abhishreshthaa
Abhijeet S
Arryx, Inc. develops tools and technology for manipulation and measurement on the micro and nano lengthscales. Arryx's technology and products center around optical trapping. They specialize in holographic optical trapping, a technique for creating and moving many optical traps at once. Their technology is commercialized in the form of a flagship research tool, the BioRyx 200 optical trapping system. Arryx has investigated the application of the technique to an array of problems in different fields including telecommunications, agriculture, healthcare, basic research, and forensics.
Arryx was founded in the fall of 2000, based on technology invented at the University of Chicago by Professor David Grier and his student Eric Dufresne a couple years earlier. Their BioRyx 200 system was released in early 2002 and won an R&D 100 Award later that year. An IR version of the system was released in 2004 for broader application to biological systems, with support of additional imaging methods including fluorescent microscopy.
In July 2006, Arryx was acquired by Haemonetics, with whom they had an ongoing partnership. Their announcement states that Arryx personnel and operations will remain in Chicago. They continue to support and expand their product line of research instruments, based around the BioRyx 200, as they pursue development of the underlying holographic optical trapping technologies and applications of that technology in various markets.
In the area of support activities, the company holds of the areas of human resource and technology. In the context of human resource, minimal training is required as the skills needed to fulfil the duties of the common employee of the company involves knowledge of the product and the awareness of the processes of selling. On the other hand, the use of technology is significantly infused in the operations of Marks and Spencer. Basically, every store uses a computerised cash register not only to deal with payments but also to take into consideration the use of loyalty cards recognised by the company. Other areas involving technology covers e-commerce and other online transactions.
Current Program Diagnosis
Based on the case study of Collier (2004), despite the long history of Marks and Spencer, it has yet currently takes on a larger market share and continues to suffer in its profits and other financial aspects of their operations. This implies weakness in a rather cutthroat world of retail. This then spells possible acquisition from much larger companies. On the other hand, the brand of the company appears to stay in a particular era. The management failed to display any form of awareness on the part of the market as they focused initially on the production process. As seen in the case study, the company is lagging behind the leading retail organisations in UK like Tesco and Sainsbury.
Generation of Strategic Options
In order to generate sound strategic options for the company, one must first establish the faculties and flaws of Marks and Spencer. In this manner, one will know what areas to work on and what lot to maximise
Arryx was founded in the fall of 2000, based on technology invented at the University of Chicago by Professor David Grier and his student Eric Dufresne a couple years earlier. Their BioRyx 200 system was released in early 2002 and won an R&D 100 Award later that year. An IR version of the system was released in 2004 for broader application to biological systems, with support of additional imaging methods including fluorescent microscopy.
In July 2006, Arryx was acquired by Haemonetics, with whom they had an ongoing partnership. Their announcement states that Arryx personnel and operations will remain in Chicago. They continue to support and expand their product line of research instruments, based around the BioRyx 200, as they pursue development of the underlying holographic optical trapping technologies and applications of that technology in various markets.
In the area of support activities, the company holds of the areas of human resource and technology. In the context of human resource, minimal training is required as the skills needed to fulfil the duties of the common employee of the company involves knowledge of the product and the awareness of the processes of selling. On the other hand, the use of technology is significantly infused in the operations of Marks and Spencer. Basically, every store uses a computerised cash register not only to deal with payments but also to take into consideration the use of loyalty cards recognised by the company. Other areas involving technology covers e-commerce and other online transactions.
Current Program Diagnosis
Based on the case study of Collier (2004), despite the long history of Marks and Spencer, it has yet currently takes on a larger market share and continues to suffer in its profits and other financial aspects of their operations. This implies weakness in a rather cutthroat world of retail. This then spells possible acquisition from much larger companies. On the other hand, the brand of the company appears to stay in a particular era. The management failed to display any form of awareness on the part of the market as they focused initially on the production process. As seen in the case study, the company is lagging behind the leading retail organisations in UK like Tesco and Sainsbury.
Generation of Strategic Options
In order to generate sound strategic options for the company, one must first establish the faculties and flaws of Marks and Spencer. In this manner, one will know what areas to work on and what lot to maximise