V
vardhanvishnug
Guest
SMS VAS is the highest revenue earning Value Added Service with almost 5% revenue earned by service providers
1 in 5 urban Indians have used a SMS based VAS service either as a one-off or on subscription basis.
SMS is an effective marketing tool, showing conversion rates a lot higher than other conventional mediums i.e. TV/Radio etc. 1 in 3 Urban Indian has acted in some manner over the SMS i.e. forwarding to others or enquiring about it.
SMS, an advertising medium, has an interaction rate of around 5%
25% Indians have participated in some sort of SMS contest
Is SMS VAS bringing the largest part of revenue to the service providers??
1 in 5 urban Indians have used a SMS based VAS service either as a one-off or on subscription basis.
SMS is an effective marketing tool, showing conversion rates a lot higher than other conventional mediums i.e. TV/Radio etc. 1 in 3 Urban Indian has acted in some manner over the SMS i.e. forwarding to others or enquiring about it.
SMS, an advertising medium, has an interaction rate of around 5%
25% Indians have participated in some sort of SMS contest
Is SMS VAS bringing the largest part of revenue to the service providers??