Description
MEAN, MODE, QUARTILE COMPARISON done for nestle company on data collected from local shopkeepers.
CHETANA¶S BACHELOR OF MANAGEMENT STUDIES
SUBJECT:
BUSINESS STATISTICS
TOPIC:
NESTLE INDIA PVT. LTD. By Aditi Halankar-117 Pooja Khande-123 Neesha Tainariya-150 Chaitali Yadav-157
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SERIAL NO.
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19.
PARTICULARS
INTRODUCTION TO NESTLE INDIA PRIVATE LIMITED FOUNDER OF NESTLE COMPANY HISTORY LIST OF NESTLE PRODUCTS MUNCH KITKAT MILKYBAR BARONE PRESS RELEASE SOME OF THE BEST ACHIEVEMENTS RESEARCH REPORT MEAN, MODE, QUARTILE COMPARISON OF MUNCH AND KITKAT MEAN, MODE, QUARTILE COMPARISON OF MILKYBAR AND BARONE PRICE AND QUANTITY OF LAST YEAR AND CURRENT YEAR GRAPH OF SALES FROM 2001-2010 SALES DURING YEAR 2009-2010 SOME OTHER PRODUCTS OF NESTLE CONCLUSION BIBLIOGRAPHY
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NESTLE INDIA PVT LTD.
Nestlé S.A. is the largest consumer packaged goods company in the world, founded and headquartered in Vevey, Switzerland. Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, which was established in 1866 by brothers George Page and Charles Page, and the FarineLactée Henri Nestlé Company, which was founded in 1866 by Henri Nestlé. The company grew significantly during the First World War and following the Second World War, eventually expanding its offerings beyond its early condensed milk and infant formula products. Today, the company operates in 86 countries around the world and employs nearly 283,000 people. INDUSTRY:Food processing. FOUNDED:Vevey, Switzerland. FOUNDER(S): Henri Nestle. AREA SERVED: Worldwide. HEAD QUARTERS:Vevey, Switzerland. PRODUCTS:Baby food, chocolate bar, coffee, ice-cream, dairy products, breakfast cereals, list«««« REVENUE: CHF 107.6 billion. OPERATINGINCOME:CHF 15.70 billion. PROFIT: CHF 10.43 billion.
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HENRY NESTLE
Born: 08/10/1814 Dead: 07/07/1890 HIRE EXPERT GENEALOGISTS TO HELP WITH UK RECORDS AND GENEALOGY. In 1877 Anglo-Swiss added milk-based baby foods to its products, and in the following year the Nestlé company added condensed milk, so that the firms became direct and fierce rivals. In 1905 the companies merged to become the Nestlé and Anglo-Swiss Condensed Milk Company, retaining that name until 1947, when the name Nestlé Alimentana SA was taken as a result of the acquisition of Fabrique de ProduitsMaggi SA (founded 1884) and its holding company, Alimentana SA of Kempttal, Switzerland. Maggi was a major manufacturer of soup mixes and related foodstuffs. The company¶s current name was adopted in 1977. By the early 1900s, the company was operating factories in the United States, United Kingdom, Germany and Spain. World War I created new demand for dairy products in the form of government contracts; by the end of the war, Nestlé's production had more than doubled. 1800 1800 Samuel Scott Thomas Scott John Ingersole Daniel IngersoleJunrJesseyIngersole Christian Graff Junr . WHITE MALES WHITE FEMALES * Record damaged. 6o Mohawk Valley Householders in 1800. [Jan. TOWN OF PALATINE Henry Nestle Peter ...
1819
1819 - After Louis Callier opened his first chocolate factory in Vevey in 1819 other pioneers ² Philippe Suchard, Henry Nestle and Rudolph and Antoine Lindt among them ² quickly followed suit. Thanks to these founders, chocolate is a Swiss way of life ² and a ...
1828
1828 - In 1828, Dutch chocolate maker Conrad J. van Houten invented the cocoa press, which enabled the fat to be squeezed out from roasted cacao beans ± this fat is cocoa butter which gives chocolate a smooth consistency. Twenty years later, Joseph Fry figured out how ...
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1847
1847 - The "chocolate bar" was invented by Joseph Fry in 1847, it was a small invention that over time massively grew into an American icon. This milestone transtitioned into the invention of milk chocolate by Henry Nestle and Daniel Peter, giving the big names in ...
1866
1866 - History of Nestlé began with the invention of the first-ever dairy mix for feeding of babies by a Swiss pharmacist Henry Nestle in 1866. Using milk, wheat flour and sugar, Henry Nestle has developed a product which has received name FarineLacteeHenry Nestlé...
1867
1867 - Our story begins in 1867, when Henry Nestle developed a baby formula that saved child's life and marked the beginning of Nestle. It is originally consisted of two companies and two products, Henry Nestle and His baby food in Vevey, and the Anglo Swiss ...
1875
1875 - Nestle is well-known worldwide, and they are an institution in Switzerland. Here's a translation of the back of this package.Inspired by the milk expertise of Henry Nestle, in 1875, on the banks of Lake Geneva, the first Swiss milk chocolate was in...
1876
1876 - The vegetable fat is pressed out to make cocoa butter. Cocoa butter and chocolate paste are mixed together and sweetened with sugar to make chocolates. In 1876, a Swiss man named Henry Nestle added concentrated milk, creating milk chocolate ² a lighter, sweeter ...
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1919
1919 - It is also possible it was named for Tom Henry who began making the candy in 1919. Nestle owns the company today; the candy is manufactured in Smith Falls, Canada, by The Hershey Company.
1979
Jan 14, 1979 - ny's own products such as Nescafe NestleQuikNestle Crunch NestleSouptimeNestle Decaf Taster's Choice Nestea and the company's infant ...pany in a very disparaging fashion which does not square with the facts maintains HenryCiocca a spokesman at the company's US headquarters in ...
1987
Jan 10, 1987 - Prior to the game, the Celtics announced they had signed guard Conner Henry to another 10-day contract. After one game, Henry h as already become a folk hero of sorts in Boston. On Wednesday, he scored 11 points in 10 minutes, including three three-pointers, and the Nestle Chocolate «
2002
Oct 31, 2002 - Milk chocolate was invented in 1875 by Henry Nestle, a maker of evaporated milk, and Daniel Peter, a chocolate maker. Nestle sells a Peter's line of chocolates commercially. > To promote the Baby Ruth bar in 1923, Curtiss Candy Co. founder Otto Schnering hired barnstormers to drop ...
2006
Apr 1, 2006 - ...... gifts to the world milk chocolate Previously the high water content of milk had prevented it from mixing with cocoa butter Henry Nestle actually developed and perfected condensed milk But it was Peter who hit on the idea of using condensed milk in chocolate And it worked ...
