Description
SWOT ANALYSIS OF TEVA PHARMACEUTICALS

Teva Pharmaceutical

Parent Company

Teva Pharmaceutical

Category

Pharmaceutical

Sector

Health Care

Tagline/ Slogan

Live your life; We make quality healthcare accessible around the world

They are largest generic drug maker in the world. They make quality USP healthcare accessible around the world

STP

Segment

Generic , branded products and API

Target Group

Healthcare professionals & pharmacists.

Teva is the largest generic manufacturing company. They specialize in development, manufacturing & marketing of branded and generic Positioning products.

SWOT Analysis

1. Teva has presence in 60 countries & employs over 46,000 well trained people 2. No.1 generic company in the world with substantial market share 3. Has broadest portfolio of over 1300 molecules in generics 4. Holds patent for world’s largest selling multiple sclerosis drug Copaxone Strength 5. One of the 15 largest pharmaceutical companies worldwid

1. Discontinued production of major anesthetic drugs 2. Teva gets sustantial revenue from outside U.S which is subjected to Weakness macro-economic fluctuations

1. Consolidation of Taiyo acquisition 2. Increasing generic market Opportunity 3. Patents of major drugs are on the verge of expiry

Threats

1.Stringent marketing & manufacturing regulations

2. Disruption of global supply chain due to changing environment 3. More resourceful companies entering generics market

Competition

1. Abbott laboratories 2. Merck 3. Acadia pharmaceuticals Competitors 4. Bayer



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