Description
SWOT ANALYSIS OF NIPPON TELEGRAPH & TELEPHONE CORPORATION
Nippon Telegraph & Telephone Corporation
Parent Company
Government of Japan
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Global ICT Partner – Innovative. Reliable. Seamless
USP
Japanese Innovation and Strong infrastructure
STP
Segment
Businesses and Individual users
Target Group
Broadband and High end connectivity solution users
Positioning
One Stop Shop for all communication needs
SWOT Analysis
1. Research and Development Activities 2. Stable Revenue Growth 3. Diversified offerings and Integrated Services 4. One of the top and biggest telecom companies in Asia 5. Over 200,000 employees in the organization 6. High investments in R&D; and active involvement in sponsorships in Strength major sporting events
1. Highly dependent on Japanese Market 2. Market share is restricted and strong competition from a few other Weakness major players
1. Potential growth in IT services 2. Strategic acquisitions Opportunity 3. Globalization of business
1. Economic slowdown 2. Extreme competitive pressure Threats 3. Affected by natural disasters
Competition
1. Vodafone 2. KDDI Competitors 3. Softbank Mobile
doc_919258592.docx
SWOT ANALYSIS OF NIPPON TELEGRAPH & TELEPHONE CORPORATION
Nippon Telegraph & Telephone Corporation
Parent Company
Government of Japan
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Global ICT Partner – Innovative. Reliable. Seamless
USP
Japanese Innovation and Strong infrastructure
STP
Segment
Businesses and Individual users
Target Group
Broadband and High end connectivity solution users
Positioning
One Stop Shop for all communication needs
SWOT Analysis
1. Research and Development Activities 2. Stable Revenue Growth 3. Diversified offerings and Integrated Services 4. One of the top and biggest telecom companies in Asia 5. Over 200,000 employees in the organization 6. High investments in R&D; and active involvement in sponsorships in Strength major sporting events
1. Highly dependent on Japanese Market 2. Market share is restricted and strong competition from a few other Weakness major players
1. Potential growth in IT services 2. Strategic acquisitions Opportunity 3. Globalization of business
1. Economic slowdown 2. Extreme competitive pressure Threats 3. Affected by natural disasters
Competition
1. Vodafone 2. KDDI Competitors 3. Softbank Mobile
doc_919258592.docx