abhishreshthaa
Abhijeet S
Place
Place includes company activities that make the product available to target consumers.
Place includes:
1. Channels
2. Coverage
3. Assortments
4. Location
5. Inventory
6. Transportation
7. Logistics
Distribution:
A channel of distribution is a structure of intra-company organisational unit and intra-company agents, dealers, wholesalers and retailers through which a commodity, product or service is marketed.
Place includes company activities that make the product available to target consumers.
Place includes:
1. Channels
2. Coverage
3. Assortments
4. Location
5. Inventory
6. Transportation
7. Logistics
Distribution:
A channel of distribution is a structure of intra-company organisational unit and intra-company agents, dealers, wholesalers and retailers through which a commodity, product or service is marketed.