2007
Oct 26, 2007 - ...... favorite as Im a fiend for saltysweet combinations Fiveinch tall cupcakes and muffins plus cakes and cheesecakes sit pictureperfect in their cases The Brinns know their chocolate history from its Mayan origins through Henry Nestle's milk chocolate invention to the present industry ...
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2009
Oct 24, 2009 - He spent eight years experimenting before he finally took his idea to a pharmacist named Henry Nestle who had coincidentally come up with a pretty ingenious idea of his own perfecting the manufacturing process for evaporated milk. It was a match made in endorphin heaven and it put milk ...
2010
Mar 22, 2010 - Emseudiscurso, o tucanoanunciou a autorizaçãopara a construção do viadutoqueliga a avenidaHenry Nestlé, no bairroInterlagos, à avenida Guadalajara, naLagoinha, zonaLeste do município. Aobra, tãorequisitadapelavereadora Silva Resende, irábeneficiarcerca de 80 mil«
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HISTORY
Nestlé headquarters in Vevey. Nestlé's logo used until 1970s. Nestlé felt the effects of World War II immediately. Profits dropped from US$20 million in 1938 to US$6 million in 1939. Factories were established in developing countries, particularly Latin America. Ironically, the war helped with the introduction of the company's newest product, Nescafé, which was a staple drink of the US military. Nestlé's production and sales rose in the wartime economy.
The end of World War II was the beginning of a dynamic phase for Nestlé. Growth accelerated and companies were acquired. In 1947 came the merger with Maggi seasonings and soups. Crosse & Blackwell followed in 1950, as did Findus (1963), Libby's (1971) and Stouffer's (1973). Diversification came with a shareholding in L'Oréal in 1974. In 1977, Nestlé made its second venture outside the food industry by acquiring Alcon Laboratories Inc. In 1984, Nestlé's improved bottom line allowed the company to launch a new round of acquisitions, notably American food giant Carnation and the British confectionery company Rowntree Mackintosh in 1988, which brought the Willy Wonka Brand to Nestlé.
The Brazilian president, Lula da Silva, inaugurates a factory in Feira de Santana (Bahia), February, 2007. The first half of the 1990s proved to be favorable for Nestlé: trade barriers crumbled and world markets developed into more or less integrated trading areas. Since 1996 there have been acquisitions including San Pellegrino (1997), Spillers Petfoods (1998), and Ralston Purina (2002). There were two major acquisitions in North America, both in 2002: in June, Nestlé merged its U.S. ice cream business into Dreyer's, and in August a US$2.6 billion acquisition was announced of Chef America, the creator of Hot Pockets. In the same time frame, Nestlé came close to purchasing the iconic American company Hershey's, though the deal fell through.[4] Another recent purchase includes the Jenny Craig weight loss program for US$600 million.
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In December 2005 Nestlé bought the Greek company Delta Ice Cream for ¼240 million. In January 2006 it took full ownership of Dreyer's, thus becoming the world's biggest ice cream maker with a 17.5% market share.[5] In November 2006, Nestlé purchased the Medical Nutrition division of Novartis Pharmaceutical for $2.5B, also acquiring in 2007 the milk flavoring product known as Ovaltine. In April 2007 Nestlé bought baby food manufacturer Gerber for $5.5 billion.[6][7][8] In December 2007 Nestlé entered in a strategic partnership with a Belgian chocolate maker Pierre Marcolini.[citation needed] Nestlé agreed to sell its controlling stake in Alcon to Novartis on 4 January 2010. The sale forms part of a broader US $39.3 billion offer by Novartis to fully acquire the world¶s largest eye-care company.
Nestlé has 6,000 brands,[10] with a wide range of products across a number of markets including coffee (Nescafé), bottled water, other beverages (including Aero (chocolate)&Skinny Cow), chocolate, ice cream, infant foods, performance and healthcare nutrition, seasonings, frozen and refrigerated foods, confectionery and pet food. The company dates to 1867, when two separate Swiss enterprises were founded that would later form the core of Nestlé. In the succeeding decades the two competing enterprises aggressively expanded their businesses throughout Europe and the United States. In August 1867 Charles A and George Page, two brothers from Lee County, Illinois, USA established the Anglo-Swiss Condensed Milk Company in Cham. Their first British operation was opened at Chippenham, Wiltshire in 1873.
LIST OF NESTLE PRODUCTS:
MUNCH KITKAT MILKY BAR BAR ONE
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NESTLE MUNCH
Nestlé MUNCH Guru Pack is yet another offering from MUNCH that provides great value-formoney for MUNCH lovers. It is a delicious chocolaty treat that delivers the superlative crunch which MUNCH is known for. With less than 80 calories per serve and affordable price, Nestlé MUNCH Guru pack is delighting consumers all over the country. Nestlé MUNCH is wafer covered with delicious chocolayer and is the largest distributed brand in its category. The new MUNCH campaign highlights the great crunchy taste that has made MUNCH so popular. To know more view the new ad here. Mera MUNCH mahan!
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NESTLE KITKAT
A Kit Kat is a chocolateconfection which was first created by Rowntree's of York, England, and now produced worldwide by Nestlé, which acquired Rowntree in 1988, except in the United States where it is made under licence by The Hershey Company. Each bar consists of fingers composed of three layers of crème-filled wafer, covered in an outer layer of chocolate. Each finger can be snapped from the bar one at a time. The origins of the 'Kit Kat' brand stem back to 1911, when Rowntree, a confectionery company based in York in the United Kingdom, trademarked the terms 'Kit Cat' and 'Kit Kat'. Although the terms were not immediately utilised, the first conception of the Kit Kat appeared in the 1920s, where Rowntree launched a brand of boxed chocolates entitled 'Kit Cat'.
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NESTLE MILKY BAR
Milkybar is a white chocolate sold in Australia, New Zealand, United Kingdom. It sold under (except Spain) and Brazil. since the 1930s, and 1967. In many with puffed rice is The confection that is produced by Nestlé and India, Ireland, South Africa and the the name Galak in Continental Europe Nestlé have produced white chocolate started using the brand Galak in European countries a version also available.
Milkybar Kid has been used in television advertising promoting Nestlé Milkybar in the countries where it is sold. The Milkybar Kid is a blond, spectaclewearing young child, usually dressed as a cowboy, whose catchphrase is "The Milkybars are on me!". Until 8 year old Hinetaapora Short of Rotorua was selected in 2010 they had always been boys. The advertisements usually take place in a Wild West setting. Both live-action and animated ads have been produced.
