Description
SWOT ANALYSIS OF FORMOSA PLASTICS

Formosa Plastics

Parent Company

Formosa Plastics Group

Category

Specialty chemicals, Plastics and Petrochemicals

Sector

Industrial Products

Taiwan’s leading petrochemical manufacturer; You expect more and Tagline/ Slogan Formosa delivers

One of the largest manufacturer of PVC in the world & largest USP manufacturer of petrochemicals in Taiwan

STP

Businesses which demand sustainable & good quality products with a Segment high emphasis on saving costs.

Businesses in the manufacture of commodities and chemicals like Target Group plastics, textiles, etc.

Formosa Plastics is principally engaged in the manufacture and sale of Positioning plastic materials, textile products and fiber products.

SWOT Analysis

1. Wide customer base spanning regions of Mainland China, Hong Kong, Macau, the Americas, Africa, Europe, Oceania, Japan, South Korea and Southeast China. 2. Large business division comprising of 3 petrochemical, plastics, rayon, nylon, textiles and engineering division. 3. One of Taiwan’s top petrochemical companies and the world’s no. 2 Strength producer of Polyvinyl Chloride (PVC).

1. Market reach & network is very low, due to which alternate products are getting sold in the marketplace. 1. Limited global presence and lesser international penetration Weakness compared to some other big brands

1. Steadily growing Asian markets can be captured by undertaking process de-bottleneck and capacity expansion. 2. Can become a steady supplier for downstream operators in the region and work with them to make the products more competitive. 3. Distribution centers set-up in order to target the mainland China Opportunity market.

4. Seek strategic alliances to gain access to marketing channels and expand the company’s market domain.

1. New technologies emerging in the world for the manufacture of petrochemicals. 2. Smaller players with access to Asian markets are creating intense competition for the company’s products. 3. Environmental regulations creating losses for the company, which Threats has to look for alternate process for manufacture of its products.

Competition

1. BASF SE 2.Shin-Etsu Chemical Co. Ltd. (Japan) Competitors 3.Sinopec Shanghai Petrochemical Co. Ltd.



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