Description
SWOT ANALYSIS OF HOLTZBRINCK
Holtzbrinck Publishing Group
Parent Company
Verlagsgruppe Georg von Holtzbrinck GmbH
Category
Printing & Publishing
Sector
Media and Entertainment
Tagline/ Slogan
-
USP
A company that invests in the quality of its publications
STP
Segment
Printing and publishing needs of businesses and education
Trade publishing, Education and Service, Newspaper and Magazine, Target Group Electronic media and services
Quality publications and close relationships with the authors, readers Positioning and Customers
SWOT Analysis
1. It operates in more than 80 countries and publishes in both print and electronic media 2. Leveraging the opportunities provided by the internet and on forming long-term co-operations with reliable partners 3. Clear focus on the strengths of each associated company, often based on long tradition 4. Develop and promote an individual culture in each of their Strength subsidiaries Macmillan co., etc
1.Being a family businesses the Organization culture is centralized but not formal 2.Limited distribution network 3.Poor relationship with local players of different countries to leverage Weakness their channels
1. Providing subsidies for developing countries like Pearson and Wiley Opportunity 2.Strategic partnerships with other firms to expand the market share
1. Competition from other global players Threats 2. Rapid changes in the educational structure of different countries 3.Global players entering into the company’s segment due to high
margins
Competition
1. Reed Elsevier Group plc 2.Pearson Competitors 3.Cenegate
doc_313103317.docx
SWOT ANALYSIS OF HOLTZBRINCK
Holtzbrinck Publishing Group
Parent Company
Verlagsgruppe Georg von Holtzbrinck GmbH
Category
Printing & Publishing
Sector
Media and Entertainment
Tagline/ Slogan
-
USP
A company that invests in the quality of its publications
STP
Segment
Printing and publishing needs of businesses and education
Trade publishing, Education and Service, Newspaper and Magazine, Target Group Electronic media and services
Quality publications and close relationships with the authors, readers Positioning and Customers
SWOT Analysis
1. It operates in more than 80 countries and publishes in both print and electronic media 2. Leveraging the opportunities provided by the internet and on forming long-term co-operations with reliable partners 3. Clear focus on the strengths of each associated company, often based on long tradition 4. Develop and promote an individual culture in each of their Strength subsidiaries Macmillan co., etc
1.Being a family businesses the Organization culture is centralized but not formal 2.Limited distribution network 3.Poor relationship with local players of different countries to leverage Weakness their channels
1. Providing subsidies for developing countries like Pearson and Wiley Opportunity 2.Strategic partnerships with other firms to expand the market share
1. Competition from other global players Threats 2. Rapid changes in the educational structure of different countries 3.Global players entering into the company’s segment due to high
margins
Competition
1. Reed Elsevier Group plc 2.Pearson Competitors 3.Cenegate
doc_313103317.docx