Description
Professor in Strategy & Marketing
Prof. Dr.-Ing. Dipl.-Kaufm. Guido Baltes
Obere Rheinstraße 17a
78479 Reichenau
Mob.: +49 171 – 3 12 19 68
Fax.: +49 7531 – 206 181
Email: [email protected]
December, 10th 1970
married, one child
Professional experience
Since 03.2006
University of Applied Sciences, Constance (HTWG)
Tenured Professor in Strategy & Marketing
• Bilingual academic programme (German / English) in Bachelor and
Master programmes at HTWG Konstanz and UniBw Munich:
? Marketing for Innovation & High Tech
? Corporate Entrepreneurship
? Strategic Innovation & Management
? Regularly supporting entrepreneurial activities of students
(eg www.coliquio.de)
• Dean Industrial Engineering:
? Accredited Master and Bachelor programmes
• International Research Programme and Research Group
? Head of Living Lab eArchitecture Lab
? Head of research group CoPS (Community of Practice
for Strategic Management Architectures)
? International research initiatives with the CeTIM /Munich & Leiden
(Centre for Technology & Innovation Management Munich)
• Memberships:
? Academic Committee, ICE/IEEE ITMC conference
? Board of German Forum for Interoperability – DFI e.V.
? European Network of Living Labs (ENoLL)
? EU-funded NITIM PhD Faculty
? Constance Institute for Corporate Governance (KICG)
Prof. Dr.-Ing. Guido Baltes Seite 1 von 5
Prof. Dr.-Ing. Guido Baltes Seite 2 von 5
Further Professional experience
01.01 – 01.06 Siemens AG, Munich
From 11.2003: Head of Strategy and Communication, Siemens
Business Services (SBS) Germany (revenue: 2.5 bill. €, 10,000
Employees)
Member of Siemens AG Executive Circle
Responsibilities in strategy department:
• Building up of the strategy group
• Responsibility for the implementation of a growth- and profit-oriented
business strategy (turnaround):
- Portfolio management, building up new business units, in particular
supporting building up of outsourcing business unit
- Reorientation of particular business fields
- Acquisitions, disinvestments, co operations
- Market- und competitor analysis, benchmarking
• Responsibility for the regular strategic management processes ,
e.g. business reviews, budgeting and planning process
Responsibilities in communication department:
• Management of One-Voice Marketing
• Support of Key Account Sales
• Industry-specific marketing, regional marketing, customer events etc.
• Management of press and media communication
• Management of internal / employee communication
01.2001 - 10.2003: Senior Analyst Corporate Strategy, Siemens AG
Strategic project management with personnel and budget responsibility with
direct reporting line to board of directors of Siemens AG:
• Business field analysis and portfolio strategy
• Strategic Controlling for business units
Siemens VDO Automotive and Siemens Business Services
• Concept, development and international launch of company-wide
strategic planning software system and platform
06.99 – 12.00
Center for Technology and Innovation Management, Munich,
(CeTIM, Head: Prof. Dr. Katzy), Researcher
• Building up CeTIM
• Academic teaching
• Research in the area of self-organization and synergetic coordination
• Founder of spin off start-up
(Software and Services for Supplier Relationship Management),
responsible for product development, strategy, and marketing
08.98 – 05.99
Siemens AG, Munich, In-house Consulting, Project Manager
• International Benchmarking-Projects (General Electric, IBM)
• Concept, development and international launch of company-wide
internet-based supplier rating system und software
09.96 – 07.98
UniBW Munich, Institute for Industrial Information Processes
(Prof. Harald Fritzsche), Researcher
• Academic teaching
• Developing and teaching seminars and business simulations
• Research in the area of applied business process optimizing
• Building up industry co-operations, heading research accompanying
industry projects (BMW AG, Siemens AG)
05.95 – 08.96
German Air force, military aircraft development Eurofighter 2000
Captain
• International project management for development of Secondary Power
System and the Engineering Support System
(Germany, Britain, Italy, Spain)
07.92 – 08.94
ITT Automotive Europe GmbH, several internships in the areas of:
• production, product development, business unit headquarters
Education
04.02 – 04.03
Babson College, Wellesley (MA), USA
International Advanced Management Program
(Entrepreneurial Management, Leadership, Strategy)
05.01
INSEAD, Fontainebleau, France
Corporate Strategy Executive Education Program
05.99 – 12.00
PhD in engineering (Dr.-Ing.)