In the UK, Australia and New Zealand the advertisements were originally accompanied by a jingle extolling "the goodness that's in Milky Bar". In more recent revivals of the campaign, the jingle has been revised to refer to "the good taste that's in Milkybar". The pronunciation of the company's name has also changed from "nessul" to the Swiss "ness-lay".
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NESTLE BAR-ONE
BAR-ONE is a chocolate bar made by Nestlé. It was originally branded by Rowntree's of York, hence the name. In 1976, Eric Nicoli spotted a gap in the confectionery market and used the cheap cocoa from Rowntree'sfavourable futures market position to launch BAR-ONE. Production was at York and Norwich (until 1994). The BAR-ONE bar, a chunkier alternative to Cadbury's Dairy Milk, was aimed at men. In the 1980s for example, toy lorries (toy trucks) with the BAR-ONE bar logo were manufactured by Corgi, and television ads for the BAR-ONE bar featured truck drivers. In 2001, the ad campaign made this more explicit with the slogan and wrapper tagline It's not for girls, which caused controversy. Nestlé also received complaints about this campaign from Norwegian and UK customers, who found it sexist and distasteful. Special versions for use in Ministry of Defence ration packs read It's not for civvies. In 2006 a special edition that was for girls was sold, wrapped in pink. Aside from the original milk chocolate bar, several variants are available, such as "raisin and biscuit" flavor, "honeycomb" flavor, and BAR-ONE Ice Cream.
EXPORT/ IMPORT GRAPH
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PRESS RELEASE
NESTLE INDIA CONTINUES TO RESHAPE SUSTAINS GROWTH IN TOPLINE AND PROFITABILITY
Net Sales - Full year 2005- Rs.24769.0 Million. Up 11.2 % Net Profit - Full year 2005- Rs.3095.7 Million. Up 22.9% Accelerated Innovation and Renovation of product portfolio Focus on further improving the Wellness quotient in Nestlé products Board recommends a final dividend of Rs.2/- per share (20%), subject to shareholder approval, taking the total dividend for the year 2005 to Rs.25/- per share (250%)
Mr. Martial Rolland, Chairman and Managing Director of Nestlé India stated, ³Nestlé India has performed well during the year and I am satisfied with the direction in which we are moving. Our strong brands and our strive towards continuous innovation and renovation helped us achieve sustainable and profitable growth. All this is done with a strong involvement of the community, an involvement that has expanded and has never wavered since our early 1960s pioneering work in the milk district of Moga, Punjab. ´
NESTLE HOUSE, GURGAON, 6 MARCH, 2006:
The Board of Directors of Nestlé India met at Nestlé House today and approved the results for the Full Year 2005 ended 31 December, 2005. The Board was satisfied with the health and momentum of the Company as well as the initiatives that were being implemented to further strengthen its brands and product portfolio to provide consumers with Nutrition, Health and Wellness through its products. SALES:In order to seize the opportunities being created by changing lifestyles of consumers and the transformation that is taking place in the economy, the Company continued to reshape and realign internal organizational structures. The initiative to set up µChannel & Category Sales Development¶ and µNational Key Account Management¶ Groups strengthened the quality of our presence in the trade, and processes were put in place to further improve supply chain responsiveness. The Company continued its efforts to improve the availability, visibility and freshness of its products and was able to increase Net Sales for the year 2005 by 11.2 % compared to 2004. Net Domestic Sales for full year 2005 are Rs.22177.2 Million and have increased 11.8 % over 2004. Export sales for full year 2005 are Rs.2591.8 Million and have increased by 6.4%.
st
th
EXPORTS:Export Sales increased largely due to higher realization on instant coffee exports to
Russia (due to higher Green Coffee prices) and export of infant nutrition products during the year. Wellness Quotient in our product portfolio.
PRODUCTS
uring the year Innovation and Renovation was accelerated to improve the
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In our culinary business, we launched a series of new initiatives under the proposition µTaste Bhi, Health Bhi¶. Leveraging the extensive Research and Development expertise of the Nestlé Group, the Company launched the new concept of Vegetable Atta noodles that contain whole wheat and real vegetables. In a market that is increasingly looking for Nutrition, Health and Wellness, MAGGI Vegetable Atta Noodles has been appreciated by consumers for its uniqueness and relevance. Simultaneously, MAGGI 2-Minute noodles has been renovated to provide 20 % RDA of Calcium and Protein for the core target group. During the year the Company also launched New MAGGI Healthy Soups that are even more delicious, quick to prepare, convenient and healthy.
NESCAFE continues to be the largest brand of instant coffee in the Indian market. During the year the Company re-launched NESCAFE SUNRISE coffee-chicory blend after it was renovated with superior grade of plantation beans to provide better coffee taste and aroma and competitive advantage. During the year the Company continued to innovate and renovate and in early 2006, launched New NESCAFE 3 in 1 with the right balance of coffee, dairy creamer and sugar and especially formulated to suit the taste profile of the youth who wish to move to the more trendier coffee habit, especially in the tea drinking areas. Having a very strong heritage and roots in the ³Nutrition¶ category, the Company remained focused on introducing products that leverage the Nestlé Group¶s know how and Research and Development competencies. The breakthrough in infant feeding that was achieved with the 3-stage Nestlé Nutritional Development Plan, had earlier enabled the Company to launch CERELAC 123 wheat based weaning food and NESTUM 123 rice based weaning food to ensure the right eating experience at the right stage of development of the Infant. These products along with LACTOGEN 3 and PRE-LACTOGEN continued to perform satisfactorily during the year and further reinforce Nestlé¶s standing as a Company that is using its extensive knowledge to provide solutions for infant needs. In the µMilks and Chilled Dairy¶ category EVERYDAY Dairy Whitener performed satisfactorily and NESTLE Dahi showed good growth. To further strengthen its chilled dairy portfolio the Company launched NESTLE Raita during the year in select geographies.
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With rapidly increasing opportunities in the Out Of Home segment, especially in coffees and beverages the Company has continued to increase its µNESCAFE Coffee Corners¶, µNESTLE Consumption Zones¶ and vending machines in offices, colleges, and other locations that experience high footfalls. The Company has by far the largest number of vending machines installed in the market and sell close to 700 million cups of hot and cold beverages per annum. During the year, the Company launched Nestlé CEREMEAL Daliya, a scientifically balanced meal solution for toddlers over 2 years of age, packed with essential nutrients to help them grow strong. MAGGI is also the leader in Sauces and Ketchups category and during the year the Company further widened its portfolio with two innovative products - MAGGI Tomato Pudina Sauce and MAGGI Tomato Chatpat Sauce, each with its unique Indianised taste of chutney or sauce. Most of the key Nestlé brands in the µChocolates and Confectionery¶ category demonstrated healthy growth. NESTLE MUNCH, NESTLE KIT KAT, NESTLE MILKYBAR CHOO and NESTLE ECLAIRS continued to grow faster than the industry and NESTLE MUNCH continued to be the largest selling stock keeping unit [SKU] in the segment. In recent months the Nestlé portfolio in this category has been further reinforced with the launch of NESTLE MILKYBAR CHOO Strawberry, NESTLE MAHA MUNCH, NESTLE Coconut MUNCH and NESTLE Coconut ÉCLAIR.
