home...
Description
SWOT ANALYSIS OF PONDS
Pond’s
Parent Company
HUL (Unilever)
Category
FMCG
Sector
Personal Care – Skin Care
Ponds: where your real age vanishes; Ponds, for timeless beauty; Tagline/ Slogan The miracle is you
Pond’s, has been listening to women’s needs and desires for 150 USP...
Description
SWOT ANALYSIS OF PERSIL
Persil
Parent Company
Henkel Ltd
Category
Laundry & Home Care
Sector
FMCG
Tagline/ Slogan
Dirt is Good
The brand has tried to communicate altruistic values by encouraging children to play outdoors and not worry about getting dirty. Washing USP...
Description
SWOT ANALYSIS OF PARACHUTE
Parachute
Parent Company
Marico
Category
Personal Care brands- Haircare
Sector
FMCG
Tagline/ Slogan
Gorgeous Hamesha
USP
100% Pure Coconut Oil STP
Segment
Appearance and health conscious people of all ages
Women of all ages in both urban and...
Description
SWOT ANALYSIS OF PANTENE PRO V
Pantene Pro V
Parent Company
Procter and Gamble
Category
Personal Care brands- Hair care
Sector
FMCG
Tagline/ Slogan
For hair so healthy it shines
USP
One of the premium and popular variant of pantene shampoo STP
Variants of the products for...
Description
SWOT ANALYSIS OF PAMPERS
‘Pampers’
Parent Company
Procter and Gamble
Category
Personal Care brands- Baby Care
Sector
FMCG
Tagline/ Slogan
Give your child the gift of guaranteed dryness
USP
Leading player in the diaper market
STP
Segment
Upper class society
Target Group...
Description
SWOT ANALYSIS OF PALMOLIVE THERMAL SPA
Palmolive Thermal Spa
Parent Company
Colgate – Palmolive
Category
FMCG
Sector
Personal Care – Body Wash
Tagline/ Slogan
The sensations of a Spa massage
USP
100% Soap Free STP
Segment
Personal Care – Body Wash for women
Target Group...
Description
SWOT ANALYSIS OF PALMOLIVE SHAVING CREAM
Palmolive Shaving Cream
Parent Company
Colgate-Palmolive
Category
Personal Care – Shaving
Sector
FMCG
Tagline/ Slogan
For a Close, Smooth Shave!
USP
New Palmolive Shaving Cream softens the beard as you shave STP
Segment
Personal...
Description
SWOT ANALYSIS OF PALMOLIVE MOISTURIZING BODY WASH
Palmolive Naturals Moisturizing Body Wash
Parent Company
Colgate-Palmolive
Category
FMCG
Sector
Personal Care – Body Wash
Tagline/ Slogan
New Beautiful Skin for a new you; So pleasurable its addictive
Palmolive Naturals Body...
Description
SWOT ANALYSIS OF PALMOLIVE CHARMIS CREAM
Palmolive Charmis Cream
Parent Company
Colgate-Palmolive
Category
Skin Care
Sector
FMCG
Tagline/ Slogan
Nourished, Glowing Skin
New Palmolive Charmis has a unique combination of scientifically USP proven Vitamins E,C and A STP...
Description
SWOT ANALYSIS OF PALMOLIVE AROMA SHOWER GEL
Palmolive Aroma Shower Gel
Parent Company
Colgate-Palmolive
Category
FMCG
Sector
Personal Care – Shower Gel
Tagline/ Slogan
Relax Your Senses , Let Your Senses Sparkle
Made with pure essential oils that softens the skin and...
Description
SWOT ANALYSIS OF PALMOLIVE AROMA LIQUID HAND WASH
Palmolive Aroma Liquid Hand Wash
Parent Company
Colgate-Palmolive
Category
FMCG
Sector
Personal Care – Hand Wash
Tagline/ Slogan
Relax your Senses
USP
Palmolive Aroma Relaxing is enriched with the natural essential oils STP...
Description
SWOT ANALYSIS OF ORIFLAME
Oriflame
Parent Company
Oriflame Cosmetics
Category
Personal Care Brands- Cosmetics
Sector
FMCG
Tagline/ Slogan
Natural Swedish cosmetics
USP
One of the best direct selling companies
STP
Segment
Middle market price segment
Women purchasing...
Description
SWOT ANALYSIS OF ORAL-B
Oral -B
Parent Company
Procter and Gamble
Category
Personal Care brands - Hygiene
Sector
FMCG
Tagline/ Slogan
The brand more dentists use themselves worldwide
USP
Global leader in toothbrush market STP
People having medium purchasing power...
Description
SWOT ANALYSIS OF OLAY TOTAL EFFECTS
Olay Total Effects
Parent Company
Procter and Gamble
Category
Personal Care brands - Skin care
Sector
FMCG
Tagline/ Slogan
Fight 7 signs of aging
USP
Keeps the skin younger with aging of the body STP
Segment
Personal care – anti aging...
Description
SWOT ANALYSIS OF OLAY NATURAL WHITE
Olay Natural White
Parent Company
Procter and Gamble
Category
Personal Care brands - Skin care
Sector
FMCG
Tagline/ Slogan
Challenge what’s possible; glowing fairness from within
USP
Contains nutrients to provide fairness and nourishment...
Description
SWOT ANALYSIS OF ODOPIC
Odopic
Parent Company
Dabur
Category
Home Care brands
Sector
FMCG
Tagline/ Slogan
Odopic – with lime; ‘Chamchamati safedi bin jhanjhat paai’
High quality product having powerful grease cutting action containing USP natural ingredients such as lime...
Description
SWOT ANALYSIS OF ODONIL
Odonil
Parent Company
Dabur
Category
Home Care brands
Sector
FMCG
Tagline/ Slogan
Mood badal de
USP
Market leader in air fresheners category STP
Segment
Indian families using traditional methods of fragrances
Changing lifestyle of consumers...
Description
SWOT ANALYSIS OF ODOMOS
Odomos
Parent Company
Dabur
Category
Home Care brands
Sector
FMCG
100% protection from disease causing mosquitoes; Safe effective Tagline/ Slogan anywhere
Market leader in its category of personal care creams in household USP insecticides
STP...