Description
SWOT ANALYSIS OF CINEYARD COMMUNICATION LIMITED
Cinerad Communications Limited
Parent Company
Cinerad Communications Limited
Category
Broadcasting& Cables
Sector
Media and Entertainment
Tagline/ Slogan
If you have an idea for a film/ TV Serial we can make it happen
The company produces advertising and promotional films, corporate films, and documentaries for television. It also offers post production USP services and operates a digital editing facility.
STP
Viewers of advertising and promotional films, documentaries and Segment feature films
Reaches out to over 6 million people through customers, cable Target Group operators, employees, dealers, etc.
One of the leading & well-known name into documentary advertising Positioning films in the Mumbai
SWOT Analysis
1.Offers post production services and operates a digital editing facility 2. Client base included corporate entities from various segments of industry 3. Enter into a strategic alliance with Prasad Corp's EFX of Mumbai, to provide world class digital effects for the Mumbai film industry 4. Evolved with the times and significantly corporatized itself, bringing an experienced professional team for driving the future strategic direction of the company 5. Great experience in creating future documentaries to short web promotional movies and adverts Strength 6. Strong brand presence and extensive operations
1.Limited global exposure compared to some leading industry players 2. They don’t have any subsidiary companies to carry out other operations Weakness 3. Significant overhead costs are cause of worry
1.Transform focus from the production of advertising films to the planning and establishment of a Digital Video Editing and Computer Graphics Facility 2. Advertising Industry has undergone drastic change over the years Opportunity 3. Enter into Strategic alliance with potential partners
1. Competition from other advertising industries 2. Government regulations Threats 3. Marketing Services are quite weak
Competition
1.PVR 2. Prime Focus Competitors 3. Inox Leisure
doc_849492255.docx
SWOT ANALYSIS OF CINEYARD COMMUNICATION LIMITED
Cinerad Communications Limited
Parent Company
Cinerad Communications Limited
Category
Broadcasting& Cables
Sector
Media and Entertainment
Tagline/ Slogan
If you have an idea for a film/ TV Serial we can make it happen
The company produces advertising and promotional films, corporate films, and documentaries for television. It also offers post production USP services and operates a digital editing facility.
STP
Viewers of advertising and promotional films, documentaries and Segment feature films
Reaches out to over 6 million people through customers, cable Target Group operators, employees, dealers, etc.
One of the leading & well-known name into documentary advertising Positioning films in the Mumbai
SWOT Analysis
1.Offers post production services and operates a digital editing facility 2. Client base included corporate entities from various segments of industry 3. Enter into a strategic alliance with Prasad Corp's EFX of Mumbai, to provide world class digital effects for the Mumbai film industry 4. Evolved with the times and significantly corporatized itself, bringing an experienced professional team for driving the future strategic direction of the company 5. Great experience in creating future documentaries to short web promotional movies and adverts Strength 6. Strong brand presence and extensive operations
1.Limited global exposure compared to some leading industry players 2. They don’t have any subsidiary companies to carry out other operations Weakness 3. Significant overhead costs are cause of worry
1.Transform focus from the production of advertising films to the planning and establishment of a Digital Video Editing and Computer Graphics Facility 2. Advertising Industry has undergone drastic change over the years Opportunity 3. Enter into Strategic alliance with potential partners
1. Competition from other advertising industries 2. Government regulations Threats 3. Marketing Services are quite weak
Competition
1.PVR 2. Prime Focus Competitors 3. Inox Leisure
doc_849492255.docx