Description
SWOT ANALYSIS OF HUNTSMAN CORPORATION
Huntsman Corporation
Parent Company
Huntsman Container Corporation
Category
Industrial Products
Sector
Diversified chemicals
Tagline/ Slogan
Enriching lives through innovation
USP
High performance brand
STP
Polyurethanes, advanced materials, textile effects, performance Segment products and pigments
Chemicals, plastics, automotive, aviation, textiles, footwear, paints and coatings, construction, technology, agriculture, health care, detergent, Target Group personal care, furniture, appliances and packaging
Positioning
High performance industrial solution provider
SWOT Analysis
1. Huntsman has strong global presence, it operates more than 75 manufacturing and R&D facilities in over 30 countries 2. Huntsman is well prepared for REACH and its objectives of ensuring adequate protection of human health and the environment 3. The company has consistently shown improving operational profit despite of the fluctuating economic condition 4. It employs around 12,000 people across various business locations Strength 5. It has 5 divisions like advanced chemicals, pigments etc
1. The company had a massive drop in year-over-year net profit on a flattish top line 2. TiO2 industry suffers from high inventory, which has put tremendous pressure on pigment prices 3. Textile effects and advance materials segments have been Weakness performing badly
1. The New High-Performance Epoxy Products for Aerospace would help Opportunity in extending the business towards aerospace requirements
2. Sustainable textiles with waterless dyeing from Huntsman is the new technology for the sustainable development of textile industry 3. Performance chemicals operates performance products manufacturing facilities in North America, Europe, Middle East, India, Asia and Australia which can be used to improve global market cap
1. Over dependence on Polyurethane business can affect the company in fluctuating demand cycles 2. Higher dependence on JV can lead to risk at time of dissolving of JV 3. Chemical industry is threatened by low supply and higher demand of Threats the raw materials
Competition
1. Air Products and Chemicals, Inc. 2. Akzo Nobel N.V. 3. Bayer AG Competitors 4. Tosoh Corporation
doc_611095020.docx
SWOT ANALYSIS OF HUNTSMAN CORPORATION
Huntsman Corporation
Parent Company
Huntsman Container Corporation
Category
Industrial Products
Sector
Diversified chemicals
Tagline/ Slogan
Enriching lives through innovation
USP
High performance brand
STP
Polyurethanes, advanced materials, textile effects, performance Segment products and pigments
Chemicals, plastics, automotive, aviation, textiles, footwear, paints and coatings, construction, technology, agriculture, health care, detergent, Target Group personal care, furniture, appliances and packaging
Positioning
High performance industrial solution provider
SWOT Analysis
1. Huntsman has strong global presence, it operates more than 75 manufacturing and R&D facilities in over 30 countries 2. Huntsman is well prepared for REACH and its objectives of ensuring adequate protection of human health and the environment 3. The company has consistently shown improving operational profit despite of the fluctuating economic condition 4. It employs around 12,000 people across various business locations Strength 5. It has 5 divisions like advanced chemicals, pigments etc
1. The company had a massive drop in year-over-year net profit on a flattish top line 2. TiO2 industry suffers from high inventory, which has put tremendous pressure on pigment prices 3. Textile effects and advance materials segments have been Weakness performing badly
1. The New High-Performance Epoxy Products for Aerospace would help Opportunity in extending the business towards aerospace requirements
2. Sustainable textiles with waterless dyeing from Huntsman is the new technology for the sustainable development of textile industry 3. Performance chemicals operates performance products manufacturing facilities in North America, Europe, Middle East, India, Asia and Australia which can be used to improve global market cap
1. Over dependence on Polyurethane business can affect the company in fluctuating demand cycles 2. Higher dependence on JV can lead to risk at time of dissolving of JV 3. Chemical industry is threatened by low supply and higher demand of Threats the raw materials
Competition
1. Air Products and Chemicals, Inc. 2. Akzo Nobel N.V. 3. Bayer AG Competitors 4. Tosoh Corporation
doc_611095020.docx