Description
SWOT ANALYSIS OF SHANGHAI INTERNATIONAL PORT GROUP

Shanghai International Port Group

Parent Company

Shanghai International Port Group

Category

Transportation

Sector

Transportation and Logistics

Tagline/ Slogan

SIPG, where west meet east and expertise meet expectation

The annual import and export trade through Shanghai, in terms of USP value, accounts for a quarter of China’s total foreign trade

STP

Segment

Business which requires transportation and logistics services

Businesses which require cargo handling, transshipping, marine and Target Group overland transportation of domestic and international cargo

Positioning

Leading container terminal operator in China

SWOT Analysis

1. Advantageous geographical location 2. More than 2,000 container ships depart from the Port every month to all major ports around the world 3. Operates 125 berths, has storage capacity of 4,721,000 m2and owns Strength 5,143 units of cargo handling equipment

1. Operations limited to Shanghai only Weakness 2. Small player compared to its competitors

1. Forming a cross-regional and multinational operational pattern that is geared both to the domestic and international markets 2. Establishing the Port of Shanghai as an international shipping center to achieve the rapid development of SIPG Opportunity 3. New strategic alliances and joint ventures

1. Legislation could impact 2. Slowing down of global economy Threats 3. Rising fuel prices

Competition

1. APM Terminals 2. PSA Competitors 3. China Ocean Shipping Company



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