Description
SWOT ANALYSIS OF CITIC PACIFIC
CITIC Pacific
Parent Company
CITIC Group
Category
Iron & Steel
Sector
Industrial products
Tagline/ Slogan
It is our people who make the company strong (vision)
USP
Leading China-focused company
STP
Segment
Special steel manufacturing, iron ore mining & property development
Industries including auto components, machinery manufacturing, Target Group transportation, energy, railways and shipping
CITIC Pacific to be recognized as one of the best-run companies in the Positioning world
SWOT Analysis
1. Strong diversified portfolio 2. Sino iron project, largest magnetite iron ore mine in Australia 3. Return of equity is better than that of industry & sector 4. Employs around 30,000 employees worldwide 5. Strong annual production capacity (9 million tonnes) Strength 6. Strong growth prospects
1. Limited global presence 2. Repeated delay and significant cost overruns in projects Weakness 3.Debt to equity ratio is much higher than that of industry & sector
1. Growth opportunities in emerging economies 2. Focus on alternative energy resources Opportunity 3. Construction spending in Asia pacific region
Threats
1. Risky foreign currency debt
2. Fluctuation in demand 3. Changing regulations 4. Intense competition 5. Increasing cost of materials
Competition
1. Cheung Kong Ltd 2. Gaungdong Investment Ltd Competitors 3. Henderson Investment Ltd
doc_988964575.docx
SWOT ANALYSIS OF CITIC PACIFIC
CITIC Pacific
Parent Company
CITIC Group
Category
Iron & Steel
Sector
Industrial products
Tagline/ Slogan
It is our people who make the company strong (vision)
USP
Leading China-focused company
STP
Segment
Special steel manufacturing, iron ore mining & property development
Industries including auto components, machinery manufacturing, Target Group transportation, energy, railways and shipping
CITIC Pacific to be recognized as one of the best-run companies in the Positioning world
SWOT Analysis
1. Strong diversified portfolio 2. Sino iron project, largest magnetite iron ore mine in Australia 3. Return of equity is better than that of industry & sector 4. Employs around 30,000 employees worldwide 5. Strong annual production capacity (9 million tonnes) Strength 6. Strong growth prospects
1. Limited global presence 2. Repeated delay and significant cost overruns in projects Weakness 3.Debt to equity ratio is much higher than that of industry & sector
1. Growth opportunities in emerging economies 2. Focus on alternative energy resources Opportunity 3. Construction spending in Asia pacific region
Threats
1. Risky foreign currency debt
2. Fluctuation in demand 3. Changing regulations 4. Intense competition 5. Increasing cost of materials
Competition
1. Cheung Kong Ltd 2. Gaungdong Investment Ltd Competitors 3. Henderson Investment Ltd
doc_988964575.docx