Project Report on Government Role in Automotive Industry

Description
The automotive industry is a term that covers a wide range of companies and organisations involved in the design, development, manufacture, marketing, and selling of motor vehicles, towed vehicles, motorcycles and mopeds. It is one of the world's most important economic sectors by revenue.

AGENDA
? EMISSION
? SAFETY ? HOMOLOGATION

• FUEL
• END OF LIFE OF VEHICLE • TRAFFIC POLICE SURVEY • CONSUMER SURVEY

KPIT CUMMINS
? QUICK FACTS ? Offices in 11 countries. ? 6500 employees. ? Among BEST 5 companies by Industry focus: Automotive -

International Association of Outsourcing Professionals (IAOP), (2009). ? KPIT Cummins are specialists in product engineering design and one of the world’s leading automotive software developers. - Strategy Analytics Blog (2010).

Research Objective
? Primary objective
1. 2.

Study and Analysis of current state of Gov. regulations and norms related to passenger car industry in India and their implications on various stake holders including OEMs, and consumer. Identify effectiveness of the current regulations and find out loopholes in regulations and the associated challenges/constraints. To do comparative analysis of the various norms related to safety and emission with China, Europe and Us. Finding ELV process (end of life of vehicle) in Europe and OEMS effort , challenges and government role for ELV. Finding government Initiative for alternative fuels and associated challenges.

? Secondary Objective
1. 2. 3.

Scope of Project
? Traffic police survey for statistic of rules not followed and reason behind it. Difficulty and requirement for better regulation and control.
? Consumer survey for knowing awareness, and customers understanding of regulations and rules and effectiveness of regulations.

? OEM visit for implications of safety, emission related norms and contribution to ELV process and future plan for safety, emission, new technology in alternative fuels. foreign OEM issues related to information in India.
? Government organization visit for knowing current regulation.

? Study the ELV process in European Union and India.
? Perform a Gap analysis of norms and regulations with reference to China, US and Europe.

Research Methodology
Type of Research: Descriptive
Sample Universe Sample Frame Sample Size

All traffic cops in India.
Traffic cops in Pune. 30

Sample Universe Sample Frame Sample Size

All car drivers in India. Car driver in Pune. 100 Non Probability Sampling Structured Questionnaire

Sampling Technique Research Instrument

Non Probability Sampling Structured Questionnaire

Sampling Technique Research Instrument

Emission

FINDING ON EMISSION THROUGH PRIMARY RESEARCH
Finding in current system of PUC:1. 2. 3. 4. 5.

After visits to 4 PUC Checking center I found that out of 4 only 1 person was knowing about Bhart stage norms and limit of various pollution. Most of diesel vehicle do not follow Free Acceleration Method and only one reading is consider for final value. During traffic police survey I found that PUC certificate is not checked by 90% of traffic cops and reason was it does not come under their department. At all4 PUC checking center persons conducting PUC test were 10\12 pass person instead of diploma holders. PUC center do not inform to RTO because 3 person conducting test do not know the limit.

Suggestions for improvement in PUC System :?RTO should conduct audits for PUC centers and surprise checking should be done for PUC centers. ?Better coordination is required between different department like RTO and TFAFFIC.

?PUC center should maintain a register of reports of all vehicles checked and that should
be submitted to RTO monthly basis. Finding based upon RTO:?Government has introduced green fuels at subsidiary rates. Example:- CNG ,LPG ? Promoting public transport by increasing No of public vehicle. ? For tourist and travelers electric bikes on rent are available. Finding based upon OEMS:? OEMs vehicle has to satisfied emission norm , for that catalyst converter has to fit in vehicle ?For inspection and maintenance all OEMS have dealer and customer should go to dealer

for inspection and maintenance .

Suggestions for Emission/Pollution Control
A) Road map for facilitating smooth transition to higher emission norms. This calls for: Well defined road map of transition to alternative fuels to facilitate Technology up gradation;

C) Appropriate time lag between each successive stage of emission norms;

D) Modernize pollution control so as to reduce manual intervention. E) Make inspection and certification mandatory of all motor vehicles and Compulsory retirement of vehicles which do not obtain road worthiness Certificate.

