The Various Faces Of Customers
Faithful Customers
They represent no more than 20 percent of our customer base, but make up more than 50 percent of our sales. Hence keeping close contact with them and developing relations with them is all the most important, because retaining the loyal customers you tend to get the new ones. Hence the more and quality you give them, higher will be the returns you’ll get from them.
Discount Customers:
They shop our stores frequently, but make their decisions based on the size of our markdowns. These are very much needed to clear you stock, hence when your stock exceeds and you plan to clear stock by providing discounts or other offers, these customers help you clear your stock and fulfill their desire.
Impulse Customers:
They do not have buying a particular item at the top of their “To Do” list, but come into the store on a whim. They will purchase what seems good at the time. This is the most beloved segment of all the sellers to cater to an impulsive buyer.
Need-Based Customers:
They have a specific intention to buy a particular type of item. Almost many of them have similar intention of buying for a reason and when they get into a store they don’t allured with the placements of attractive things in your shop; they rather come to the point and make purchase as per their thoughts.
Wandering Customers:
They have no specific need or desire in mind when they come into the store. Rather, they want a sense of experience and/or community. These are just like those who do not things of their choice; go ahead into another shop for something new and exciting with a variety to seek. For such kind providing them with a wide variety of options to select from gives them that freedom to make choice.
Organizational Consumer
Organizational consumer consists of the government agencies, business organization, nongovernmental organization (NGO), firms and different types of manufacturing companies who purchases the goods and services in order to run the business of the firm or business concern or business organization.
Faithful Customers
They represent no more than 20 percent of our customer base, but make up more than 50 percent of our sales. Hence keeping close contact with them and developing relations with them is all the most important, because retaining the loyal customers you tend to get the new ones. Hence the more and quality you give them, higher will be the returns you’ll get from them.
Discount Customers:
They shop our stores frequently, but make their decisions based on the size of our markdowns. These are very much needed to clear you stock, hence when your stock exceeds and you plan to clear stock by providing discounts or other offers, these customers help you clear your stock and fulfill their desire.
Impulse Customers:
They do not have buying a particular item at the top of their “To Do” list, but come into the store on a whim. They will purchase what seems good at the time. This is the most beloved segment of all the sellers to cater to an impulsive buyer.
Need-Based Customers:
They have a specific intention to buy a particular type of item. Almost many of them have similar intention of buying for a reason and when they get into a store they don’t allured with the placements of attractive things in your shop; they rather come to the point and make purchase as per their thoughts.
Wandering Customers:
They have no specific need or desire in mind when they come into the store. Rather, they want a sense of experience and/or community. These are just like those who do not things of their choice; go ahead into another shop for something new and exciting with a variety to seek. For such kind providing them with a wide variety of options to select from gives them that freedom to make choice.
Organizational Consumer
Organizational consumer consists of the government agencies, business organization, nongovernmental organization (NGO), firms and different types of manufacturing companies who purchases the goods and services in order to run the business of the firm or business concern or business organization.