data

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    STATISTICAL & DATA ANALYSIS

    The data was analyzed to compare the ratings defined by gender, performance and potential. Gender, potential, and performance, each consisted of only two categories, male and female, average and high potential (HiPO), and 4.0 or under, and over 4.0 for the high potentials (HiPR). The mean...
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    Primary Data

    The primary data are reliable. However, problem in primary data is its cost, both in term of money and time required for collection. Primary data are of two types:- a) Census:- It refers to the collection of data from the entire population. In India population census is taken after every 10...
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    Levels of data mining operations

    Levels of data mining operations The aggregate or the Macro level Mining at the macro level gives us a broad overview of the data e.g. when customer of the retail store are segmented by profitability criteria, we obtain clusters who are profitable to various extent. Knowledge obtained by...
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    Data Mining for CRM: Some Relevant issues

    Data Mining for CRM: Some Relevant issues Data mining is an important enabler for CRM. Advances in data storage and processing technologies have made it possible today to store very large amounts of data in what are called data warehouses and then use data mining tools to extract relevant...
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    Data Collection Instruments

    Data Collection Instruments 1) PERSONAL INTERVIEW An interviewer asking questions generally face-to-face to other persons conducts personal interview. This sort of interview may be in the form of direct personal investigation or it may be an indirect oral investigation. This method is...
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    Selection of appropriate methods for data collection

    Selection of appropriate methods for data collection Nature scope and object of enquiry: This constitutes the most important factor affecting the choice of a particular method . the method selected should be such that it suits the type of enquiry that is to be conducted in the researcher, this...
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    COLLECTION OF SECONDARY DATA

    COLLECTION OF SECONDARY DATA Secondary data means that are already available that is they refer to the data, which have already been collected and analyzed by someone else. When the researcher utilizes secondary data, then he has to look into various sources from where he can obtain them...
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    DATA COLLECTION

    DATA COLLECTION The task of data collection begins after problem has been identified. While deciding about the method of data collection to be used for the study the researcher should keep in mind two types of data viz, primary data and secondary. The primary data are those, which are...
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    Data Analysis of Mahindra & Mahindra

    1. Understanding the skills of team members From the first question we come to know the understanding of the skills of the team members by the other team members. Here we see that majority of them (12 responses) know the skills of the other team members to a medium extent. Whereas 5 of them...
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    Instruments for Data Collection

    DATA COLLECTION INSTRUMENTS 1) PERSONAL INTERVIEW An interviewer asking questions generally face-to-face to other persons conducts personal interview. This sort of interview may be in the form of direct personal investigation or it may be an indirect oral investigation. This method is...
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    How to Select appropriate methods for data collection:

    Selection of appropriate methods for data collection: Nature scope and object of enquiry: this constitutes the most important factor affecting the choice of a particular method . the method selected should be such that it suits the type of enquiry that is to be conducted in the researcher...
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    Structured and Non Structured Data Collection

    STRUCTURED Vs UNSTRUCTURED DATA COLLECTION The data collection through questionnaires can be done through four ways as follows; Structured disguised Structured - nondisguised Non-structured - disguised Non structured - nondisguised Note : non disguised data collection is also called...
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    Application of Primary and Secondary Data

    USES OF PRIMARY AND SECONDARY DATA The task of data collection begins after problem has been identified. While deciding about the method of data collection to be used for the study the researcher should keep in mind two types of data viz, primary data and secondary. The primary data are...
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    External Sources of Secondary Data

    External Sources of Secondary Data Numerous sources external to the firm mav have data relevant to the firm's requirements. Seven general categories of external secondary information are described in the sections that follow: (1) computerized databases, (2) associations, (3)...
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    Internal Sources of Secondary Data

    Internal Sources of Secondary Data Internal sources can be classified into four broad categories: • accounting records • sales force reports • miscellaneous records • internal experts Accounting Records The basis for accounting records concerned with sales is the sales invoice...
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    Nature of Secondary Data

    The Nature of Secondary Data Primary data are data that are collected to help solve a problem or take advantage of an opportunity on which a decision is pending. Secondary data are data that were developed for some purpose other than helping to solve the problem at hand. Obviously, the...
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    Secondary Data

    Secondary Data In April 1991, Buick and its advertising agency, McMann-Erickson Worldwide, launched its new Roadmaster station wagon with a revolutionary new advertising approach. A major component of the advertising for Roadster is a print campaign with ads appearing in Time, Newsweek...
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    Sources of Research Data

    THE SOURCES OF RESEARCH DATA The design of the research project specifies both the data that are needed and how they are to be obtained. The first step in the data-collection process is to look for secondary data. These are data that were developed for some purpose other than for helping...
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    DATA PROCESSING

    DATA PROCESSING Data processing’s total task in carrying out the analytical program is to convert crude fragments of observation and responses into orderly statistics for interpretation. The seven stages of data processing are given below: 1. Data preparation. There are three preparation...
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    DATA ANALYSYIS

    DATA ANALYSIS After the data have been collected, the researcher turns to the task of analyzing them. The analysis of data requires a number of closely related operations such as establishment of categories, the application of these categories to raw data through coding, tabulation and then...
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