Description
SWOT ANALYSIS OF IMPERIAL HOLDINGS
Imperial Holdings
Parent Company
Imperial Holdings
Category
Trucking
Sector
Transportation and Logistics
Tagline/ Slogan
Fast moving forward thinking
USP
Leading private sector transport and warehousing operation in Africa
STP
Segment
Business which requires logistics and transportation services
Businesses which requires inter-modal logistics, distribution, Target Group warehousing and storage facilities
Imperial Logistics is a global logistics and supply chain leader that moves business and industry through innovation, inspiration and Positioning foresight
SWOT Analysis
1. Exposed to diverse industries, markets, countries and clients 2. Expansion in inland waterway shipping due to Lehnkering acquisition 3. Extensive, established operations in 14 African countries 4. Leader in private sector transport and warehousing operation in Africa Strength 5. Financially strong company and good market position
1. Brand devaluation because of alleged ethical practices that came into focus recently 2. Highly diversified but penetration is low Weakness 3. Lesser known than its global competitors
1. Expansion through acquisition, partnerships & grassroots development 2. Capitalize on integration services capability Opportunity 3. Expansion of business in eastern Europe and South America
1. Rate of growth in vehicle sales likely to slow down Threats 2. Small competitors with low cost services
3. Increasing fuel prices
Competition
1. Unitrans Competitors 2. Barloworld Logistics
doc_638276297.docx
SWOT ANALYSIS OF IMPERIAL HOLDINGS
Imperial Holdings
Parent Company
Imperial Holdings
Category
Trucking
Sector
Transportation and Logistics
Tagline/ Slogan
Fast moving forward thinking
USP
Leading private sector transport and warehousing operation in Africa
STP
Segment
Business which requires logistics and transportation services
Businesses which requires inter-modal logistics, distribution, Target Group warehousing and storage facilities
Imperial Logistics is a global logistics and supply chain leader that moves business and industry through innovation, inspiration and Positioning foresight
SWOT Analysis
1. Exposed to diverse industries, markets, countries and clients 2. Expansion in inland waterway shipping due to Lehnkering acquisition 3. Extensive, established operations in 14 African countries 4. Leader in private sector transport and warehousing operation in Africa Strength 5. Financially strong company and good market position
1. Brand devaluation because of alleged ethical practices that came into focus recently 2. Highly diversified but penetration is low Weakness 3. Lesser known than its global competitors
1. Expansion through acquisition, partnerships & grassroots development 2. Capitalize on integration services capability Opportunity 3. Expansion of business in eastern Europe and South America
1. Rate of growth in vehicle sales likely to slow down Threats 2. Small competitors with low cost services
3. Increasing fuel prices
Competition
1. Unitrans Competitors 2. Barloworld Logistics
doc_638276297.docx