Description
SWOT ANALYSIS OF CEMIG
Cemig
Parent Company
Cemig
Category
Electric Utilities
Sector
Power and Energy
Tagline/ Slogan
A melhor energia do brasil
USP
Building a stronger foundation for the future STP
Segment
Agencies looking to buy electricity
Target Group
Retail and wholesale customers
Positioning
Provide energy in a reliable and sustainable way SWOT Analysis
1. The Group Cemig is also recognized by its size and expertise 2. considered the largest integrated electricity sector in Brazil 3. Strong capabilities and expertise in areas like project management, robust managerial & financial resources 4. State of art equipment, new technology Strength 5. Vertically integrated business
1.Produce large amounts of greenhouse gas emissions as part of its day-to-day operations Weakness 2.Geographically not well diversified
1.Wind power generation 2.Future development of nuclear power Opportunity 3.Plans to reduce CO2 emission
1.Rising cost of production, volatile cost of input material 2.Decreasing demand, economic slowdown 3. Changing dynamics of energy sources 4. Increasing competition, consolidation Threats 5. Environmental regulation Competition
1. EDP - Energias de Portugal, S.A. 2. EletropauloMetropolitanaEletricidade de São Paulo SA Competitors 3. CompanhiaParanaense de Energia - COPEL
doc_120931725.docx
SWOT ANALYSIS OF CEMIG
Cemig
Parent Company
Cemig
Category
Electric Utilities
Sector
Power and Energy
Tagline/ Slogan
A melhor energia do brasil
USP
Building a stronger foundation for the future STP
Segment
Agencies looking to buy electricity
Target Group
Retail and wholesale customers
Positioning
Provide energy in a reliable and sustainable way SWOT Analysis
1. The Group Cemig is also recognized by its size and expertise 2. considered the largest integrated electricity sector in Brazil 3. Strong capabilities and expertise in areas like project management, robust managerial & financial resources 4. State of art equipment, new technology Strength 5. Vertically integrated business
1.Produce large amounts of greenhouse gas emissions as part of its day-to-day operations Weakness 2.Geographically not well diversified
1.Wind power generation 2.Future development of nuclear power Opportunity 3.Plans to reduce CO2 emission
1.Rising cost of production, volatile cost of input material 2.Decreasing demand, economic slowdown 3. Changing dynamics of energy sources 4. Increasing competition, consolidation Threats 5. Environmental regulation Competition
1. EDP - Energias de Portugal, S.A. 2. EletropauloMetropolitanaEletricidade de São Paulo SA Competitors 3. CompanhiaParanaense de Energia - COPEL
doc_120931725.docx