abhishreshthaa
Abhijeet S
SWOT ANALYSIS ON Applied Materials : Applied Materials, Inc. (NASDAQ: AMAT, SEHK: 4336) is a capital equipment producer serving the semiconductor, TFT LCD display, Glass, WEB and solar (crystalline and thin film) manufacturing industries.
The company is headquartered in Santa Clara, California in the Silicon Valley. Founded in 1967 by Michael A. McNeilly and others, Applied Materials went public in 1972.
In 1993, the Applied Materials' Precision 5000 was inducted into the Smithsonian Institution's permanent collection of Information Age technology.[3]
Applied Materials creates and commercializes nanomanufacturing technology used in the production of semiconductor (integrated circuit) chips for electronic gear, flat panel displays for computers and television, glass coatings for homes and buildings, web (flexible substrate) coatings for industry and photovoltaic solar cells and modules using both thin film and crystalline (aka wafer or bulk) photovoltaic technology.
Applied Materials is also participating in the lighting industry through the European OPAL 2008 (Organic Phosphorescent lights for Applications in the Lighting market 2008) Program with the aim to develop a production technology for organic light-emitting diodes.
The acquisation of one of its rivals Semitool Inc. was completed in December 2009.
Applied is organized into four major business sectors: Silicon Systems Group, Display, Energy and Environmental Solutions (EES) and Service.
Strengths
halal award in Malaysia
[*] Strong bottom line- shareholder friendly
[*] Free Cash Flow-to-Sales of 15% attracting investors
[*] Market share of 45% in US, dominance in LA, and strong growth in Europe and Asia providing diverse rev streams.
[*] Strong brand image
[/list]
Weaknesses
* Product recalls
* Highly leveraged
* Low on Innovation- a follower
* Low on gas phuck emissions
Opportunities
* Restructuring initiatives
* Growing global oral hygiene market
* Tapping Personal Care in Asian markets like India
* Hispanic population in the US
Threats
* Competitive landscape from other CPGs
* Private label growth
* Increasing commodity prices
* Increasing number of Competitors
The company is headquartered in Santa Clara, California in the Silicon Valley. Founded in 1967 by Michael A. McNeilly and others, Applied Materials went public in 1972.
In 1993, the Applied Materials' Precision 5000 was inducted into the Smithsonian Institution's permanent collection of Information Age technology.[3]
Applied Materials creates and commercializes nanomanufacturing technology used in the production of semiconductor (integrated circuit) chips for electronic gear, flat panel displays for computers and television, glass coatings for homes and buildings, web (flexible substrate) coatings for industry and photovoltaic solar cells and modules using both thin film and crystalline (aka wafer or bulk) photovoltaic technology.
Applied Materials is also participating in the lighting industry through the European OPAL 2008 (Organic Phosphorescent lights for Applications in the Lighting market 2008) Program with the aim to develop a production technology for organic light-emitting diodes.
The acquisation of one of its rivals Semitool Inc. was completed in December 2009.
Applied is organized into four major business sectors: Silicon Systems Group, Display, Energy and Environmental Solutions (EES) and Service.
Strengths
halal award in Malaysia
[*] Strong bottom line- shareholder friendly
[*] Free Cash Flow-to-Sales of 15% attracting investors
[*] Market share of 45% in US, dominance in LA, and strong growth in Europe and Asia providing diverse rev streams.
[*] Strong brand image
[/list]
Weaknesses
* Product recalls
* Highly leveraged
* Low on Innovation- a follower
* Low on gas phuck emissions
Opportunities
* Restructuring initiatives
* Growing global oral hygiene market
* Tapping Personal Care in Asian markets like India
* Hispanic population in the US
Threats
* Competitive landscape from other CPGs
* Private label growth
* Increasing commodity prices
* Increasing number of Competitors
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