F) According to General motor AGM In India still there is no technology that can tell
about the infected fuel,technology is there for separation of water molecule form fuel but not for MIX fuel because of that Most of vehicle has higher emission

HOMOLOGATION
FINDING BASED UPON CIRT VISIT
1. In India crash test is not included in type approval process. 2. There is no provision for child safety. 3. In India cash test is done at relative speed of 52 km/h. 4 In India crash test do not include side impact, rollover testing, only front impact is tested. 5. In type approval process do not play any role at design phase of vehicle.
:-

FINDING BASED UPON OEMS VISIT 6. Indian break standard and steering performance standard are not meeting global standard.
Source: - Tata motors interview.

7. No standard mention for antitheft devices.
Source: - Tata motors interview.

8. All OEMS do crash test for vehicle before launch.
Source:- All 4 OEMs interview.

9. HOMOLOGATION process do not include design phase of a vehicle 10. cop (confirmatory of production) is only for component not for fully manufactured vehicle.

SUGGESTIONS:? ? Crash test should be included in type approval. Crash test process should improve because in India crash test is done at relative speed of 52km/hours
Source:- CIRT interview.

SAFETY
In economic terms, the cost of road crash injuries is estimated at roughly 1 percent of gross National product (GNP) in low-income countries, 1.5 percent in middle-income countries and 2 Percent in high-income countries.

The magnitude of road accidents and fatalities in India is alarming. This is evident From the fact that every hour there are about 56 accidents(about one accident every Minute).

Similarly, every hour more than 14 deaths occur due to road accidents i.e. one Death in every 4 minutes.
Source:-Report on accident

Percentage share of total person killed in road accident by type of motor vehicle during 2009:two wheel 17% buses 10% car/jeep 19% trucks,tem po ,tractor 29%

Percentage share in total road accident By type of motor vehicle involved during 2009:
two wheel 26%

other vehicle/obj ect 10%

other 15%

other 13% car/jeep 24%

buses 10%

.
Source: - Accident report.

trucks,tem po ,tractor 27%

Source: - Accident report.

PASSIVE SAFETY

ACTIVE SAFETY:

VEHICLE

SECURITY:-



•Rear view mirror for both sides is compulsory. •Tell lamp is compulsory. •Indicator is compulsory. •Reflector is compulsory. •Break fitment is compulsory. Break light is compulsory.

In India there is no standard for antitheft devices.
Source: - Tata motors.

Majority of people (55%) do not know about crash test.
60 50 40 30 20 10 0 yes no 55

Majority of people (60%) do not think that there car is safe.

45

60 50 40 30 20 10 0 40 60

yes no Observation: - people do not know about crash Observation:- Majority of people do not think that there car is safe test because there is very less media coverage for this topic. because they consider safety with Number of accident on road.

Ranking
50 40 30 20 10 0 safety comfort ecofriendly 50 30

Ran

60 50

45 55

Rank
Ranking

40 30 20 10 0 yes no

Ran
10

Safety is first priority for people in given choice among comfort, safety, and eco-friendly.

•Majority of people(45% )say no for compulsion of safety device because of their price sensitive behavior.

FINDING BASED UPON OEMS:1. All OEMS do quality checking at various phases of manufacturing for assuring that manufactured vehicle is fully safe. 2. All dealer do predelivery4inspection under that mechanical fitness and electronics are checked to ensure safety of delivered vehicle.

FINDING ON FUEL FROM OEMS
1. OEMS are ready for any fuel specification and euro norms but government is actual bottle neck.
2. Foreign (Volkswagen, general motor) OEMS are focusing on hybrid vehicle and Indian OEMS

are focusing on hybrid and CNG vehicle.

FINDING ON FUEL FROM CONSUMER SURVEY
80% people prefer a dual fuel car 85% people aware about eco-friendly technology
80 70 60 50 40 30 20 10 0 yes 80

100 85 15

50

20

0
yes no

no

Observation:- people prefer duel fuel car because they think it can make their trip chipper.

40 10 9 8 7 6 5 4 3 2 1 0 30 40 10 10 7 3 10 0 Natural Gas Engine Electric Vehicle Availability Performance Cost Other Hybrid Vehicle 20 20 20

Observation:- CNG is most popular among all duel fuel because of awareness, chipper price, and availability.

