Description
SWOT ANALYSIS OF CHINA COSCO HOLDINGS
China Cosco Holdings
Parent Company
China Ocean Shipping Company (COSCO)
Category
Transportation
Sector
Transportation and Logistics
Tagline/ Slogan
-
USP
World-class leadership and industry expertise
STP
Segment
Business which requires transportation and logistics services
Businesses which requires container shipping, dry bulk shipping, 3 PL, Target Group freight forwarding services
Positioning
Most competitive logistics service provider in China
SWOT Analysis
1. The world’s largest dry bulk cargo fleet 2. The world’s largest container manufacturer 3. 150+ vessels with 660,000 TEU’s and operating in 48 countries for container shipping Strength 4. Strong presence in domestic markets and also international presence
1. Decreasing operating profits is a concern Weakness 2. Oil spilling incidents affect image
1. Optimize shipping routes and step up expansion in emerging markets 2. Drive business transformation and operational enhancements Opportunity 3. Deliver and extend reach of premier, customer-driven services
1. Cheaper technology used by competition 2. Economic slowdown Threats 3. Rising prices of fuel
Competition
Competitors
1. A.P. Moller- Maersk
2. CMA CGM 3. Evergreen Marine Corporation
doc_812013845.docx
SWOT ANALYSIS OF CHINA COSCO HOLDINGS
China Cosco Holdings
Parent Company
China Ocean Shipping Company (COSCO)
Category
Transportation
Sector
Transportation and Logistics
Tagline/ Slogan
-
USP
World-class leadership and industry expertise
STP
Segment
Business which requires transportation and logistics services
Businesses which requires container shipping, dry bulk shipping, 3 PL, Target Group freight forwarding services
Positioning
Most competitive logistics service provider in China
SWOT Analysis
1. The world’s largest dry bulk cargo fleet 2. The world’s largest container manufacturer 3. 150+ vessels with 660,000 TEU’s and operating in 48 countries for container shipping Strength 4. Strong presence in domestic markets and also international presence
1. Decreasing operating profits is a concern Weakness 2. Oil spilling incidents affect image
1. Optimize shipping routes and step up expansion in emerging markets 2. Drive business transformation and operational enhancements Opportunity 3. Deliver and extend reach of premier, customer-driven services
1. Cheaper technology used by competition 2. Economic slowdown Threats 3. Rising prices of fuel
Competition
Competitors
1. A.P. Moller- Maersk
2. CMA CGM 3. Evergreen Marine Corporation
doc_812013845.docx