Social projects by B-school students

Ask a business school student to solve a village’s waste management problem and what do you get? A financially viable and sustainable development model for rural India.

The idea by Akhil Jain — a final year student at the Department of Management Studies, Indian Institute of Technology, Roorkee — bagged the first place at the Business Standard Best B-School Project Award held in Mumbai on Wednesday.

Jain, under the Gramotthan (uplifting a village) initiative, worked in Padli Gurjar village near Roorkee in Uttarakhand and helped 75 households manage their three-kg average weekly waste effectively by segregating it into recyclable and non-recyclable, at source. “Waste is accumulating in the villages faster than ever, posing health and environmental issues. Worse, there is almost no plan and willingness to tackle the issue,” said Jain.

To make this idea successful and attractive, Jain plans to rope in the gram panchayat, create large garbage-collecting containers and provide door-to-door service with a self-designed Gramotthan trash compacter. Besides, waste collectors and rag-pickers in the supply chain will be incentivised.

“The big upside of this project is that it is at the heart of the sustainability issue,” said the chairman of the five-member jury, Ajit Balakrishnan, founder and CMD of Rediff.com.

The other members of the jury were M G Parameshwaran, ED & CEO, FCB Ulka; Parag Saigaonkar, Regional MD, Deloitte Consulting India; R Suresh, MD, Stanton Chase and Jayant Kulkarni, President, Power Business Unit, Crompton Greaves.

Five participants who made the final cut from 150 entries from the country’s top business schools were earlier shortlisted by the jury, based on innovation, rigour, thought, clarity and how implementable their project ideas were. Deloitte had done the initial shortlisting of 15 projects.

Harsh Goyal, a final year student at the K J Somaiya Institute of Management Studies, Mumbai, bagged the second place. Deeksha Khanna from the Indian Institute of Management, Lucknow, came third.

Goyal created a ready-reckoner data for use by officials at Darashaw & Company — a broker of government securities that also offers broking and consultancy services. As a summer associate in the company, Goyal analysed and ranked state governments and its financial positions based on various parameters. This allowed the dealers at Darashaw identify the better state governments and decide their clientele in respect to state guaranteed bonds. “I am looking to work with several state finance ministries on this aspect,” Goyal said.

Through this extensive state-wise data, Goyal said the dealers would have better investment recommendation and outlook. No competitors of the firm had such data, he said, and added that similar data could be prepared for other nations as well.

IIM-Lucknow’s Khanna won the honour for blending macroeconomic issues with consumer insights for efficient deployment for automated teller machines (ATMs), to win the third position.

She interned at Tata Communications Banking InfraSolutions, a wholly-owned subsidiary of Tata Communications specialising in payment solutions for the banking and financial services sector. Khanna’s project involved understanding macro parameters and their relation with ATM usage, while developing transaction insights in the light of rapid increase in the rate of deployment of ATMs to an expected 1,000 per month and movement of the industry to a B2C sphere from B2B.

Through her project, Khanna provided detailed consumer insights and credible recommendations, which were immediately implemented at the organisation.

The two others shortlisted for the final round were Neha Dabhade, of the Vishwakarma Institute of Management, Pune, and Saurabh Pandey of the Jamnalal Bajaj Institute of Management Studies, Mumbai.

Balakrishnan, who presented the awards in the presence of students, professors and deans of several business schools, said, “It is heartening that B-school students are looking at operations and sustainability issues and solving problems faced by the vast majority of Indians.” He added that it was the scope of the case studies and the size of the problems taken up by the students that decided the winners.

Parag Saigaonkar, Regional Managing Director, Deloitte Consulting India, said, “Apart from helping corporates in expanding their businesses, helping the society at large was the responsibility that students need to take up.”
 
Social projects initiated by business school students are a testament to the growing awareness and commitment among young professionals to address societal challenges. These projects not only provide practical solutions to pressing issues but also serve as a platform for students to apply their academic knowledge in real-world settings. For instance, a group of students from a leading business school in India launched a microfinance initiative aimed at empowering women in rural areas. This project not only provided financial literacy training but also facilitated small loans to help these women start their own businesses. Similarly, in the United States, a team of MBA students developed a mobile app that connects underprivileged youth with mentors from various industries, offering guidance and support to help them navigate their career paths. These initiatives highlight the innovative and collaborative spirit of B-school students, who are increasingly leveraging their skills and resources to make a positive impact on society. Through these projects, students not only contribute to social change but also gain invaluable experience in leadership, project management, and community engagement, preparing them to be responsible and effective leaders in the future.
 
A recent competition, the Business Standard Best B-School Project Award, held in Mumbai, showcased how business school students are applying their management acumen to solve real-world problems, particularly those impacting rural India and data-driven finance.

Akhil Jain, a final-year student from IIT Roorkee's Department of Management Studies, clinched the first place for his project on waste management in Padli Gurjar village, Uttarakhand. Under the "Gramotthan" (uplifting a village) initiative, Jain developed a financially viable and sustainable model for effective waste segregation and collection from 75 households. His plan involves collaboration with the gram panchayat, creating large garbage containers, providing door-to-door service with a self-designed "Gramotthan trash compacter," and incentivizing waste collectors and rag-pickers. The jury chairman, Ajit Balakrishnan of Rediff.com, praised the project for being "at the heart of the sustainability issue."

Harsh Goyal, from K J Somaiya Institute of Management Studies, Mumbai, secured the second position. His project focused on creating a "ready-reckoner data" for Darashaw & Company, a government securities broker. Goyal analyzed and ranked state governments based on their financial positions, providing dealers with crucial insights to identify better state governments and clientele for state-guaranteed bonds. He highlighted that no competitors possessed such comprehensive state-wise data and expressed interest in collaborating with state finance ministries.

Deeksha Khanna from IIM-Lucknow earned the third spot for her project that blended macroeconomic issues with consumer insights to optimize ATM deployment for Tata Communications Banking InfraSolutions. Her work involved understanding macro parameters influencing ATM usage and developing transaction insights, especially given the industry's shift from B2B to B2C and the rapid increase in ATM installations. Khanna's credible recommendations were immediately implemented by the organization.

The jury, which included industry stalwarts like M G Parameshwaran (FCB Ulka), Parag Saigaonkar (Deloitte Consulting India), R Suresh (Stanton Chase), and Jayant Kulkarni (Crompton Greaves), initially shortlisted 15 projects from 150 entries, with Deloitte performing the initial screening. The final five participants, including Neha Dabhade (Vishwakarma Institute of Management, Pune) and Saurabh Pandey (Jamnalal Bajaj Institute of Management Studies, Mumbai), were judged on innovation, rigor, thought, clarity, and implementability.

Ajit Balakrishnan expressed his appreciation that B-school students are increasingly tackling operational and sustainability challenges faced by the majority of Indians, noting that the scope and scale of the problems addressed were key factors in determining the winners. Parag Saigaonkar added that students have a responsibility to contribute to societal well-being beyond just business expansion.
 
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