Description
SWOT ANALYSIS OF NITESH ESTATES
Nitesh Estates
Parent Company
Nitesh Group
Development of residential and commercial property i.e. Homes, Category Hotels, Office Buildings and Shopping Malls
Sector
Real Estate
Tagline/ Slogan
Expect more
USP
Best quality buildings
STP
Segment
Peoples from tier I cities
Target Group
Middle to High income group people
Positioning
Sophisticated, luxurious products
SWOT Analysis
1. Got the CNBC Award CNBC AWAAZ, CRISIL, CREDAI Real Estate Awards.
2. Increasing brand presence and strength. 3.Well organized management and IT system 4. Prooven track record of quality and commitment. Strength 5. Diversified portfolio of the company
1. Not geographically diversified 2. Strict govt regulations and fluctuating market means inefficient Weakness operations
1. Opportunities of growth in other metro cities in India like Pune, Mumbai.NCR Delhi. 2. Increasing disposable income of population of India Opportunity 3. Rapid rate of urbanization will help to increase the demand
1. Extensive regulation include various Environmental laws regulation , Threats which may be more stringent in near future
2. Changing and downturn in Economic condition of the country 3. Rising inflation 4. Risks related with title of land and joint development partners 5. Immense competition
Competition
1. Shobha Builders 2. Mantri Competitors 3. Concord Group
doc_148375772.docx
SWOT ANALYSIS OF NITESH ESTATES
Nitesh Estates
Parent Company
Nitesh Group
Development of residential and commercial property i.e. Homes, Category Hotels, Office Buildings and Shopping Malls
Sector
Real Estate
Tagline/ Slogan
Expect more
USP
Best quality buildings
STP
Segment
Peoples from tier I cities
Target Group
Middle to High income group people
Positioning
Sophisticated, luxurious products
SWOT Analysis
1. Got the CNBC Award CNBC AWAAZ, CRISIL, CREDAI Real Estate Awards.
2. Increasing brand presence and strength. 3.Well organized management and IT system 4. Prooven track record of quality and commitment. Strength 5. Diversified portfolio of the company
1. Not geographically diversified 2. Strict govt regulations and fluctuating market means inefficient Weakness operations
1. Opportunities of growth in other metro cities in India like Pune, Mumbai.NCR Delhi. 2. Increasing disposable income of population of India Opportunity 3. Rapid rate of urbanization will help to increase the demand
1. Extensive regulation include various Environmental laws regulation , Threats which may be more stringent in near future
2. Changing and downturn in Economic condition of the country 3. Rising inflation 4. Risks related with title of land and joint development partners 5. Immense competition
Competition
1. Shobha Builders 2. Mantri Competitors 3. Concord Group
doc_148375772.docx