Description
SWOT ANALYSIS OF TNT
TNT
Parent Company
TNT
Category
Global express, logistics and mail services
Sector
Transport & Logistics
Tagline/ Slogan
Sure We Can
USP
Most innovative
STP
Segment
Customers who require mail & express services globally
Businesses & individuals who require global express, logistics and mail Target Group services all over the globe
Company that is well acknowledged as being a very innovative force in Positioning the industry
SWOT Analysis
1. Employs over 75,000 people in more than 200 countries 2. Diversified service range 3. Most preferred in Malaysian market 4. Acknowledged as innovative force in the express industry 5. Has over 2,300 company owned depots & operate apprx 50 flights Strength and 26000+ trucks
1.Limited diversification in services 2. Since this is a competitive segment, the market share growth is Weakness limited
1.Diversification in products & services 2.Expansion and penetration in newer regions Opportunity 3.Chances of good future in Malaysian economy
1.Small competitors with low cost services 2.Signs of economic slowdown Threats 3.Reduced purchase power of Malaysian market
Competition
1.DHL 2.FedEx Competitors 3.UPS
doc_349870568.docx
SWOT ANALYSIS OF TNT
TNT
Parent Company
TNT
Category
Global express, logistics and mail services
Sector
Transport & Logistics
Tagline/ Slogan
Sure We Can
USP
Most innovative
STP
Segment
Customers who require mail & express services globally
Businesses & individuals who require global express, logistics and mail Target Group services all over the globe
Company that is well acknowledged as being a very innovative force in Positioning the industry
SWOT Analysis
1. Employs over 75,000 people in more than 200 countries 2. Diversified service range 3. Most preferred in Malaysian market 4. Acknowledged as innovative force in the express industry 5. Has over 2,300 company owned depots & operate apprx 50 flights Strength and 26000+ trucks
1.Limited diversification in services 2. Since this is a competitive segment, the market share growth is Weakness limited
1.Diversification in products & services 2.Expansion and penetration in newer regions Opportunity 3.Chances of good future in Malaysian economy
1.Small competitors with low cost services 2.Signs of economic slowdown Threats 3.Reduced purchase power of Malaysian market
Competition
1.DHL 2.FedEx Competitors 3.UPS
doc_349870568.docx