Skimming Pricing

[abhishreshthaa]

In this type of pricing companies as the time of introduction favor setting high prices to skim the cream off or low prices to sweep the entire ground.


Skimming price is preferred when high price is aimed to communicate the image of a superior.


E.g. - P&G introduced Ariel and Tide detergents at high prices.

Recently it cut the prices of most of its laundry and hair wash brands.

 

[jiten005]

In this type of pricing companies as the time of introduction favor setting high prices to skim the cream off or low prices to sweep the entire ground.


Skimming price is preferred when high price is aimed to communicate the image of a superior.


E.g. - P&G introduced Ariel and Tide detergents at high prices.

Recently it cut the prices of most of its laundry and hair wash brands.

Hey friend, i am really impressed by your effort and also thanks for sharing the information on Skimming Pricing as i need it for my project. Well, i am also uploading a document where you would find some useful information.