Description
SWOT ANALYSIS OF AGEAS SA
Ageas SA Parent Company Category Sector Tagline/ Slogan Ageas Group Diversified Insurance Banking and Financial Services Your Partner in Insurance High standards of innovation and customer service with several awards and recognitions proving it STP Segment Target Group Positioning Life and Non-life insurance Individuals, Small-mid-large companies Transparent and Truthful and a very ethical insurance company SWOT Analysis 1. Ageas is an international insurance company with a legacy of over 180 years with a strong market position in Europe and Asia. 2. The company spans across various distribution channels with a broad base (banc assurance to direct sales channels) that has limited its channel risks. 3. The financial position of the company is very sound and this has helped them develop despite the adverse market environments. 4. Emphasis on corporate responsibility in terms of charity work and effective utilization of environmental resources. Strength 5. The company has a total workforce of 11000+ 1. The group has legacy issues with respect to its predecessors which carry potential risks in the group’s general account that can
USP
Weakness
financially affect them. 2. The group is highly concentrated in Europe with significant amount of revenue from this region. 3. The operating expenses have shown a deteriorating trend for the company which is affecting its margins. 1. The company has an opportunity to repeat its past activities like streamlining and strengthening of its insurance activities to improve its overall profitability. 2. The insurance industry in emerging markets like India and China pose a great opportunity for this international firm. Opportunity 3. The global stock performance has improved in 2012 which poses great opportunity for investment income. 1. The company is present in geography where it is exposed to troubled sovereigns which has affected the company. 2. The global economic outlook is poor and so is poor for the European region which can be a bad news to the company. Threats 3. There is a likely increase in competition for the capital that will increase costs due to adoption of Solvency II norms. Competition 1. Aegon N.V. 2. Aviva Plc. 3. AXA 4. BNP Paribas Competitors 5. Munich Re
doc_680352592.docx
SWOT ANALYSIS OF AGEAS SA
Ageas SA Parent Company Category Sector Tagline/ Slogan Ageas Group Diversified Insurance Banking and Financial Services Your Partner in Insurance High standards of innovation and customer service with several awards and recognitions proving it STP Segment Target Group Positioning Life and Non-life insurance Individuals, Small-mid-large companies Transparent and Truthful and a very ethical insurance company SWOT Analysis 1. Ageas is an international insurance company with a legacy of over 180 years with a strong market position in Europe and Asia. 2. The company spans across various distribution channels with a broad base (banc assurance to direct sales channels) that has limited its channel risks. 3. The financial position of the company is very sound and this has helped them develop despite the adverse market environments. 4. Emphasis on corporate responsibility in terms of charity work and effective utilization of environmental resources. Strength 5. The company has a total workforce of 11000+ 1. The group has legacy issues with respect to its predecessors which carry potential risks in the group’s general account that can
USP
Weakness
financially affect them. 2. The group is highly concentrated in Europe with significant amount of revenue from this region. 3. The operating expenses have shown a deteriorating trend for the company which is affecting its margins. 1. The company has an opportunity to repeat its past activities like streamlining and strengthening of its insurance activities to improve its overall profitability. 2. The insurance industry in emerging markets like India and China pose a great opportunity for this international firm. Opportunity 3. The global stock performance has improved in 2012 which poses great opportunity for investment income. 1. The company is present in geography where it is exposed to troubled sovereigns which has affected the company. 2. The global economic outlook is poor and so is poor for the European region which can be a bad news to the company. Threats 3. There is a likely increase in competition for the capital that will increase costs due to adoption of Solvency II norms. Competition 1. Aegon N.V. 2. Aviva Plc. 3. AXA 4. BNP Paribas Competitors 5. Munich Re
doc_680352592.docx