Description
SWOT ANALYSIS OF CONOCO PHILLIPS

ConocoPhillips

Category

Oil & Gas

Sector

Energy

Tagline/ Slogan

Tomorrow begins today; Energy for tomorrow

World’s largest independent exploration and USP production company.

STP

Corporates, countries, individuals looking to fulfill Segment energy needs

Enterprises looking for energy for production, people for petrol diesel for vehicles and domestic Target Group uses

Working for energy for the future starting from Positioning today

SWOT

1.Big brand name and strong market position 2.High level marketing 3.It is a fortune 500 company 4.Approximately 17000 employees worldwide 5.Largest Exploration and Production(Upstream) Strength company

1.Cost of environmental hazards 2.Declining oil reserves and production Weakness 3.Accused of Pollution

1.Increasing fuel/oil prices 2.Increasing natural gas market 3.More oil well discoveries Opportunity 4.Increasing demand for gas and refined products

1.Government regulations 2.Pollution guidelines 3.High labour costs Threats 4.Hybrid cars not using Fuel

Competition

1.BP 2.Exxon Mobil 3.Royal Dutch Shell Competitors



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