2005 compared to 20.2% in 2004. The positive impact of selective price increases, higher volumes and favourable product mix, has been partly offset by an overall increase in commodity prices and fixed costs. EBITDA for the current quarter has however decreased from 23.3% in 2004 to 19.0% in 2005. This is largely on account of planned higher expenditure on advertisement and sales promotion coupled with the impact of higher commodity prices, particularly milk solids, green coffee, sugar and fuels/energies. Nestlé Group savings initiatives mainly Operation Excellence that focused on raw and packing materials, energies, manufacturing processes and optimization of line efficiencies/occupation etc., helped mitigate the adverse impact of input costs and in controlling other costs throughout the year.
PROFIT: EBITDA for the year, as a percentage of Net Sales, has increased to 21.1% in
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Net Profit for the year has increased to 12.4% of Gross Revenue in 2005, over 11.2% in 2004 on account of overall improvement in EBITDA, increase in other income and reduction in corporate tax rates.
DIVIDEND:The Board of Directors has recommended a final dividend of Rs.2/- per equity
share. This in addition to the two interim dividends of Rs.5/- and Rs.18/- declared and paid out earlier, will take the dividend payout for the year 2005 to Rs.25/- per equity share. This is a record dividend of 250%.
SOME OF THE BEST ACHIEVEMENTS
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RESEARCH REPORT
We firstly divided ourselves in two groups. Chaitali and Pooja were to cover M.I.G. Colony, M.H.B. Colony, and Government Colony, and Aditi and Neesha were to cover Dnyaneshwar Nagar, Maharashtra Nagar, and Bharat Nagar. We decided go in several areas and ask some local children that which chocolate they like to eat, how much amount they would like to spend on chocolate etc, so that we would get information of chocolates consumed or sold in specific area.
REPORT BY CHAITALI AND POOJA
First we visited a Sai General Store in Government Colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY WEAK EVERY 10 DAYS EVERY 10 DAYS EVERY 15 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantity would they buy?
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Then we visited Siddhi Stores in M.I.G. colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY 5 DAYS EVERY 8 DAYS EVERY 15 DAYS EVERY 10 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Then we visited Novelty Stores in M.H.B. colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY 7 DAYS EVERY 10 DAYS EVERY 9 DAYS EVERY 12 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy?
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REPORT BY ADITI AND NEESHA
We first visited to Dnyaneshwar Nagar. There was a Jaykishan General Store where we first started our research. As we asked about the consumption of chocolates from his shop he replied: PRODUCT BARONE KITKAT MILKYBAR MUNCH UPDATE EVERY 3 DAYS EVERY 8 DAYS EVERY 10 DAYS EVERY 15 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Then we visited Azad Stores in Bharat Nagar. The shopkeeper reported us that he updates his stock, as follow: PRODUCT BARONE MILKYBAR KITKAT MUNCH UPDATE EVERY 4 DAYS EVERY 10 DAYS EVERY 8 DAYS EVERY 10 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy?
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Then we visited Anupam Stores in Maharashtra Nagar. The shopkeeper reported us that he updates his stock, as follow: PRODUCT BARONE KITKAT MUNCH MILKYBAR UPDATE EVERY 7 DAYS EVERY 10 DAYS EVERY 9 DAYS EVERY 12 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Our next task was to target a distributor so that we can get confirmation that whatever we have researched on field is similar and correct with the actual distribution done by the distributor. We contacted to the distributor whose name we were told by each shopkeeper we contacted. He was Mr. Mangesh of Shree Sai-Momai Enterprises, Crystal Colony, B- Bldg., Shop No.13, Mahim ± West. He distributes the nestle products in bandra east n many more areas too. And then compared all in following way, using several arithmetic formulas-
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NUMBERSALES IN NESTLECOMPANY FOR PRODUCTION OF MUNCH AND KITKAT
SALES IN RS. SALES OF MUNCH 8 12 17 10 2 1 50 AREA BANDRA (EAST) SALES OF KITKAT 6 18 25 12 2 2 65 AREA BANDRA (EAST) MAHARASHTRA NAGAR DNYANESHWAR NAGAR BHARAT NAGAR M.H.B. COLONY M.I.G. COLONY GOVERNMENT COLONY
100-200 200-300 300-400
BHARAT NAGAR DNYANESHWAR NAGAR MAHARASHTRA NAGAR M.H.B. COLONY M.I.G. COLONY GOVERNMENT COLONY
400-500 500-600 600-700 TOTAL
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL
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KITKAT
MIDVALUEx 150 250 350 450 550 650
f
8 12 17 10 2 1 50
f
6 18 25 12 2 2 65
M=fx
1200 3000 5950 4500 1100 650 16400
K=fx
900 4500 8750 5400 1100 1300 21950
FORMUNCH Mean (A) = ? fx/ ? f
= 16400/50 = 328
FOR KITKAT Mean (B) = ? fx/ ? f
= 21950/65 = 337.6923 COMBINE MEAN
(M12) = (N1X1 + N2 X2)
(N1 +N2) = 50(328) +65(337.69) (50+65) = 16400+21949.85 115 = 38349.85 115 = 333.4769
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MEDIAN
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL f 8 12 17 10 2 1 50 KITKAT F 6 18 25 12 2 2 65 MUNCH < C.F. 8 20 37 47 49 50 KITKAT < C.F. 6 24 49 61 63 65
FOR MUNCH
N/2 = 50/2 = 25 l1 = 300, l2 = 400, f = 17, pcf= 20 M = l1+ (l2-l1) (N/2-pcf) f M = 300+ (400-300) (25-20) 17 M = 300+500/17 M = 329.4117
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FOR KITKAT
N/2 = 65/2 = 32.5 l1 = 300, l2 = 400, f = 25, pcf= 24 M = l1+ (l2-l1) (N/2-pcf) f M = 300+ (400-300) (32.5-24) 25 M = 300+5650/25 M = 526
QUARTILE
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL f 8 12 17 10 2 1 50 KITKAT F 6 18 25 12 2 2 65 MUNCH
MEAN, MODE, QUARTILE COMPARISON done for nestle company on data collected from local shopkeepers.
