Description
SWOT ANALYSIS OF PEMEX
Pemex
Category
Petroleum
Sector
Energy
Tagline/ Slogan
We build the PEMEX of the future
USP
Second largest company in the world by total market value
STP
Segment
Corporates, countries, individuals looking to fulfill energy needs
Enterprises looking for energy for production, people for petrol diesel Target Group for vehicles and domestic uses
Positioning
One of the largest oil companies in Mexico
SWOT
1.Mexico's nationalized petroleum company 2.Strong presence in Mexico Strength 3.Has over 138,000 employees
1.Cost of environmental hazards 2.Lowest production in the world Weakness 3.Protests against the privatization of Pemex
1.Increasing fuel/oil prices 2.Increasing natural gas market 3.More oil well discoveries Opportunity 4.Expand export market
1.Government regulations 2.High Competition Threats 3.Price control and Heavy tax
Competition
1.Petrobras Competitors 2.Repsol
doc_148558478.docx
SWOT ANALYSIS OF PEMEX
Pemex
Category
Petroleum
Sector
Energy
Tagline/ Slogan
We build the PEMEX of the future
USP
Second largest company in the world by total market value
STP
Segment
Corporates, countries, individuals looking to fulfill energy needs
Enterprises looking for energy for production, people for petrol diesel Target Group for vehicles and domestic uses
Positioning
One of the largest oil companies in Mexico
SWOT
1.Mexico's nationalized petroleum company 2.Strong presence in Mexico Strength 3.Has over 138,000 employees
1.Cost of environmental hazards 2.Lowest production in the world Weakness 3.Protests against the privatization of Pemex
1.Increasing fuel/oil prices 2.Increasing natural gas market 3.More oil well discoveries Opportunity 4.Expand export market
1.Government regulations 2.High Competition Threats 3.Price control and Heavy tax
Competition
1.Petrobras Competitors 2.Repsol
doc_148558478.docx