Personal branding is all about how you project yourself to the world, how you create and maintain your image and your identity. Your brand is just as much about your profession, business and career as your background, what type of person you are, your interests and any interesting facts.
Personal branding is a timeless concept. The two reasons why branding has always existed on a person level is that we always have to sell ourselves in various situations, from trying to impress our managers so that we can take on bigger projects, to convincing our friend to see a movie.
Personal branding start up can be discouraging at first when faced with creating a vision for your brand when you have not generated any leads for your business.
Trustworthiness online will set your business and your brand apart from everyone else.
During personal branding start up phase you should splurge time thinking about the long term vision for your business and what your core values are.
When you brand yourself in the right way you will begin to attract the right type of people to you.
Personal branding power comes through the strongest when you base your brand around who you are and what your core beliefs are.
Develop a framework for your personal branding strategy, you need to execute your plan. Each step for the first year should be planned. You should know how often you will post on your blog, on Twitter, and on Facebook. Give yourself plentiful time to conclude the effectiveness of the campaign.
Personal branding remains a popular individual career and online promotion strategy in spite of significant criticism from the marketing profession as well as many employers.
The network that you develop can protect you from uncertain work environment and allow you to grow your business. Branding also gives you a sense of being, confidence and purpose. HEnce the value of personal branding even for the startups is on the high and upcoming start ups put in their efforts to build a strong brand of theirs to have power and control in their hands.