PLZ help sumthin on brand failure

[ankit.mittal]

hey all..........
can ne1 provide me ne project regarding the brand failure hey its urgent plz help............ne brand which have failed recently..........nething on tht.....

 

[ROHAN KACHALIA]

check out on maruti versa...........had failed miserably

will try to find out smthg in the mean time............................

n please use search option before posting.

 

[ankitgokani]

hmm u can also take kellogs corn flakes cos wen it entered India it was a terrible failure
and some other are here

Brand Failures - and lessons learned!: Brand Extension Failure: Frito-Lay Lemonade

 

[roshcrazy]

refer the book: brand failures by matt haig...will be helpful,...if u need it, let me knw...ill mail it to u...

 

[ankit.mittal]

hey roshcrazy plz mail it to me it ud be great..........

 

[roshcrazy]

hey roshcrazy plz mail it to me it ud be great..........

since u cant post ur email ids here, n also i cant upload ebooks here, i hv sent u a pm, chk it...send me ur mail id so that i can mail u the ebook..

 

[ankit.mittal]

hey roshcrazy
can u plz send me some indian brand failur tht book has bt they r all international

regrds
Ankit mittal

 

[roshcrazy]

hey roshcrazy
can u plz send me some indian brand failur tht book has bt they r all international

regrds
Ankit mittal

u can chk this link......

Product Management in India - Google Book Search

 

[shaashank]

hey all..........
can ne1 provide me ne project regarding the brand failure hey its urgent plz help............ne brand which have failed recently..........nething on tht.....

can u plz mail me or go to d website of amul

 

[shaashank]

can u plz mail me(regarding same) or go to d website of amul(amul pizzas was a bad failure in d market)
BIBLIOGRAPHY


ASIA TIMES ONLINE CO.

TIMES OF INDIA

ECONOMIC TIMES

CONSUMER BEHAVIOUR - SCHIFFMAN & KANUK

MARKETING MANAGEMENT – PHILIP KOTLER

The Economic Times: Latest business, finance, markets, stocks, company news from India.

Welcome to Amul - The Taste of India

The Times of India: No 1 site for Breaking news, views, reviews, cricket, business, lifestyle, sports

 

[jitendra05]

hey all..........
can ne1 provide me ne project regarding the brand failure hey its urgent plz help............ne brand which have failed recently..........nething on tht.....

Hey ankit, you have got a very nice topic about the brand failure as there are many brands which fails before establishing in the market. Well, i am uploading a presentation for giving you more details on brand failure. Please download it and check it.