Description
SWOT ANALYSIS OF SAFEXPRESS

Safexpress

Parent Company

Safexpress Ltd

Category

Express Services

Sector

Transportation & Logistics

Tagline/ Slogan

Distribution redefined; The complete logistics solution

Unique „Campus2Home? service which helps students to manage all USP problems related to their luggage movement

STP

Segment

Businesses with transportation needs

Diverse business verticals like Apparel & Lifestyle, Healthcare, Hi-Tech, Publishing, Automotive, Engineering & Electrical Hardware, FMCG & Target Group Consumer Electronics, and Institutional

'Market Leader' and 'Knowledge Leader' of the Indian Supply Chain & Positioning Logistics Industry

SWOT Analysis

1.Credit & Retail basis pricing strategy 2. Good brand presence in India 3. It has great amount of Creative Service ideas 4. “Largest Logistics service Provider in India” by Limca Book of Records in 2002 5. Has a reach to all 627 districts in 35 states and union territories in India 6. It has more than 3600 GPS-equipped all-weather proof, Strength containerized vehicles

1.Marketing and advertising is lesser than global brands Weakness 2.Lower adoption of advanced technology

1.Diversification in more innovative services 2.Increasing firms in manufacturing industry 3.It has 3600 weather proof ISO-9002 vehicles which can be used for Opportunity increasing range of services

1.Big competitors with advanced technology 2.Unorganised transportation sector Threats 3.Entry and penetration of international players and domestic players

Competition

1.Gati 2.DHL Competitors 3.Blue Dart



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