Description
SWOT ANALYSIS OF AVNET
Avnet Parent Company Category Sector Tagline/ Slogan USP Sharp Corporation Consumer electronics IT and Technology Accelerating your success Across the board support – from design to delivery STP Industrial distributors of electronic components, enterprise computers and storage products and embedded subsystems Corporates, SMEs, Electronics manufacturers A brand that exceeds customer’s expectations and needs SWOT Analysis 1. Diversified product portfolio the company generated maximum revenue from semiconductors category, followed by computer products, passives, electromechanical and connectors 2. Globally spread operations - Americas, Europe, the Middle East and Africa (EMEA) and Asia/Pacific; total of 30+ countries 3. Strong supplier base of 700 suppliers 4. Good brand perception – amongst Forbes Magazine’s most admired companies Strength 5. Approx 20000 people are a part of the organisation 1. Revenues decline and Decline in operating profit is a concern Weakness 2. Highly competitive sector means market share growth is restricted
Segment Target Group Positioning
1. Increase in market share and expertise through a large number of acquisitions 2. Collaboration in the distribution channels through tie-ups with CISCO and NetApp 3. Rising growth of cloud computing market – estimated to increase market opportunities Opportunity 4. Growing electronics components market – expected to reach and Growing semiconductors market 1. Intense competition with large number of competitors bigger than having more capabilities, like – Arrow electronics, Future Electronics, World Peace Group 2. Rapid technological changes which may be difficult without considerable R&D expenditure 3. Most of the company’s revenue come from Europe and the US, which are facing slowdown Competition 1. Arrow Electronics, Inc. 2. Ingram Micro Inc. 3. Tech Data Corporation 4. Future Electronics Competitors 5. WPG Holdings Limited
Threats
doc_387049290.docx
SWOT ANALYSIS OF AVNET
Avnet Parent Company Category Sector Tagline/ Slogan USP Sharp Corporation Consumer electronics IT and Technology Accelerating your success Across the board support – from design to delivery STP Industrial distributors of electronic components, enterprise computers and storage products and embedded subsystems Corporates, SMEs, Electronics manufacturers A brand that exceeds customer’s expectations and needs SWOT Analysis 1. Diversified product portfolio the company generated maximum revenue from semiconductors category, followed by computer products, passives, electromechanical and connectors 2. Globally spread operations - Americas, Europe, the Middle East and Africa (EMEA) and Asia/Pacific; total of 30+ countries 3. Strong supplier base of 700 suppliers 4. Good brand perception – amongst Forbes Magazine’s most admired companies Strength 5. Approx 20000 people are a part of the organisation 1. Revenues decline and Decline in operating profit is a concern Weakness 2. Highly competitive sector means market share growth is restricted
Segment Target Group Positioning
1. Increase in market share and expertise through a large number of acquisitions 2. Collaboration in the distribution channels through tie-ups with CISCO and NetApp 3. Rising growth of cloud computing market – estimated to increase market opportunities Opportunity 4. Growing electronics components market – expected to reach and Growing semiconductors market 1. Intense competition with large number of competitors bigger than having more capabilities, like – Arrow electronics, Future Electronics, World Peace Group 2. Rapid technological changes which may be difficult without considerable R&D expenditure 3. Most of the company’s revenue come from Europe and the US, which are facing slowdown Competition 1. Arrow Electronics, Inc. 2. Ingram Micro Inc. 3. Tech Data Corporation 4. Future Electronics Competitors 5. WPG Holdings Limited
Threats
doc_387049290.docx