Description
SWOT ANALYSIS OF HELLMANN WORLDWIDE LOGISTICS

Hellmann Worldwide Logistics

Parent Company

Hellman Worldwide Logistics

Category

Air and ocean freight import & export

Sector

Transportation & Logistics

Tagline/ Slogan

Thinking Ahead, Moving Forward

Innovation & Continuously setting the standards for customized USP solutions

STP

Segment

Businesses with need of Air and ocean freight import & export services

Target Group

Automotive, Electronics, Fashion, Healthcare

Positioning

One of the world’s leading logistics providers

SWOT Analysis

1. Hellman Logistics has active network in around 157 countries 2. Has around 10000 employees worldwide 3. It carries more than 15 million shipments per year Strength 4. It has a strong financial performance with a year on year growth

1.EU antitrust regulators has fined it 2.Hasnt been able to become a top of the mind brand in emerging Weakness economies

1.It’s wide network with own branches & chosen high performing partners in Europe will help to get dominance in European market Opportunity 2.Its assets can be used in much more efficient way

1.Small players with low cost offering Threats 2.Rising fuel prices

Competition

1. APL Logistics Americas, Ltd. 2. CEVA Logistics Competitors 3. DHL International



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