What is Generic strategy?

[Gyaan Raja]

Hello guys i am searching for information on Generic strategy. If anyone have information on Generic strategy Kindly share with me.

 

[raj_verma61]

Hello guys i am searching for information on Generic strategy. If anyone have information on Generic strategy Kindly share with me.

Information on Generic Strategy: This is a particular style of competing involving the company choosing not only how it will compete, but also of how it will not compete. Differentiation, cost leadership and focus strategies are all examples of generic strategies
(Porter 1985).

 

[bhautik.kawa]

Hello guys i am searching for information on Generic strategy. If anyone have information on Generic strategy Kindly share with me.

Hey,

I am sharing a document which will give more detailed explanation on Generic Strategies by Michael Porter .