Because of e-commerce, the world stands at the threshold of a new revolution. Currently, regulatory structures in many countries limit market access by infrastructure providers. But with the transformations coming around frequently, with the liberalization of the telecommunication sector world wide, the use of electronic commerce will increase rapidly. Electronic Commerce provides new opportunities for all overseas firms to access India’s domestic market and vice versa. In fact, it has set the ball rolling in India. Every service and information about the product is available just on a mouse click on computers.The modern technology offers an opportunity to enterprises to upgrade themselves and enter the global market at the right time and at a low cost. This would work like a wonder drug for our entrepreneurs. In India, E-commerce is just a beginning but its advantages are going to be realized soon. Whether the net impact of these developments will bring the desired result will depend on the capacity of the whole nation to prepare a domestic environment which encourages full participation in the global information economy, the effectiveness in contributing to an international environment which makes necessary the use of Internet as a tool to enhance communications, conduct commerce, and increase the value offered to the customer and the eagerness, the willingness, and also the capacity of the whole nation to act and respond quickly and purposefully in developing policy approaches on electronic commerce. There is no denying the fact that by facilitating the integration of Indian economy and society with rest of the world, electronic commerce will encourage a broader and a global outlook. The e-commerce will help to bridge the inter-regional disparities. Since India has considerable competence in the area of software, it should develop the congenial environment and enact appropriate rules and regulations to integrate with the global market. As e-commerce offers new opportunities, Indian entrepreneurs should try to reap maximum advantage. By knowing global markets, they can reach and create a niche in those markets. Thus, it is high time that India should act fast and decisively in order to use the growing electronic trade to our advantage.
Key words: E-commerce, Internet, Entrepreneurs, Electronic Trade, Global Information
Economy
INTRODUCTION
Science & Technology has always influenced modes, practices and procedures of business and trade. Of late, a never before phenomenon has been witnessed in the arena of Science & Technology more particularly in electronics and internet. The fast changing information technology and convergence of various communication technologies has virtually taken the business practices by storm. E-commerce is becoming the key to success. The use of internet has made the world small and through it business transactions are conducted globally at a faster pace. The age of connectivity has reduced distances and brought people closer. This can be directly attributed to the development of electronics and communication technology. Some economists’ say that the newly emerged economy be can very appropriately be called as the "transparent economy" because the Internet makes has made it more open and exposed. The implication of e-commerce encompasses various important issues like economic, legislative, technological and social. As under WTO obligations, member countries are providing tariff-free access to their markets resulting in greater competition. Transactions through e-commerce take less time and are economically viable too. This would help increase the growth and for this a strong and a stable legal system is required. It is a fact that in liberal and open markets, e-commerce would dominate The other important essential features of electronic commerce are privacy and security. There should be suitable guidelines to establish them to ensure confidence among the players who transact through e-commerce. Today all countries are working to achieve structural reforms in society under the key paradigms of liberalization and globalization. The nation’s competitive power will determine the trade and the nation’s strength in science and technology will play an important role to dominate the trade. All organizations are making the best use of digitalization and use of the Internet to achieve the desired goal. Computers and the Internet are now increasingly widely used to function as part of the business. Transactions conducted through the Internet will have enormous implications on the international competitiveness of every nation, giving rise to new and exciting opportunities in both the domestic and international arena to industries and also the governments to be a part of the global economic system. Electronic commerce is burgeoning as a means to doing business at a very rapid rate and is also showing every sign of continuing to expand. The rise of this new medium is attracting increasing attention by both private and public sector in order to remain upgraded and competitive so as to give 100 per cent services to their customers efficiently and effectively. No single force embodies over electronic transformation more than the Internet. The Internet has emerged as vital link for connecting almost every point on the plant. Students, doctors, engineers and various other professionals get to access vast information through the World Wide Web (WWW) network system. It will revolutionize retail and direct marketing systems and facilitate international business transactions because it reduces the economic distance between producers and consumers. The E-commerce also involves using all round electronic methods and procedures to conduct business activities to achieve the organizational goal. It uses different technologies and embraces a wide range of financial forms such as electronic banking, electronic trading, electronic cataloguing, Video conferencing, and multi-media communications, electronic data interchange (EDI), electronic mail (E-mail), facsimile (fax) and all forms of messaging between enterprises. It combines technologies (Internet, EDI, electronic forms, electronic cash, Barcodes), information technology standards (such as EDIACT, EAN/UPC), strategies (Just-in-time inventory management, efficient consumer response).India is on the threshold of emerging as a key player in global electronic commerce especially in terms of third largest reservoir of technical human resource. It is not that Internet is new to India but in fact it has existed here for the last 10 years in the form of ERNET. Internet-users have grown phenomenally in the past 3 years and there number is expected to touch the figure of more than 5 lakh by the end of this year. The IT sector is growing at an annual rate of 30 per cent across the board. Between 1985 and 1995, growth rate of IT sector was almost 5 times faster than the world GDP growth. India has a large and well-diversified base of small and medium Enterprises. The global electronic-commerce provides our SMEs an opportunity to approach potential customers worldwide through a low cost alternative.
Analysing E-Commerce For Development
What are some of the key questions that remain to be answered about e-commerce for development? They include the following:
• What is the likely impact of e-commerce on developing countries?
• What are the main beneficial opportunities for application of e-commerce for developing countries?
• Which enterprises and which sectors will be best placed to take advantage of e-commerce?
• What package of policy and enterprise pre-conditions must be in place for this beneficial application of e-commerce?
• How can this 'e-commerce package' best be put in place in developing countries?
• What are the main threats and negative effects relating to application of e-commerce in developing countries?
• How can these best be addressed or mitigated?