• Faculty for aeronautical engineering, UniBW Munich
• Thesis: Synergy management in networked organizations –
synergetic coordination through intranet-based business processes
• Passed with distinction („summa cum laude“, 1,0)
10.95 – 05.99
Master of Business administration, Open university Hagen
• Specialization: Organization and planning, information technology
• Graduated with distinction (2.3)
10.91 – 04.95
Master of aeronautical engineering, UniBW Munich
• Specialization: Management of Technology
• Graduated with distinction (1.6)
Awards
07.08
05.08
12.01
05.94
tebo / Lista Innovation Award (coliquio)
eHealth Innovation Award, University Bayreuth / Bavarian State Govern.
Best PhD of the year Award by IABG mbH, Munich
Best graduation of the year in Technology Management at UniBW Munich
Prof. Dr.-Ing. Guido Baltes Seite 3 von 5
Publications (extract)
(forthcoming) Gard, J ., Baltes, G., Katzy, B. (2013): Managing autonomy of
teams in Corporate Entrepreneurship – Evidence from small and medium
firms. Paper presented at the Science, Technology and Innovation
(Management of Technology), 2013, 22nd International IAMOT
conference on.
Katzy, B., Baltes, G., Gard, J . (2012): Concurrent process coordination of
new product development by Living Labs - an exploratory case study,
International J ournal of Product Development, Vol. 17, No. 1/2, 2012,
pp 23-42
Gard, J ., Baltes, G., & Katzy, B. 2012. Towards a concept of autonomy for
teams developing a new business within existing companies. Paper
presented at the Engineering, Technology and Innovation (ICE), 2012
18th International ICE Conference on.
Baltes, G., Freyth, A. (2011): Team-Diversity erfassen und nutzen –
Individuelle Veränderungskompetenz als Erfolgsbeitrag für strategische
Innovation. In: Dohrn, S., Hasebrook, J .P., Schmette M. (Ed.): Vielfalt
und Innovation: Strategisches Diversity Management für
Innovationserfolg, Shaker Verlag, S. 164–198
Freyth, A., Baltes, G. (2011): Strategiefokussiertes
Kompetenzmanagement individueller Kompetenzen als Erfolgsbeitrag
für Innovationsstrategien. In: Barthel, E., Hanft, A., Hasebrook, J .P.:
Integriertes Kompetenzmanagement: Innovationsstrategien als Aufgabe
der Organisations- und Personalentwicklung, Waxmann Verlag, S. 201–
220
Gard, J ., Baltes, G. (2011): The growth of technology oriented small and
medium enterprises – organizational routines in strategy making, 8th
Networks, Information Technology & Innovation Management
Consortium Conference, Tampere (Fi), 15-18 September, 2011
Gous, H., Gard, J ., Baltes, G., Schutte, C., Gerber, A. (2011): Business
architecture for inter-organisational innovation networks: A case study
comparison from South Africa and Germany, Concurrent Enterprising
(ICE), 2011 17th International Conference on , vol., no., pp. 1-11, 20-22
J une 2011
Gous, H., Schutte, C., Gerber, A., Baltes, G. (2011): Toward an information
systems framework for integrated knowledge networks, 8th Networks,
Information Technology & Innova-tion Management Consortium
Conference. Constance, Tampere (Fi), 15-18 September, 2011
Baltes, G., & Gard, J . (2010). Governance-structures in interorganizational
networks in high velocity environments: literature review, 6th Networks,
Information Technology & Innovation Management PhD Consortium.
Opatija, Croatia
Baltes, G., & Schäfer, T. (2010). Vertriebskonfiguratoren als strategische
Werkzeuge im Innovationswettbewerb. Productivity Management, Nr.
3(10/2010), 58-61
Baltes, G., & Gard, J . (2010). Enabling SME to plan strategically – the role
of risk adjusted integrated strategic planning, 5th Networks, Information
Technology & Innovation Management PhD Consortium. Milan
Baltes, G., & Gard, J . (2010). Living Labs as intermediary in open
innovation: On the role of entrepreneurial support, 16th International
Conference on Concurrent Enterprising. Lugano, Switzerland
Baltes, G., Gard, J ., & Sticksel, P. (2010). Strategische Steuerung von
Prof. Dr.-Ing. Guido Baltes Seite 4 von 5
Wissensarbeit – Fallstudie einer Living Lab Innovation. Horizonte, Nr.
