Description
SWOT ANALYSIS OF PANALPINA
Panalpina
Parent Company
Panalpina
Category
Air and ocean freight forwarding
Sector
Transportation & Logistics
Tagline/ Slogan
A Passion for Solutions; On 6 continents
USP
Own-controlled network
STP
Segment
Businesses with transportation requirement
Automotive, Chemicals, Consumer & Retail, Fashion, Healthcare, HiTarget Group tech, Manufacturing, Oil & Gas, Telecom
Positioning
One of the world’s leading logistics companies
SWOT Analysis
1.It has a network in more than 90 countries 2. It has launched new LCL (Less than Container Load) services as expansion 3. The continuous development of own-controlled products and services 4. High technology equipments 5. Awarded as winners as "Best European 3PL for Pharmaceutical, Strength Healthcare & Life Sciences"
1.Allegation of corruption has affected brand image Weakness 2.Lesser brand recall as compared to the global leaders in logistics
1. It does not handle transportation of personal effects nor household goods so it can go to this category 2. It can make better use of advanced technologies to go ahead of big competitors
Opportunity
3.Acquisition of other competitors to enhance brand
1.Competitors entering into global markets more aggressively 2.Rising fuel prices Threats 3. Govt policies and duties on transportation
Competition
1. Agility Public Warehousing Company K.S.C. 2. APL Logistics Americas, Ltd. Competitors 3. C.H. Robinson Worldwide
doc_741758033.docx
SWOT ANALYSIS OF PANALPINA
Panalpina
Parent Company
Panalpina
Category
Air and ocean freight forwarding
Sector
Transportation & Logistics
Tagline/ Slogan
A Passion for Solutions; On 6 continents
USP
Own-controlled network
STP
Segment
Businesses with transportation requirement
Automotive, Chemicals, Consumer & Retail, Fashion, Healthcare, HiTarget Group tech, Manufacturing, Oil & Gas, Telecom
Positioning
One of the world’s leading logistics companies
SWOT Analysis
1.It has a network in more than 90 countries 2. It has launched new LCL (Less than Container Load) services as expansion 3. The continuous development of own-controlled products and services 4. High technology equipments 5. Awarded as winners as "Best European 3PL for Pharmaceutical, Strength Healthcare & Life Sciences"
1.Allegation of corruption has affected brand image Weakness 2.Lesser brand recall as compared to the global leaders in logistics
1. It does not handle transportation of personal effects nor household goods so it can go to this category 2. It can make better use of advanced technologies to go ahead of big competitors
Opportunity
3.Acquisition of other competitors to enhance brand
1.Competitors entering into global markets more aggressively 2.Rising fuel prices Threats 3. Govt policies and duties on transportation
Competition
1. Agility Public Warehousing Company K.S.C. 2. APL Logistics Americas, Ltd. Competitors 3. C.H. Robinson Worldwide
doc_741758033.docx