The Marketing Research Process

[kumaran700]

Step One: Establishing the Need for Marketing Research
Step Two: Defining the Problem
Step Three: Establishing Research Objectives
Step Four: Determining Research Design
Step Five: Identifying Information Types and Sources
Step Six: Determining Methods of Accessing Data

 

[bhautik.kawa]

Step One: Establishing the Need for Marketing Research
Step Two: Defining the Problem
Step Three: Establishing Research Objectives
Step Four: Determining Research Design
Step Five: Identifying Information Types and Sources
Step Six: Determining Methods of Accessing Data

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I am uploading a document which will give more detailed explanation on the Marketing Research Process.