Description
SWOT ANALYSIS OF INDORAMA VENTURES
Indorama Ventures
Parent Company
Indorama Ventures Public Company Ltd
Category
Polymers, polyesters
Sector
Industrial Products
Tagline/ Slogan
Knowledge. Commitment. Service
USP
The largest producer of PET (Polyethylene Terephthalate) in the world.
STP
Segment
Customers in looking for low cost and efficient products.
Customers in the business of manufacturing F&B, personal & home care products, healthcare products, automobiles, textiles and industrial Target Group products.
Positioning
A leading global integrated polyester chain producer.
SWOT Analysis
1. Strong workforce of more than 9,500 operating in the Europe, North America, Africa and the Asia-pacific regions. 2. Largest fiber producer in Thailand. 3. Sales revenue is one the best in the industry 4. Received many awards such as the Environment Good Governance award and the Prime Minister’s award for outstanding contribution to environmental safety and sustainability Strength 5. Strong financial position and brand presence
1. Alleged Poor labor pay-scales have resulted in strikes and shutdowns. 2. Raw material prices have also hit an all-time high with PTA demand Weakness constantly on the rise
1. Strategic acquisitions of FiberVisions Holdings LLC, Polypet, Beverage Plastics and Old World have helped establish Indorama’s market domination in the polyester and polymer industry. 2. Joint ventures with Ottana Polimeri and Dow Chemicals’ polymer division has resulted in numerous opportunities for the company to establish new bases in foreign soil. Opportunity 3. India and China are becoming very strong markets for PET and increased consumption has led to a series of initiatives to set-up plants
in these regions.
1. Strong players in the production of polymers such as UP and Dow Chem have given stiff competition to the company. 2. Increased demand for new polymeric technologies is driving companies to scale-up R&D costs. 3. Polymer manufacturing processes are under the scrutiny of the Threats government for environmental violations.
Competition
1. Thai Polyester Co. 2. Terra Polyester Co. Competitors 3. Jindal Poly Films Ltd.
doc_985076406.docx
SWOT ANALYSIS OF INDORAMA VENTURES
Indorama Ventures
Parent Company
Indorama Ventures Public Company Ltd
Category
Polymers, polyesters
Sector
Industrial Products
Tagline/ Slogan
Knowledge. Commitment. Service
USP
The largest producer of PET (Polyethylene Terephthalate) in the world.
STP
Segment
Customers in looking for low cost and efficient products.
Customers in the business of manufacturing F&B, personal & home care products, healthcare products, automobiles, textiles and industrial Target Group products.
Positioning
A leading global integrated polyester chain producer.
SWOT Analysis
1. Strong workforce of more than 9,500 operating in the Europe, North America, Africa and the Asia-pacific regions. 2. Largest fiber producer in Thailand. 3. Sales revenue is one the best in the industry 4. Received many awards such as the Environment Good Governance award and the Prime Minister’s award for outstanding contribution to environmental safety and sustainability Strength 5. Strong financial position and brand presence
1. Alleged Poor labor pay-scales have resulted in strikes and shutdowns. 2. Raw material prices have also hit an all-time high with PTA demand Weakness constantly on the rise
1. Strategic acquisitions of FiberVisions Holdings LLC, Polypet, Beverage Plastics and Old World have helped establish Indorama’s market domination in the polyester and polymer industry. 2. Joint ventures with Ottana Polimeri and Dow Chemicals’ polymer division has resulted in numerous opportunities for the company to establish new bases in foreign soil. Opportunity 3. India and China are becoming very strong markets for PET and increased consumption has led to a series of initiatives to set-up plants
in these regions.
1. Strong players in the production of polymers such as UP and Dow Chem have given stiff competition to the company. 2. Increased demand for new polymeric technologies is driving companies to scale-up R&D costs. 3. Polymer manufacturing processes are under the scrutiny of the Threats government for environmental violations.
Competition
1. Thai Polyester Co. 2. Terra Polyester Co. Competitors 3. Jindal Poly Films Ltd.
doc_985076406.docx