Description
SWOT ANALYSIS OF INDIAN RAILWAYS
Indian Railways
Parent Company
Govt of India- Indian Railways (Bhartiya Rail)
Category
Railroads
Sector
Transportation & Logistics
Tagline/ Slogan
Lifeline of the nation
USP
Serving Customer with a Smile
STP
Commuters, Medium-Long distance passengers, Freight customers, Segment Parcels & Express Freight customers
Businesses who need freight transportation, Passenger transportation Target Group sector
Positioning
One of the largest and busiest rail networks in the world
SWOT Analysis
1. Availability of abundant low cost land near country stations provides possibility for development 2. Less damage of goods compared to other modes of transport 3. Better connectivity across the length and breadth of India 4. More carrying capacity of goods 5. Largest commercial employer with almost 1.5 million staff 6. It transports over six billion passengers and almost 750 million tons of freight annually Strength 7. Approx 120,000 km of tracks and nearly 8000 stations
1. Passenger sector is loss making 2. Accidents and delays cause a dent to the image Weakness 3. Facilities not comparable to international standards still
1.It can capture large chunk of container traffic by introducing block container trains operating at passenger speeds 2.It’s 70% of revenue and most of its profits comes from freight sector and there is a tremendous growth in emerging companies, hence has a great future for freight sector Opportunity 3.Operating ratio has been decreasing drastically in last 10 years
1.Increase in allowable gross weight of road vehicles 2.Possible introduction of double road trailers Threats 3.High accident rates
Competition
Competitors
Public transport, Airlines, Taxi Services
doc_975433634.docx
SWOT ANALYSIS OF INDIAN RAILWAYS
Indian Railways
Parent Company
Govt of India- Indian Railways (Bhartiya Rail)
Category
Railroads
Sector
Transportation & Logistics
Tagline/ Slogan
Lifeline of the nation
USP
Serving Customer with a Smile
STP
Commuters, Medium-Long distance passengers, Freight customers, Segment Parcels & Express Freight customers
Businesses who need freight transportation, Passenger transportation Target Group sector
Positioning
One of the largest and busiest rail networks in the world
SWOT Analysis
1. Availability of abundant low cost land near country stations provides possibility for development 2. Less damage of goods compared to other modes of transport 3. Better connectivity across the length and breadth of India 4. More carrying capacity of goods 5. Largest commercial employer with almost 1.5 million staff 6. It transports over six billion passengers and almost 750 million tons of freight annually Strength 7. Approx 120,000 km of tracks and nearly 8000 stations
1. Passenger sector is loss making 2. Accidents and delays cause a dent to the image Weakness 3. Facilities not comparable to international standards still
1.It can capture large chunk of container traffic by introducing block container trains operating at passenger speeds 2.It’s 70% of revenue and most of its profits comes from freight sector and there is a tremendous growth in emerging companies, hence has a great future for freight sector Opportunity 3.Operating ratio has been decreasing drastically in last 10 years
1.Increase in allowable gross weight of road vehicles 2.Possible introduction of double road trailers Threats 3.High accident rates
Competition
Competitors
Public transport, Airlines, Taxi Services
doc_975433634.docx