35(03/2010), 40-43
Mertins, K., & Baltes, G. (2009). Productivity in Sales based on
interoperability. International J ournal of Interoperability in Business
Information Systems, 4(2)
Other interests
Skiing (skiing teacher), windsurfing, handball, scuba-diving,
Music (jazz trumpet)
Prof. Dr.-Ing. Guido Baltes Seite 5 von 5
doc_627586904.pdf
Professor in Strategy & Marketing
Prof. Dr.-Ing. Dipl.-Kaufm. Guido Baltes
Obere Rheinstraße 17a
78479 Reichenau
Mob.: +49 171 – 3 12 19 68
Fax.: +49 7531 – 206 181
Email: [email protected]
December, 10th 1970
married, one child
Professional experience
Since 03.2006
University of Applied Sciences, Constance (HTWG)
Tenured Professor in Strategy & Marketing
• Bilingual academic programme (German / English) in Bachelor and
Master programmes at HTWG Konstanz and UniBw Munich:
? Marketing for Innovation & High Tech
? Corporate Entrepreneurship
? Strategic Innovation & Management
? Regularly supporting entrepreneurial activities of students
(eg www.coliquio.de)
• Dean Industrial Engineering:
? Accredited Master and Bachelor programmes
• International Research Programme and Research Group
? Head of Living Lab eArchitecture Lab
? Head of research group CoPS (Community of Practice
for Strategic Management Architectures)
? International research initiatives with the CeTIM /Munich & Leiden
(Centre for Technology & Innovation Management Munich)
• Memberships:
? Academic Committee, ICE/IEEE ITMC conference
? Board of German Forum for Interoperability – DFI e.V.
? European Network of Living Labs (ENoLL)
? EU-funded NITIM PhD Faculty
? Constance Institute for Corporate Governance (KICG)
Prof. Dr.-Ing. Guido Baltes Seite 1 von 5
Prof. Dr.-Ing. Guido Baltes Seite 2 von 5
Further Professional experience
01.01 – 01.06 Siemens AG, Munich
From 11.2003: Head of Strategy and Communication, Siemens
Business Services (SBS) Germany (revenue: 2.5 bill. €, 10,000
Employees)
Member of Siemens AG Executive Circle
Responsibilities in strategy department:
• Building up of the strategy group
• Responsibility for the implementation of a growth- and profit-oriented
business strategy (turnaround):
- Portfolio management, building up new business units, in particular
supporting building up of outsourcing business unit
- Reorientation of particular business fields
- Acquisitions, disinvestments, co operations
- Market- und competitor analysis, benchmarking
• Responsibility for the regular strategic management processes ,
e.g. business reviews, budgeting and planning process
Responsibilities in communication department:
• Management of One-Voice Marketing
• Support of Key Account Sales
• Industry-specific marketing, regional marketing, customer events etc.
• Management of press and media communication
• Management of internal / employee communication
01.2001 - 10.2003: Senior Analyst Corporate Strategy, Siemens AG
Strategic project management with personnel and budget responsibility with
direct reporting line to board of directors of Siemens AG:
• Business field analysis and portfolio strategy
• Strategic Controlling for business units
Siemens VDO Automotive and Siemens Business Services
• Concept, development and international launch of company-wide
strategic planning software system and platform
06.99 – 12.00
Center for Technology and Innovation Management, Munich,
(CeTIM, Head: Prof. Dr. Katzy), Researcher
• Building up CeTIM
• Academic teaching
• Research in the area of self-organization and synergetic coordination
• Founder of spin off start-up
(Software and Services for Supplier Relationship Management),
responsible for product development, strategy, and marketing
08.98 – 05.99
Siemens AG, Munich, In-house Consulting, Project Manager
• International Benchmarking-Projects (General Electric, IBM)
• Concept, development and international launch of company-wide
internet-based supplier rating system und software
09.96 – 07.98
UniBW Munich, Institute for Industrial Information Processes
(Prof. Harald Fritzsche), Researcher
• Academic teaching
• Developing and teaching seminars and business simulations
• Research in the area of applied business process optimizing
• Building up industry co-operations, heading research accompanying
industry projects (BMW AG, Siemens AG)
05.95 – 08.96
German Air force, military aircraft development Eurofighter 2000
Captain
• International project management for development of Secondary Power
System and the Engineering Support System
(Germany, Britain, Italy, Spain)
07.92 – 08.94
ITT Automotive Europe GmbH, several internships in the areas of:
• production, product development, business unit headquarters
Education
04.02 – 04.03
Babson College, Wellesley (MA), USA
International Advanced Management Program
(Entrepreneurial Management, Leadership, Strategy)
05.01
INSEAD, Fontainebleau, France
Corporate Strategy Executive Education Program
05.99 – 12.00
PhD in engineering (Dr.-Ing.)