CHETANA¶S BACHELOR OF MANAGEMENT STUDIES
SUBJECT:
BUSINESS STATISTICS
TOPIC:
NESTLE INDIA PVT. LTD. By Aditi Halankar-117 Pooja Khande-123 Neesha Tainariya-150 Chaitali Yadav-157
1
SERIAL NO.
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19.
PARTICULARS
INTRODUCTION TO NESTLE INDIA PRIVATE LIMITED FOUNDER OF NESTLE COMPANY HISTORY LIST OF NESTLE PRODUCTS MUNCH KITKAT MILKYBAR BARONE PRESS RELEASE SOME OF THE BEST ACHIEVEMENTS RESEARCH REPORT MEAN, MODE, QUARTILE COMPARISON OF MUNCH AND KITKAT MEAN, MODE, QUARTILE COMPARISON OF MILKYBAR AND BARONE PRICE AND QUANTITY OF LAST YEAR AND CURRENT YEAR GRAPH OF SALES FROM 2001-2010 SALES DURING YEAR 2009-2010 SOME OTHER PRODUCTS OF NESTLE CONCLUSION BIBLIOGRAPHY
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3 4 5 9 10 11 12 13 14 17 18 19 32 39 42 43 44 45 46
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NESTLE INDIA PVT LTD.
Nestlé S.A. is the largest consumer packaged goods company in the world, founded and headquartered in Vevey, Switzerland. Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, which was established in 1866 by brothers George Page and Charles Page, and the FarineLactée Henri Nestlé Company, which was founded in 1866 by Henri Nestlé. The company grew significantly during the First World War and following the Second World War, eventually expanding its offerings beyond its early condensed milk and infant formula products. Today, the company operates in 86 countries around the world and employs nearly 283,000 people. INDUSTRY:Food processing. FOUNDED:Vevey, Switzerland. FOUNDER(S): Henri Nestle. AREA SERVED: Worldwide. HEAD QUARTERS:Vevey, Switzerland. PRODUCTS:Baby food, chocolate bar, coffee, ice-cream, dairy products, breakfast cereals, list«««« REVENUE: CHF 107.6 billion. OPERATINGINCOME:CHF 15.70 billion. PROFIT: CHF 10.43 billion.
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HENRY NESTLE
Born: 08/10/1814 Dead: 07/07/1890 HIRE EXPERT GENEALOGISTS TO HELP WITH UK RECORDS AND GENEALOGY. In 1877 Anglo-Swiss added milk-based baby foods to its products, and in the following year the Nestlé company added condensed milk, so that the firms became direct and fierce rivals. In 1905 the companies merged to become the Nestlé and Anglo-Swiss Condensed Milk Company, retaining that name until 1947, when the name Nestlé Alimentana SA was taken as a result of the acquisition of Fabrique de ProduitsMaggi SA (founded 1884) and its holding company, Alimentana SA of Kempttal, Switzerland. Maggi was a major manufacturer of soup mixes and related foodstuffs. The company¶s current name was adopted in 1977. By the early 1900s, the company was operating factories in the United States, United Kingdom, Germany and Spain. World War I created new demand for dairy products in the form of government contracts; by the end of the war, Nestlé's production had more than doubled. 1800 1800 Samuel Scott Thomas Scott John Ingersole Daniel IngersoleJunrJesseyIngersole Christian Graff Junr . WHITE MALES WHITE FEMALES * Record damaged. 6o Mohawk Valley Householders in 1800. [Jan. TOWN OF PALATINE Henry Nestle Peter ...
1819
1819 - After Louis Callier opened his first chocolate factory in Vevey in 1819 other pioneers ² Philippe Suchard, Henry Nestle and Rudolph and Antoine Lindt among them ² quickly followed suit. Thanks to these founders, chocolate is a Swiss way of life ² and a ...
1828
1828 - In 1828, Dutch chocolate maker Conrad J. van Houten invented the cocoa press, which enabled the fat to be squeezed out from roasted cacao beans ± this fat is cocoa butter which gives chocolate a smooth consistency. Twenty years later, Joseph Fry figured out how ...
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1847
1847 - The "chocolate bar" was invented by Joseph Fry in 1847, it was a small invention that over time massively grew into an American icon. This milestone transtitioned into the invention of milk chocolate by Henry Nestle and Daniel Peter, giving the big names in ...
1866
1866 - History of Nestlé began with the invention of the first-ever dairy mix for feeding of babies by a Swiss pharmacist Henry Nestle in 1866. Using milk, wheat flour and sugar, Henry Nestle has developed a product which has received name FarineLacteeHenry Nestlé...
1867
1867 - Our story begins in 1867, when Henry Nestle developed a baby formula that saved child's life and marked the beginning of Nestle. It is originally consisted of two companies and two products, Henry Nestle and His baby food in Vevey, and the Anglo Swiss ...
1875
1875 - Nestle is well-known worldwide, and they are an institution in Switzerland. Here's a translation of the back of this package.Inspired by the milk expertise of Henry Nestle, in 1875, on the banks of Lake Geneva, the first Swiss milk chocolate was in...
1876
1876 - The vegetable fat is pressed out to make cocoa butter. Cocoa butter and chocolate paste are mixed together and sweetened with sugar to make chocolates. In 1876, a Swiss man named Henry Nestle added concentrated milk, creating milk chocolate ² a lighter, sweeter ...
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1919
1919 - It is also possible it was named for Tom Henry who began making the candy in 1919. Nestle owns the company today; the candy is manufactured in Smith Falls, Canada, by The Hershey Company.
1979
Jan 14, 1979 - ny's own products such as Nescafe NestleQuikNestle Crunch NestleSouptimeNestle Decaf Taster's Choice Nestea and the company's infant ...pany in a very disparaging fashion which does not square with the facts maintains HenryCiocca a spokesman at the company's US headquarters in ...
1987
Jan 10, 1987 - Prior to the game, the Celtics announced they had signed guard Conner Henry to another 10-day contract. After one game, Henry h as already become a folk hero of sorts in Boston. On Wednesday, he scored 11 points in 10 minutes, including three three-pointers, and the Nestle Chocolate «
2002
Oct 31, 2002 - Milk chocolate was invented in 1875 by Henry Nestle, a maker of evaporated milk, and Daniel Peter, a chocolate maker. Nestle sells a Peter's line of chocolates commercially. > To promote the Baby Ruth bar in 1923, Curtiss Candy Co. founder Otto Schnering hired barnstormers to drop ...
2006
Apr 1, 2006 - ...... gifts to the world milk chocolate Previously the high water content of milk had prevented it from mixing with cocoa butter Henry Nestle actually developed and perfected condensed milk But it was Peter who hit on the idea of using condensed milk in chocolate And it worked ...
