Description
SWOT ANALYSIS OF EON ELECTRIC

Eon Electric

Parent Company

Eon Electric

Category

Electrical Equipment

Sector

Industrial Products

Tagline/ Slogan

Energizing smiles

Eon Electric owes its leading position in the Indian Electrical Industry USP to its strong focus on indigenization STP

Segment

Lightning, fans, switches, wires cable, mobile accessories

Target Group

Construction companies, Telecommunication companies

A company with deep understanding of customer needs, and the ability to translate them into customer-desired offerings through Positioning leading edge R&D team SWOT Analysis

1. Strong R & D capability 2. Highly trained work force with expertise in the industry 3. Comprehensive market strategy 4. Good brand name and high quality products 5. World-class manufacturing units with state-of-the-art technology Strength 6. Environment-friendly products

1.Increase in raw materials prices 2. Has done some un successful acquisitions which have put a Weakness financial burden

1. Sector entry barriers to new-comers in respect to electrical norms 2. Weak cycles of the sector 3. High-growth prospect of emerging markets Opportunity 4. Globalization and reduction of costs

1.The financial market illness and the economic deceleration, has significant effect on its revenues 2. Highly regulated electrical sector 3. Environmental legislations on industrial wastes Threats 4. Fierce competition in the sector Competition

1.Schneider Electric 2. Havells Competitors 3.ABB



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