PRESENTATION ON LOREAL

Description
PRESENTATION ON LOREAL
FACTS AND FIGURES

Kerry And Pauline

Facts & Figures
L’oréal has been present in the UK for 75 years . L’oréal UK is the groups fourth largest subsidiary in Europe & fifth in the world . 67% of women in the UK use one or more L’oréal products . L’oréal employs 2,500 people in in the UK & Ireland .

Purpose Of L’Oréal
Cultural diversity is almost as great – perceptions of beauty vary from one country to the next, as do cosmetic and personal care regiments, which also change over time. And individual choices of hairstyle, skincare, make-up and perfume express the uniqueness of each person. Our business is founded on respect for those differences and the capacity to match personal diversity with the diversity of our products and brands.

Management
Jean-Jaques Lebel: President l'oréal profesional products. Marcel Lafforgue: Executive Vice-President Production and Technology Christian Mulliez: Executive Vice-President Administration and Finance Geoff Skingsley: Executive Vice-President Human Resources Patrick Rabain: President L'Oreal Consumer Products Beatrics Dautresme: Executive Vice-President Corporate Communications, External Affairs and Prospective Jean-Paul Agon: Cheif Executive Officer Jean-Francois Grollier: Executive Vice-President Research and Development

Size Of The Company
2007 Sales in France : 17,063,000,000

In France they have 63,358 employees.
They employ 2,500 people just in the UK. L’Oréal owns the Body Shop.

L’Oréal Brands
L'OREAL GROUP BRANDS (as of 2006)Professional Products DivisionConsumer Products DivisionLuxury Products DivisionActive Cosmetics Division• L'Oréal Professionnel • L'Oréal Technique • Matrix • Mizani • Redken• L'Oréal Paris • Garnier • Maybelline New York • SoftSheen-Carson• Biotherm • The Body Shop • Cacharel • Diesel Perfumes • Giorgio Armani Parfums and Cosmetics • Guy Laroche • Helena Rubinstein • Kérastase • Kiehl's • Lancôme • Paloma Picasso • Ralph Lauren (fragrances) • Shu Uemura • Victor et Rolf parfums • Vichy •

Marketing
• Television Adverts • Famous Models Examples: Beyoncé Knowles, Jessica Alba, Jennifer Aniston • Shop Advertisement

“Because Your WORTH It”

• Hair Products
• Make-up

• Skin Care



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