2007
Oct 26, 2007 - ...... favorite as Im a fiend for saltysweet combinations Fiveinch tall cupcakes and muffins plus cakes and cheesecakes sit pictureperfect in their cases The Brinns know their chocolate history from its Mayan origins through Henry Nestle's milk chocolate invention to the present industry ...
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2009
Oct 24, 2009 - He spent eight years experimenting before he finally took his idea to a pharmacist named Henry Nestle who had coincidentally come up with a pretty ingenious idea of his own perfecting the manufacturing process for evaporated milk. It was a match made in endorphin heaven and it put milk ...
2010
Mar 22, 2010 - Emseudiscurso, o tucanoanunciou a autorizaçãopara a construção do viadutoqueliga a avenidaHenry Nestlé, no bairroInterlagos, à avenida Guadalajara, naLagoinha, zonaLeste do município. Aobra, tãorequisitadapelavereadora Silva Resende, irábeneficiarcerca de 80 mil«
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HISTORY
Nestlé headquarters in Vevey. Nestlé's logo used until 1970s. Nestlé felt the effects of World War II immediately. Profits dropped from US$20 million in 1938 to US$6 million in 1939. Factories were established in developing countries, particularly Latin America. Ironically, the war helped with the introduction of the company's newest product, Nescafé, which was a staple drink of the US military. Nestlé's production and sales rose in the wartime economy.
The end of World War II was the beginning of a dynamic phase for Nestlé. Growth accelerated and companies were acquired. In 1947 came the merger with Maggi seasonings and soups. Crosse & Blackwell followed in 1950, as did Findus (1963), Libby's (1971) and Stouffer's (1973). Diversification came with a shareholding in L'Oréal in 1974. In 1977, Nestlé made its second venture outside the food industry by acquiring Alcon Laboratories Inc. In 1984, Nestlé's improved bottom line allowed the company to launch a new round of acquisitions, notably American food giant Carnation and the British confectionery company Rowntree Mackintosh in 1988, which brought the Willy Wonka Brand to Nestlé.
The Brazilian president, Lula da Silva, inaugurates a factory in Feira de Santana (Bahia), February, 2007. The first half of the 1990s proved to be favorable for Nestlé: trade barriers crumbled and world markets developed into more or less integrated trading areas. Since 1996 there have been acquisitions including San Pellegrino (1997), Spillers Petfoods (1998), and Ralston Purina (2002). There were two major acquisitions in North America, both in 2002: in June, Nestlé merged its U.S. ice cream business into Dreyer's, and in August a US$2.6 billion acquisition was announced of Chef America, the creator of Hot Pockets. In the same time frame, Nestlé came close to purchasing the iconic American company Hershey's, though the deal fell through.[4] Another recent purchase includes the Jenny Craig weight loss program for US$600 million.
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In December 2005 Nestlé bought the Greek company Delta Ice Cream for ¼240 million. In January 2006 it took full ownership of Dreyer's, thus becoming the world's biggest ice cream maker with a 17.5% market share.[5] In November 2006, Nestlé purchased the Medical Nutrition division of Novartis Pharmaceutical for $2.5B, also acquiring in 2007 the milk flavoring product known as Ovaltine. In April 2007 Nestlé bought baby food manufacturer Gerber for $5.5 billion.[6][7][8] In December 2007 Nestlé entered in a strategic partnership with a Belgian chocolate maker Pierre Marcolini.[citation needed] Nestlé agreed to sell its controlling stake in Alcon to Novartis on 4 January 2010. The sale forms part of a broader US $39.3 billion offer by Novartis to fully acquire the world¶s largest eye-care company.
Nestlé has 6,000 brands,[10] with a wide range of products across a number of markets including coffee (Nescafé), bottled water, other beverages (including Aero (chocolate)&Skinny Cow), chocolate, ice cream, infant foods, performance and healthcare nutrition, seasonings, frozen and refrigerated foods, confectionery and pet food. The company dates to 1867, when two separate Swiss enterprises were founded that would later form the core of Nestlé. In the succeeding decades the two competing enterprises aggressively expanded their businesses throughout Europe and the United States. In August 1867 Charles A and George Page, two brothers from Lee County, Illinois, USA established the Anglo-Swiss Condensed Milk Company in Cham. Their first British operation was opened at Chippenham, Wiltshire in 1873.
LIST OF NESTLE PRODUCTS:
MUNCH KITKAT MILKY BAR BAR ONE
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NESTLE MUNCH
Nestlé MUNCH Guru Pack is yet another offering from MUNCH that provides great value-formoney for MUNCH lovers. It is a delicious chocolaty treat that delivers the superlative crunch which MUNCH is known for. With less than 80 calories per serve and affordable price, Nestlé MUNCH Guru pack is delighting consumers all over the country. Nestlé MUNCH is wafer covered with delicious chocolayer and is the largest distributed brand in its category. The new MUNCH campaign highlights the great crunchy taste that has made MUNCH so popular. To know more view the new ad here. Mera MUNCH mahan!
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NESTLE KITKAT
A Kit Kat is a chocolateconfection which was first created by Rowntree's of York, England, and now produced worldwide by Nestlé, which acquired Rowntree in 1988, except in the United States where it is made under licence by The Hershey Company. Each bar consists of fingers composed of three layers of crème-filled wafer, covered in an outer layer of chocolate. Each finger can be snapped from the bar one at a time. The origins of the 'Kit Kat' brand stem back to 1911, when Rowntree, a confectionery company based in York in the United Kingdom, trademarked the terms 'Kit Cat' and 'Kit Kat'. Although the terms were not immediately utilised, the first conception of the Kit Kat appeared in the 1920s, where Rowntree launched a brand of boxed chocolates entitled 'Kit Cat'.
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NESTLE MILKY BAR
Milkybar is a white chocolate sold in Australia, New Zealand, United Kingdom. It sold under (except Spain) and Brazil. since the 1930s, and 1967. In many with puffed rice is The confection that is produced by Nestlé and India, Ireland, South Africa and the the name Galak in Continental Europe Nestlé have produced white chocolate started using the brand Galak in European countries a version also available.
Milkybar Kid has been used in television advertising promoting Nestlé Milkybar in the countries where it is sold. The Milkybar Kid is a blond, spectaclewearing young child, usually dressed as a cowboy, whose catchphrase is "The Milkybars are on me!". Until 8 year old Hinetaapora Short of Rotorua was selected in 2010 they had always been boys. The advertisements usually take place in a Wild West setting. Both live-action and animated ads have been produced.