END OF LIFE OF VEHICLE

?Organize waste collection

?Limit waste production
?Organize waste treatment

?Priorities the re-use and recovery of waste

FINDING ON END OF LIFE OF VEHICLE
FINDING BASED UPON OEM VISIT 1. 2. Do not have any chain, Partially (they are using disposable parts.) following norms of end of life of vehicle. Increase vehicle cost by 20 to 30% and Indian consumers are highly price sensitivity and least environment concern.
Source:- All OEMS interview

FINDING BASED UPON RTO AND CIRT 1. 2. 3. In India there is no NORM on ‘end of life of vehicle. In government offices I found that they least care for ‘end of life of vehicle’. In India if any person is not using its vehicle and wants to dispose it in that case it has to inform RTO and RTO took chassis no of that vehicle. 4. Maximum no of cases come from accident for deregistration of chassis no. SUGGESSTION Network (for disposing of vehicle) establishment activity can be privatized. Cost of ‘end of life vehicle’ process should bear by the manufacturer.

1. 2.

TRAFFIC POLICE SURVEY AND FINDINGS

OBSERVATION: -

•Roads width is not sufficient and conditions of roads are really bad.

•Major traffic related problems are due to pedestrian not following the rule as there is no penalty.
•Most of people do not follow rules if traffic cops are not present. •Most of traffic cops take bribe if defaulters are rich persons but if defaulters are poor neither they are penalized nor they give bribe. • •On A grade circle they face dust and pollution problem and they do not have any mask to protect from pollution and dust.

•They do not have any basic infrastructure facility including water and place for taking food.
•On heavy traffic circles traffic police do not have time for checking vehicle.

ROAD SAFETY PROGRAM

SATISFICATION WITH THE FACILITY THAT THE GOVT.
20 20

No. of People

15 10 10

NOT SUFFICIENT 67%

SUFFICIENT 33%

5
0 Yes No Frequency of satisfaction

PEOPLE PARTICIPATION IN ROAD AFETY PROGRAM
19

PUC EFFECTIVENESS

No. of people

20 15 10 10 5 0 Participative Non-Participative Neutral CHECK 10%

1 DO NOT CHECK 90%

Road accident reason told by traffic police includes alcohol consumption (21%) and over speeding (19%) but for they do not have facility for checking and for alcohol cases procedure is also very rigorous.
ALCOHOL BREATH ANALYZER AND AVAILABILITY
Alcohol Breath Analyzer
CAUSE OF ACCIDENT:Mechanical defects 9% Bad Road cndition 15% Driver fault 15% 30 30 25 15 15

People do not follow the rules 21%

20 15

10
5 0 Yes No Yes No Requirement Availability

Alcohol consumption 21%

Over speeding 19%

0

FINDING FROM SURVEY:•Majority of rules are broken those have lower penalty including lane deviation (45%), without indicator turning (35%), signal jumping (46%) and overtaking (33.53%). •Rules having higher penalty are broken less including tell lamp, reflector, and overcapacity. •The major difficulty that they face is Infrastructure project delays under PMC that cause problems in traffic movements. •VIPs coming and minister coming creates a big problem for them because in that case they have to stop traffic movement. •They also face problems from their own staff and politician example:-when that caught a person who is relative of politician or their own staff they try to make pressure on them. •Majority of people do not except there mistake when they break any law. • High segments car are difficult to catch for them. • Speed gun machine and alcohol breath analyzer instruments are not available with team.

• When a drink and drive case comes that time they need to take person to police station and then police cops take to hospital this take huge time.

.

SUGGESTIONS:•Minimum penalty should be 300 rupees and it should be in incremental manner. EXAMPLE:For first offence it should be penalize by 300 & if same offence happen further then It should be 500 ,700 and so on. •For awareness of Rules & Regulation, Road safety program should be promoted. •Healthy work environment should be offered to traffic cops, so that workability can be • increased. •Speed gun machine and alcohol breath analyzer must be available.

•Penalty for over speeding must be increase with immediate effect because it is a one of the major cause of accident.
•There must be integration in different department (PMC, TRAFFIC, and RTO) for achieving same objective. •Advance technology should be enabled in traffic department for better control and effectiveness.

