Description
SWOT ANALYSIS OF RR DONNELLEY
RR Donnelley
Parent Company
RR Donnelley & Sons Company
Category
Printing & Publishing
Sector
Media and Entertainment
Tagline/ Slogan
Content that Connects
USP
End-to-End solutions, collaborative approach and worldwide locations
STP
Publishers in need of printing, publishing and supply chain Segment requirements
Target Group
Business and personal publishers
A brand that provides best solutions to print, digital, supply chain and Positioning industry solutions
SWOT Analysis
1. Over 100 years of experience in printing and publishing books 2. Print solutions to diversified portfolio such as Books, business needs, catalog, commercial print, magazine and labels & packaging 3. Publishing Customized Content - Sequence makes media personal to each consumer with personalization and relevance 4. Provides an entire spectrum of services - supplying the colors, page counts, trim sizes, binding styles and quantities that meet your needs, title by title Strengths 5. Strong presence in the field of books and publishing
1. Continuous restructuring and impairments of the parent company 2. Donnelley is believed to have intangible assets through goodwill which many analysts believe may be a sign of overpayment for Weakness acquisitions
1. Developing more stable business through acquisitions to compete with the competitors 2. Incubating its own brands for publishing literary books 3.Investing in e-publications and online services to increase the Opportunity revenue
1. Increase in the competition from other global players 2. Changes in advertisement trends 3. With an atmosphere of broad-based change, the publishing industry Threats is reaching beyond traditional boundaries
Competition
1. Toppan Printing Company 2.Dia Nippon Printing Co Competitors 3.Quad Graphics
doc_466394336.docx
SWOT ANALYSIS OF RR DONNELLEY
RR Donnelley
Parent Company
RR Donnelley & Sons Company
Category
Printing & Publishing
Sector
Media and Entertainment
Tagline/ Slogan
Content that Connects
USP
End-to-End solutions, collaborative approach and worldwide locations
STP
Publishers in need of printing, publishing and supply chain Segment requirements
Target Group
Business and personal publishers
A brand that provides best solutions to print, digital, supply chain and Positioning industry solutions
SWOT Analysis
1. Over 100 years of experience in printing and publishing books 2. Print solutions to diversified portfolio such as Books, business needs, catalog, commercial print, magazine and labels & packaging 3. Publishing Customized Content - Sequence makes media personal to each consumer with personalization and relevance 4. Provides an entire spectrum of services - supplying the colors, page counts, trim sizes, binding styles and quantities that meet your needs, title by title Strengths 5. Strong presence in the field of books and publishing
1. Continuous restructuring and impairments of the parent company 2. Donnelley is believed to have intangible assets through goodwill which many analysts believe may be a sign of overpayment for Weakness acquisitions
1. Developing more stable business through acquisitions to compete with the competitors 2. Incubating its own brands for publishing literary books 3.Investing in e-publications and online services to increase the Opportunity revenue
1. Increase in the competition from other global players 2. Changes in advertisement trends 3. With an atmosphere of broad-based change, the publishing industry Threats is reaching beyond traditional boundaries
Competition
1. Toppan Printing Company 2.Dia Nippon Printing Co Competitors 3.Quad Graphics
doc_466394336.docx