In the UK, Australia and New Zealand the advertisements were originally accompanied by a jingle extolling "the goodness that's in Milky Bar". In more recent revivals of the campaign, the jingle has been revised to refer to "the good taste that's in Milkybar". The pronunciation of the company's name has also changed from "nessul" to the Swiss "ness-lay".
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NESTLE BAR-ONE
BAR-ONE is a chocolate bar made by Nestlé. It was originally branded by Rowntree's of York, hence the name. In 1976, Eric Nicoli spotted a gap in the confectionery market and used the cheap cocoa from Rowntree'sfavourable futures market position to launch BAR-ONE. Production was at York and Norwich (until 1994). The BAR-ONE bar, a chunkier alternative to Cadbury's Dairy Milk, was aimed at men. In the 1980s for example, toy lorries (toy trucks) with the BAR-ONE bar logo were manufactured by Corgi, and television ads for the BAR-ONE bar featured truck drivers. In 2001, the ad campaign made this more explicit with the slogan and wrapper tagline It's not for girls, which caused controversy. Nestlé also received complaints about this campaign from Norwegian and UK customers, who found it sexist and distasteful. Special versions for use in Ministry of Defence ration packs read It's not for civvies. In 2006 a special edition that was for girls was sold, wrapped in pink. Aside from the original milk chocolate bar, several variants are available, such as "raisin and biscuit" flavor, "honeycomb" flavor, and BAR-ONE Ice Cream.
EXPORT/ IMPORT GRAPH
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PRESS RELEASE
NESTLE INDIA CONTINUES TO RESHAPE SUSTAINS GROWTH IN TOPLINE AND PROFITABILITY
Net Sales - Full year 2005- Rs.24769.0 Million. Up 11.2 % Net Profit - Full year 2005- Rs.3095.7 Million. Up 22.9% Accelerated Innovation and Renovation of product portfolio Focus on further improving the Wellness quotient in Nestlé products Board recommends a final dividend of Rs.2/- per share (20%), subject to shareholder approval, taking the total dividend for the year 2005 to Rs.25/- per share (250%)
Mr. Martial Rolland, Chairman and Managing Director of Nestlé India stated, ³Nestlé India has performed well during the year and I am satisfied with the direction in which we are moving. Our strong brands and our strive towards continuous innovation and renovation helped us achieve sustainable and profitable growth. All this is done with a strong involvement of the community, an involvement that has expanded and has never wavered since our early 1960s pioneering work in the milk district of Moga, Punjab. ´
NESTLE HOUSE, GURGAON, 6 MARCH, 2006:
The Board of Directors of Nestlé India met at Nestlé House today and approved the results for the Full Year 2005 ended 31 December, 2005. The Board was satisfied with the health and momentum of the Company as well as the initiatives that were being implemented to further strengthen its brands and product portfolio to provide consumers with Nutrition, Health and Wellness through its products. SALES:In order to seize the opportunities being created by changing lifestyles of consumers and the transformation that is taking place in the economy, the Company continued to reshape and realign internal organizational structures. The initiative to set up µChannel & Category Sales Development¶ and µNational Key Account Management¶ Groups strengthened the quality of our presence in the trade, and processes were put in place to further improve supply chain responsiveness. The Company continued its efforts to improve the availability, visibility and freshness of its products and was able to increase Net Sales for the year 2005 by 11.2 % compared to 2004. Net Domestic Sales for full year 2005 are Rs.22177.2 Million and have increased 11.8 % over 2004. Export sales for full year 2005 are Rs.2591.8 Million and have increased by 6.4%.
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EXPORTS:Export Sales increased largely due to higher realization on instant coffee exports to
Russia (due to higher Green Coffee prices) and export of infant nutrition products during the year. Wellness Quotient in our product portfolio.
PRODUCTS

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In our culinary business, we launched a series of new initiatives under the proposition µTaste Bhi, Health Bhi¶. Leveraging the extensive Research and Development expertise of the Nestlé Group, the Company launched the new concept of Vegetable Atta noodles that contain whole wheat and real vegetables. In a market that is increasingly looking for Nutrition, Health and Wellness, MAGGI Vegetable Atta Noodles has been appreciated by consumers for its uniqueness and relevance. Simultaneously, MAGGI 2-Minute noodles has been renovated to provide 20 % RDA of Calcium and Protein for the core target group. During the year the Company also launched New MAGGI Healthy Soups that are even more delicious, quick to prepare, convenient and healthy.
NESCAFE continues to be the largest brand of instant coffee in the Indian market. During the year the Company re-launched NESCAFE SUNRISE coffee-chicory blend after it was renovated with superior grade of plantation beans to provide better coffee taste and aroma and competitive advantage. During the year the Company continued to innovate and renovate and in early 2006, launched New NESCAFE 3 in 1 with the right balance of coffee, dairy creamer and sugar and especially formulated to suit the taste profile of the youth who wish to move to the more trendier coffee habit, especially in the tea drinking areas. Having a very strong heritage and roots in the ³Nutrition¶ category, the Company remained focused on introducing products that leverage the Nestlé Group¶s know how and Research and Development competencies. The breakthrough in infant feeding that was achieved with the 3-stage Nestlé Nutritional Development Plan, had earlier enabled the Company to launch CERELAC 123 wheat based weaning food and NESTUM 123 rice based weaning food to ensure the right eating experience at the right stage of development of the Infant. These products along with LACTOGEN 3 and PRE-LACTOGEN continued to perform satisfactorily during the year and further reinforce Nestlé¶s standing as a Company that is using its extensive knowledge to provide solutions for infant needs. In the µMilks and Chilled Dairy¶ category EVERYDAY Dairy Whitener performed satisfactorily and NESTLE Dahi showed good growth. To further strengthen its chilled dairy portfolio the Company launched NESTLE Raita during the year in select geographies.
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With rapidly increasing opportunities in the Out Of Home segment, especially in coffees and beverages the Company has continued to increase its µNESCAFE Coffee Corners¶, µNESTLE Consumption Zones¶ and vending machines in offices, colleges, and other locations that experience high footfalls. The Company has by far the largest number of vending machines installed in the market and sell close to 700 million cups of hot and cold beverages per annum. During the year, the Company launched Nestlé CEREMEAL Daliya, a scientifically balanced meal solution for toddlers over 2 years of age, packed with essential nutrients to help them grow strong. MAGGI is also the leader in Sauces and Ketchups category and during the year the Company further widened its portfolio with two innovative products - MAGGI Tomato Pudina Sauce and MAGGI Tomato Chatpat Sauce, each with its unique Indianised taste of chutney or sauce. Most of the key Nestlé brands in the µChocolates and Confectionery¶ category demonstrated healthy growth. NESTLE MUNCH, NESTLE KIT KAT, NESTLE MILKYBAR CHOO and NESTLE ECLAIRS continued to grow faster than the industry and NESTLE MUNCH continued to be the largest selling stock keeping unit [SKU] in the segment. In recent months the Nestlé portfolio in this category has been further reinforced with the launch of NESTLE MILKYBAR CHOO Strawberry, NESTLE MAHA MUNCH, NESTLE Coconut MUNCH and NESTLE Coconut ÉCLAIR.