Consumer Survey
1. People having driving license (90) out of them (45) said they have not read rules and regulation book but still they got their license. Note:-At the time of driving license they have to clear a preliminary test in that all rules must be known and all sign must be known than only anyone can pass that test.
2. 50%people do not know right gesture for slow down and stop vehicle those said yes that they know which hand sign is give.

3. People do not follow rules of use of mobile phone while driving (50%) and lane breaking in emergency(45% . 4.People follow various rules of zebra crossing . 5. Various traffic sign are not known to people. 6. People are not aware about crash test (45% aware) and duty of driver (10% aware) in case of accident. Note:-Duty of driver is correctly explain only by 10 people.

Norms and Different US parameters. ACTIVE SAFTEY Anti braking System & EBD (Electronic stability program) Passive Safety Child Safety Homologation Crash Test Fuel Economy standard Antitheft Regulation General Followed

EUROPE

CHINA

INDIA

Anti braking System & Reflector, Tail lamp, Reflector, Tail lamp, EBD (Electronic stability Indicator, Brakes, Steering Indicator, Brakes, Steering program) standard standard & rearview Mirror Airbag & seatbelt Airbag & seatbelt Seatbelt Seatbelt Separate Seatbelt & on Separate Seatbelt & on No norms No norms front seat child can’t sit front seat child can’t sit It includes Crash test & It includes Crash test & It doesn’t includes crash It doesn’t includes crash Child Safety Child Safety test test Compulsory Compulsory Not Compulsory Not Compulsory

Antitheft device compulsory Standards AS Standards that are considered to be the toughest in world

Antitheft compulsory Self made standards

device Not compulsory ECE ,EEC ECE and EEC standards

Not compulsory EEC & ECE and AIS Standards

Emission Standard

Providing Information Vehicle Safety Accident rate of per Stable(12.25) million cars Data on Non Motorized Available Vehicle Norms and Different US parameters.

EU-5 CAFÉ. STAGE-4 that is EURO-4 EURO-6(2014) Consumer Compulsory (They provide Compulsory (They provide No such Activity Motor crash test rating of car) crash test rating of car) Data is not easily available Decreasing(5.5) Available EUROPE Available CHINA

BHART-3,4(11 cities) EURO 3 and EURO 4 No such Activity

Increasing(10.83) Not Available INDIA

Data on Non Motorized Available Vehicle Consumer Awareness for Fully aware Vehicles safety. Driver working hour.

Available

Available

Not Available

Fully aware

Aware

Not Aware

Rule is there for transport and Rule is there for transport No rule for any No rule for any category passenger vehicle. and passenger vehicle. category of vehicle. of vehicle. Compulsory vehicles. Enforce by Law. for all Compulsory for only Compulsory for transport vehicle. transport vehicle. There is no such law. There is no such Law. only

Inspection and Compulsory for all vehicles. maintenance for all vehicle End of life of vehicle Financial benefits to consumers for alternative fuel vehicle or for purchase of fuel efficient vehicle from government Enforce by Law

Consumer Assistance to Recycle Do not know. and Save Act of 2009 (CARS Program) The Act establishes a new program under which the government will provide $3,500 or $4,500 to help consumers purchase or lease a new, more fuel efficient car, van, sport utility vehicle or pickup truck from a participating dealer when they trade in an old, less fuel efficient vehicle. They give pedestrian. first priority

Fund for efficient N/a drive train technology. Total budget(1bn) setup of 10 pilot Regions with more than 10.000 electric vehicles. Total budget(2bn)

Pedestrian care

to They give first priority to Dedicated bicycle No separate lanes for pedestrian. lanes in urban area. bicycle lane.

Database

Centralized data base for all Centralized data base for Centralized data base No centralized data is registered vehicle all registered vehicle for all registered available for registered vehicle vehicle.

CONCLUSION
GOV. Enforced various norms and regulations but they are not effective at consumer site.

Government need to aware consumers regarding safety and emission, it may take time but it will be most effective way. Integrated approach that include OEMS and customers.

Government of India is taking action for making Indian standers parallel with global standers with there is much more work needed.



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