abhishreshthaa
Abhijeet S
West Liberty Foods, L.L.C. is a US meat processing company owned by the Iowa Turkey Growers Cooperative and formed in 1996[1] by a group of Iowa turkey growers,[2] and now owns four meat processing plants.[3] The company mainly produces products for customers to sell under their own brand names.[2] As of 2006, West liberty Foods was the 12th largest turkey company in the United States.
Each plant, located in the three Iowa towns of West Liberty, Mount Pleasant, and Sigourney as well as Tremonton, Utah, focuses on specific aspects of the meat packing process. The West Liberty plant participates in the entire process by slaughtering animals, further processing meats into products, and packaging finished products, and the Sigourney plant focuses on the further processing step only, and the Mount Pleasant plant only packages finished product.
While West Liberty Foods has experienced growth and received industry recognition since its inception, it initially faced a difficult market for turkeys, and has experienced problems with labor discontent. Employees remain with the company for an average of nine years,[2] with more than 1500 employed.
Strengths
* Cost advantage
* Asset leverage
* Effective communication
* High R&D
* Innovation
* Online growth
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain
* Pricing
* Real estate
* Reputation management
* Unique products
Weaknesses
* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low R&D
* Low market share
* No online presence
* Not innovative
* Not diversified
* Poor supply chain
* Weak management team
* Weak real estate
* Weak, damaged brand
* Ubiquitiouegory, products, services
Opportunities
* Acquisitions
* Asset leverage
* Financial markets (raise money through debt, etc)
* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
* Takeovers
Threats
* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Exchange rate fluctuations
* Lower cost competitors or imports
Each plant, located in the three Iowa towns of West Liberty, Mount Pleasant, and Sigourney as well as Tremonton, Utah, focuses on specific aspects of the meat packing process. The West Liberty plant participates in the entire process by slaughtering animals, further processing meats into products, and packaging finished products, and the Sigourney plant focuses on the further processing step only, and the Mount Pleasant plant only packages finished product.
While West Liberty Foods has experienced growth and received industry recognition since its inception, it initially faced a difficult market for turkeys, and has experienced problems with labor discontent. Employees remain with the company for an average of nine years,[2] with more than 1500 employed.
Strengths
* Cost advantage
* Asset leverage
* Effective communication
* High R&D
* Innovation
* Online growth
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain
* Pricing
* Real estate
* Reputation management
* Unique products
Weaknesses
* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low R&D
* Low market share
* No online presence
* Not innovative
* Not diversified
* Poor supply chain
* Weak management team
* Weak real estate
* Weak, damaged brand
* Ubiquitiouegory, products, services
Opportunities
* Acquisitions
* Asset leverage
* Financial markets (raise money through debt, etc)
* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
* Takeovers
Threats
* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Exchange rate fluctuations
* Lower cost competitors or imports