• Faculty for aeronautical engineering, UniBW Munich
• Thesis: Synergy management in networked organizations –
synergetic coordination through intranet-based business processes
• Passed with distinction („summa cum laude“, 1,0)
10.95 – 05.99
Master of Business administration, Open university Hagen
• Specialization: Organization and planning, information technology
• Graduated with distinction (2.3)
10.91 – 04.95
Master of aeronautical engineering, UniBW Munich
• Specialization: Management of Technology
• Graduated with distinction (1.6)
Awards
07.08
05.08
12.01
05.94
tebo / Lista Innovation Award (coliquio)
eHealth Innovation Award, University Bayreuth / Bavarian State Govern.
Best PhD of the year Award by IABG mbH, Munich
Best graduation of the year in Technology Management at UniBW Munich
Prof. Dr.-Ing. Guido Baltes Seite 3 von 5
Publications (extract)
(forthcoming) Gard, J ., Baltes, G., Katzy, B. (2013): Managing autonomy of
teams in Corporate Entrepreneurship – Evidence from small and medium
firms. Paper presented at the Science, Technology and Innovation
(Management of Technology), 2013, 22nd International IAMOT
conference on.
Katzy, B., Baltes, G., Gard, J . (2012): Concurrent process coordination of
new product development by Living Labs - an exploratory case study,
International J ournal of Product Development, Vol. 17, No. 1/2, 2012,
pp 23-42
Gard, J ., Baltes, G., & Katzy, B. 2012. Towards a concept of autonomy for
teams developing a new business within existing companies. Paper
presented at the Engineering, Technology and Innovation (ICE), 2012
18th International ICE Conference on.
Baltes, G., Freyth, A. (2011): Team-Diversity erfassen und nutzen –
Individuelle Veränderungskompetenz als Erfolgsbeitrag für strategische
Innovation. In: Dohrn, S., Hasebrook, J .P., Schmette M. (Ed.): Vielfalt
und Innovation: Strategisches Diversity Management für
Innovationserfolg, Shaker Verlag, S. 164–198
Freyth, A., Baltes, G. (2011): Strategiefokussiertes
Kompetenzmanagement individueller Kompetenzen als Erfolgsbeitrag
für Innovationsstrategien. In: Barthel, E., Hanft, A., Hasebrook, J .P.:
Integriertes Kompetenzmanagement: Innovationsstrategien als Aufgabe
der Organisations- und Personalentwicklung, Waxmann Verlag, S. 201–
220
Gard, J ., Baltes, G. (2011): The growth of technology oriented small and
medium enterprises – organizational routines in strategy making, 8th
Networks, Information Technology & Innovation Management
Consortium Conference, Tampere (Fi), 15-18 September, 2011
Gous, H., Gard, J ., Baltes, G., Schutte, C., Gerber, A. (2011): Business
architecture for inter-organisational innovation networks: A case study
comparison from South Africa and Germany, Concurrent Enterprising
(ICE), 2011 17th International Conference on , vol., no., pp. 1-11, 20-22
J une 2011
Gous, H., Schutte, C., Gerber, A., Baltes, G. (2011): Toward an information
systems framework for integrated knowledge networks, 8th Networks,
Information Technology & Innova-tion Management Consortium
Conference. Constance, Tampere (Fi), 15-18 September, 2011
Baltes, G., & Gard, J . (2010). Governance-structures in interorganizational
networks in high velocity environments: literature review, 6th Networks,
Information Technology & Innovation Management PhD Consortium.
Opatija, Croatia
Baltes, G., & Schäfer, T. (2010). Vertriebskonfiguratoren als strategische
Werkzeuge im Innovationswettbewerb. Productivity Management, Nr.
3(10/2010), 58-61
Baltes, G., & Gard, J . (2010). Enabling SME to plan strategically – the role
of risk adjusted integrated strategic planning, 5th Networks, Information
Technology & Innovation Management PhD Consortium. Milan
Baltes, G., & Gard, J . (2010). Living Labs as intermediary in open
innovation: On the role of entrepreneurial support, 16th International
Conference on Concurrent Enterprising. Lugano, Switzerland
Baltes, G., Gard, J ., & Sticksel, P. (2010). Strategische Steuerung von
Prof. Dr.-Ing. Guido Baltes Seite 4 von 5
Wissensarbeit – Fallstudie einer Living Lab Innovation. Horizonte, Nr.
35(03/2010), 40-43
Mertins, K., & Baltes, G. (2009). Productivity in Sales based on
interoperability. International J ournal of Interoperability in Business
Information Systems, 4(2)
Other interests
Skiing (skiing teacher), windsurfing, handball, scuba-diving,
Music (jazz trumpet)
Prof. Dr.-Ing. Guido Baltes Seite 5 von 5
doc_627586904.pdf