digital communication

Description Everyone is aware of the growth of digital communication about brands, including famous examples that illustrate the potential for major changes in consumer attitudes to be driven entirely though the internet. But few people know the typical levels of activity and influence, behind...

Description Digital transformation (DT) the use of technology to radically improve performance or reach of enterprises is becoming a hot topic for companies across the globe. DIGITAL TRANSFORMATION: A ROADMAP FOR BILLION-DOLLAR ORGANIZATIONS FINDINGS FROM PHASE 1 OF THE DIGITAL TRANSFORMATION...

Description Everyone is aware of the growth of digital communication about brands, including famous examples that illustrate the potential for major changes in consumer attitudes to be driven entirely though the internet. But few people know the typical levels of activity and influence, behind...

Description Social media marketing is an umbrella term that includes the use of social media for sales, marketing, customer service and public relations, indicating a convergence of these traditionally separate corporate departments. Social Media and the Evolution of Corporate Communications by...

Description This paper provides an analysis of the mobile applications market through an examination of three of the largest app stores. The analysis is designed to identify emerging issues for consumers. communicating | facilitating | regulating Emerging business models in the digital economy—...

Description People are communicating more things to more people than ever before, and not just by phone anymore. Internet-enabled communication models are gaining audience, attention and market share at the expense of traditional telecommunication providers. Telecommunications IBM Institute for...

INTERNATIONAL SEMESTER – 30 ECTS SPRING 2015 DIGITAL CREATIVE PROJECTS IN BUSINESS 2 TABLE OF CONTENTS Howest University of Applied Sciences 3 What is... 5 WHAT IS A DIGITAL CREATIVE PROFESSIONAL? WHAT IS A DIGITAL DIGITAL BUSINESS CREATIVE?? 1 Course concept 6 Course overview 7 English for...

Description Small and medium-size businesses are significant contributors to the Australian economy, both in terms of the number of people they employ and their output. Connected Small Businesses How Australian small businesses are growing in the digital economy 2013 General use restriction...

Description On a day to day basis digital communications means generating messages for dissemination across social media channels such as Twitter, Facebook, Google+™ and LinkedIn™. Naturally, this activity should be aligned with PR, advertising and other marketing campaigns. DIGITAL...

Description In short, digital is about finding the best way of achieving goals, normally promoting a brand or service, through electronic connected media. This could be online on the web, through specialist Internet applications, or through mobile phone applications (both network and Bluetooth...

Description Twitter…Facebook…YouTube…blogs—Social media is everywhere and we all take part in the growing conversation in one shape or form whether we want to or not. Leveraging Social Media to Grow Your Business. Sales and Marketing Services Social Media Workshop...

Description Digital communication technologies have exploded across the world and have transformed nearly every aspect of the information and media landscape. Organizations are shifting to address implications, manage consequences, and capitalize on opportunities presented by new digital...

Description We live in an information-rich world in which we increasingly depend on advanced digital networks to connect our smart phones and computers with databases and information processing systems in the cloud. September 24, 2012 – The Information Technology and Innovation Foundation...