Description
This is a presentation describes about the leadership lessons one can learn from Steve Jobs the man behind the brand apple.
The real leadership lessons
HOW DID IT HAPPEN???
• Reason behind the Logo!!!!
The logo on the back of your apple products is a tribute to Alan Turing, the man who laid the foundations for the modern-day computer, pioneered research into artificial intelligence.
BACKGROUND
Started-1976, Steve jobs rescued the company from near bankruptcy in 1997, as it was ousted in 1985. Along the way he has brought transformation in seven different
industries.
His personality was integral part of his business.
The most successful products over the past dozen years,
KEY TO THE SUCESS
FOCUS
SIMPLIFY
•
Transition from random array of dozen different versions to focus on making just four great products.
Consumer pro
•Simplicity is the ultimate sophistication.
•Single button model mouse, Machine that was user-friendly rather than challenging . •Simplicity is achieved by knowing the product deeper. •Cut off the on and off button.
Desktop portable
• •
Centralized decision making. Advice and thoughts was taken by other companies also like Google.
XEROX MOUSE
APPLE MOUSE
Responsibility end to end
When Behind Leapfrog
• I mac- Ipod- I Phone
Hardware software devices were integrated. ( linked from start to end)
Put products before profit
“the whole
widget”
•Focus on making the product great the profits will follow.
Don’t be a slave to focus group
No for market research, customer don’t know what we want until we show them.
Jobs used a one person focus group: he made products what he and his friends wanted.
Intimate intuition was more powerful than intellect.
Bend reality
Impossible is nothing.
larry kenyon
scratchproof gorilla glass
Impute
Empathy
Three Principles
Focus
Impute
Push for perfection
• Designing and redesigning for perfection. apple stores were reorganized focus on display of I phone • Perfectionism extended even to the parts unseen.
TOLERATE ONLY “A” PLAYERS
• Jobs roughness and rudeness accompanied by the ability to be inspirational.
ENGAGE FACE- TO- FACE He believed that creativity comes from spontaneous meetings and random discussions, hated formal presentations. Building that promoted collaboration and creativity.
Big Picture and details
Ability and desire to perfectionism while also focusing on the tiniest aspects of design
2000 Personal Computer should become a digital hub
2010 successor strategy.
COMBINEING THE HUMANITIES WITH THE SCIENCE
STAY HUNGRY, STAY FOOLISH
Job stayed hungry and foolish throughout his career by making sure that the business and engineering aspect of hid personality was always complemented by a hippie nonconformist side.
Essence of his tale.
In order to be imaginative it is important to have both Humanities and Science to gain the advantage of a creative edge.
Key to build innovative economies in the future.
Apples competition
•Galaxy S iii successor of galaxy s III IS the rival of apple 4S. •The apple 4S is much smaller than the smart phone, ( galaxy S III) •Samsung device is both thinner and lighter than I phone 4s. •Galaxy has 4.8 inch screen, I phone has 3.5 inch. •Apple runs on its own software ios( operating software) Samsung has Google s android. •Both have 16,32,64 gb storage capacity. But Samsung gives an additional micro SD card slot for expansion which I phone don’t have. •Google the toughest challenge for ipad. As Google is releasing nexus 7, tablet. It doesn't have all the features of ipad like cellular connectivity, rear camera, but could be better than ipad for people on budget, for those who prefer lighter more compact lighter to carry. •Ipod sales have been slowly declining . Reasons : it has sold a shade over 350 million I pod since its debut. Coz of smart phones and tablet by both ios and andriod •New ceo of apple- TIM COOK
PRESENTED BY:Koyal-21121 Prenith-21122 Madhumitha-21123 Madhusudan-21124 Mahesh-21125
doc_906337970.pptx
This is a presentation describes about the leadership lessons one can learn from Steve Jobs the man behind the brand apple.
The real leadership lessons
HOW DID IT HAPPEN???
• Reason behind the Logo!!!!
The logo on the back of your apple products is a tribute to Alan Turing, the man who laid the foundations for the modern-day computer, pioneered research into artificial intelligence.
BACKGROUND
Started-1976, Steve jobs rescued the company from near bankruptcy in 1997, as it was ousted in 1985. Along the way he has brought transformation in seven different
industries.
His personality was integral part of his business.
The most successful products over the past dozen years,
KEY TO THE SUCESS
FOCUS
SIMPLIFY
•
Transition from random array of dozen different versions to focus on making just four great products.
Consumer pro
•Simplicity is the ultimate sophistication.
•Single button model mouse, Machine that was user-friendly rather than challenging . •Simplicity is achieved by knowing the product deeper. •Cut off the on and off button.
Desktop portable
• •
Centralized decision making. Advice and thoughts was taken by other companies also like Google.
XEROX MOUSE
APPLE MOUSE
Responsibility end to end
When Behind Leapfrog
• I mac- Ipod- I Phone
Hardware software devices were integrated. ( linked from start to end)
Put products before profit
“the whole
widget”
•Focus on making the product great the profits will follow.
Don’t be a slave to focus group
No for market research, customer don’t know what we want until we show them.
Jobs used a one person focus group: he made products what he and his friends wanted.
Intimate intuition was more powerful than intellect.
Bend reality
Impossible is nothing.
larry kenyon
scratchproof gorilla glass
Impute
Empathy
Three Principles
Focus
Impute
Push for perfection
• Designing and redesigning for perfection. apple stores were reorganized focus on display of I phone • Perfectionism extended even to the parts unseen.
TOLERATE ONLY “A” PLAYERS
• Jobs roughness and rudeness accompanied by the ability to be inspirational.
ENGAGE FACE- TO- FACE He believed that creativity comes from spontaneous meetings and random discussions, hated formal presentations. Building that promoted collaboration and creativity.
Big Picture and details
Ability and desire to perfectionism while also focusing on the tiniest aspects of design
2000 Personal Computer should become a digital hub
2010 successor strategy.
COMBINEING THE HUMANITIES WITH THE SCIENCE
STAY HUNGRY, STAY FOOLISH
Job stayed hungry and foolish throughout his career by making sure that the business and engineering aspect of hid personality was always complemented by a hippie nonconformist side.
Essence of his tale.
In order to be imaginative it is important to have both Humanities and Science to gain the advantage of a creative edge.
Key to build innovative economies in the future.
Apples competition
•Galaxy S iii successor of galaxy s III IS the rival of apple 4S. •The apple 4S is much smaller than the smart phone, ( galaxy S III) •Samsung device is both thinner and lighter than I phone 4s. •Galaxy has 4.8 inch screen, I phone has 3.5 inch. •Apple runs on its own software ios( operating software) Samsung has Google s android. •Both have 16,32,64 gb storage capacity. But Samsung gives an additional micro SD card slot for expansion which I phone don’t have. •Google the toughest challenge for ipad. As Google is releasing nexus 7, tablet. It doesn't have all the features of ipad like cellular connectivity, rear camera, but could be better than ipad for people on budget, for those who prefer lighter more compact lighter to carry. •Ipod sales have been slowly declining . Reasons : it has sold a shade over 350 million I pod since its debut. Coz of smart phones and tablet by both ios and andriod •New ceo of apple- TIM COOK
PRESENTED BY:Koyal-21121 Prenith-21122 Madhumitha-21123 Madhusudan-21124 Mahesh-21125
doc_906337970.pptx