You will find lot of research reports on Quality work life @ MP. Use those as secondary research.
You will need to create a questionnaire and float it amongst working women to gain insights. Test hypothesis and draw inferences from it. What are the kind of products that working women would buy?
If you were a business what kind of communication would attract a working women?
Consumer buyer behavior across sec's among this category etc etc
Hope this helped.
Help Yourself, Help Others
You will need to create a questionnaire and float it amongst working women to gain insights. Test hypothesis and draw inferences from it. What are the kind of products that working women would buy?
If you were a business what kind of communication would attract a working women?
Consumer buyer behavior across sec's among this category etc etc
Hope this helped.
Help Yourself, Help Others
Jennyshine
Jenny Shine
Hello dear,
Please check attachment for Flexible working and work-life balance, so please download and check it.