Description
SWOT ANALYSIS OF ELANTAS BECK INDIA

Elantas Beck India

Parent Company

ALTANA

Category

Industrial Products

Sector

Diversified chemicals

Tagline/ Slogan

-

USP

Specialists in Electrical Insulation Systems

STP

Primary insulation, secondary insulation, electronic and engineering Segment materials and technical services

Varnishes, solvents, paint industry, chemicals and pigments, resins and Target Group enamels, electronics and electrical industries

Positioning

Specialty chemicals for electrical insulation and construction industries

SWOT Analysis

1. Engaged and committed employees carrying growing aspirations are the real growth drivers and the strength of this Company 2. Robust systems of Quality, Environment, Occupational Health and Safety Management 3. Technical improvements through a systematic scale-up process and enhancements in response time for new product development 4. Many infrastructural modifications and additions have resulted in decongestion and optimization of the Resin Plant & enhancing Strength production capacity of varnishes and thinners.

1. Margins remained under pressure as domestic economic situation adversely influenced the performance of Indian economy, especially of the industrial sector 2. Sharp reduction in the electrical equipment enquiries and Weakness postponement of capital projects due to decline demand in energy

1. To address concerns about continuing future availability of key raw materials, efforts are being made to develop synthetic alternatives in place of raw materials of natural origin Opportunity 2. Revival of the Indian manufacturing economy and the emerging

opportunities and business prospects in this segment 3. Development initiatives are also aligned to offer a range of RoHS compliant products and systems to its customers

1. Decrease in overall contribution margins despite a number of innovative steps taken by the Company to reduce costs 2. Demand pull virtually missing in the industry 3. Forecasted increase in procurement costs of a host of key raw Threats materials

Competition

1. Clariant Chemicals (India) Ltd 2. Aarti Industries Competitors 3. Godrej industries



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