SCALES IN RESEARCH

[abhishreshthaa]

USES OF SCALES IN RESEARCH

In research when the concepts to be measured are complex and abstract and we don not possess the standardize measured tools.


Alternatively, we can say that while measuring attitude and opinions, we face the problem of their valid measurement.


A researcher may face similar problem. To avoid this problem the scaling technique is used. Different types of scaling methods are:

1. Rating scales

• a. The graphic rating scale
  
  
• b. The itemized rating scale

2. Ranking scales

• a. Method of paired comparison
  
  
• b. Method of rank order

3. Arbitrary scale


4. Differential scale (Thrustone-type scale)


5. Summated scales (Likert scale)

 

[jamescord]

USES OF SCALES IN RESEARCH

In research when the concepts to be measured are complex and abstract and we don not possess the standardize measured tools.


Alternatively, we can say that while measuring attitude and opinions, we face the problem of their valid measurement.


A researcher may face similar problem. To avoid this problem the scaling technique is used. Different types of scaling methods are:

1. Rating scales

• a. The graphic rating scale
  
  
• b. The itemized rating scale

2. Ranking scales

• a. Method of paired comparison
  
  
• b. Method of rank order

3. Arbitrary scale


4. Differential scale (Thrustone-type scale)


5. Summated scales (Likert scale)

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