2005 compared to 20.2% in 2004. The positive impact of selective price increases, higher volumes and favourable product mix, has been partly offset by an overall increase in commodity prices and fixed costs. EBITDA for the current quarter has however decreased from 23.3% in 2004 to 19.0% in 2005. This is largely on account of planned higher expenditure on advertisement and sales promotion coupled with the impact of higher commodity prices, particularly milk solids, green coffee, sugar and fuels/energies. Nestlé Group savings initiatives mainly Operation Excellence that focused on raw and packing materials, energies, manufacturing processes and optimization of line efficiencies/occupation etc., helped mitigate the adverse impact of input costs and in controlling other costs throughout the year.
PROFIT: EBITDA for the year, as a percentage of Net Sales, has increased to 21.1% in
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Net Profit for the year has increased to 12.4% of Gross Revenue in 2005, over 11.2% in 2004 on account of overall improvement in EBITDA, increase in other income and reduction in corporate tax rates.
DIVIDEND:The Board of Directors has recommended a final dividend of Rs.2/- per equity
share. This in addition to the two interim dividends of Rs.5/- and Rs.18/- declared and paid out earlier, will take the dividend payout for the year 2005 to Rs.25/- per equity share. This is a record dividend of 250%.
SOME OF THE BEST ACHIEVEMENTS
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RESEARCH REPORT
We firstly divided ourselves in two groups. Chaitali and Pooja were to cover M.I.G. Colony, M.H.B. Colony, and Government Colony, and Aditi and Neesha were to cover Dnyaneshwar Nagar, Maharashtra Nagar, and Bharat Nagar. We decided go in several areas and ask some local children that which chocolate they like to eat, how much amount they would like to spend on chocolate etc, so that we would get information of chocolates consumed or sold in specific area.
REPORT BY CHAITALI AND POOJA
First we visited a Sai General Store in Government Colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY WEAK EVERY 10 DAYS EVERY 10 DAYS EVERY 15 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantity would they buy?
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Then we visited Siddhi Stores in M.I.G. colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY 5 DAYS EVERY 8 DAYS EVERY 15 DAYS EVERY 10 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Then we visited Novelty Stores in M.H.B. colony. The shopkeeper reported us that he updates his stock, as follow: PRODUCT MUNCH KITKAT MILKYBAR BARONE UPDATE EVERY 7 DAYS EVERY 10 DAYS EVERY 9 DAYS EVERY 12 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy?
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REPORT BY ADITI AND NEESHA
We first visited to Dnyaneshwar Nagar. There was a Jaykishan General Store where we first started our research. As we asked about the consumption of chocolates from his shop he replied: PRODUCT BARONE KITKAT MILKYBAR MUNCH UPDATE EVERY 3 DAYS EVERY 8 DAYS EVERY 10 DAYS EVERY 15 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Then we visited Azad Stores in Bharat Nagar. The shopkeeper reported us that he updates his stock, as follow: PRODUCT BARONE MILKYBAR KITKAT MUNCH UPDATE EVERY 4 DAYS EVERY 10 DAYS EVERY 8 DAYS EVERY 10 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy?
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Then we visited Anupam Stores in Maharashtra Nagar. The shopkeeper reported us that he updates his stock, as follow: PRODUCT BARONE KITKAT MUNCH MILKYBAR UPDATE EVERY 7 DAYS EVERY 10 DAYS EVERY 9 DAYS EVERY 12 DAYS
At a time he updates 2 boxes of each chocolate. Then we asked some children playing there. The questions we asked were as follows1. Which chocolate they like from Munch, Milkybar, Kitkat, Barone? 2. How many times they eat the chocolate? 3. If they are given 50 Rupees which chocolate in how many quantities would they buy? Our next task was to target a distributor so that we can get confirmation that whatever we have researched on field is similar and correct with the actual distribution done by the distributor. We contacted to the distributor whose name we were told by each shopkeeper we contacted. He was Mr. Mangesh of Shree Sai-Momai Enterprises, Crystal Colony, B- Bldg., Shop No.13, Mahim ± West. He distributes the nestle products in bandra east n many more areas too. And then compared all in following way, using several arithmetic formulas-
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NUMBERSALES IN NESTLECOMPANY FOR PRODUCTION OF MUNCH AND KITKAT
SALES IN RS. SALES OF MUNCH 8 12 17 10 2 1 50 AREA BANDRA (EAST) SALES OF KITKAT 6 18 25 12 2 2 65 AREA BANDRA (EAST) MAHARASHTRA NAGAR DNYANESHWAR NAGAR BHARAT NAGAR M.H.B. COLONY M.I.G. COLONY GOVERNMENT COLONY
100-200 200-300 300-400
BHARAT NAGAR DNYANESHWAR NAGAR MAHARASHTRA NAGAR M.H.B. COLONY M.I.G. COLONY GOVERNMENT COLONY
400-500 500-600 600-700 TOTAL
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL
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KITKAT
MIDVALUEx 150 250 350 450 550 650
f
8 12 17 10 2 1 50
f
6 18 25 12 2 2 65
M=fx
1200 3000 5950 4500 1100 650 16400
K=fx
900 4500 8750 5400 1100 1300 21950
FORMUNCH Mean (A) = ? fx/ ? f
= 16400/50 = 328
FOR KITKAT Mean (B) = ? fx/ ? f
= 21950/65 = 337.6923 COMBINE MEAN
(M12) = (N1X1 + N2 X2)
(N1 +N2) = 50(328) +65(337.69) (50+65) = 16400+21949.85 115 = 38349.85 115 = 333.4769
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MEDIAN
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL f 8 12 17 10 2 1 50 KITKAT F 6 18 25 12 2 2 65 MUNCH < C.F. 8 20 37 47 49 50 KITKAT < C.F. 6 24 49 61 63 65
FOR MUNCH
N/2 = 50/2 = 25 l1 = 300, l2 = 400, f = 17, pcf= 20 M = l1+ (l2-l1) (N/2-pcf) f M = 300+ (400-300) (25-20) 17 M = 300+500/17 M = 329.4117
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FOR KITKAT
N/2 = 65/2 = 32.5 l1 = 300, l2 = 400, f = 25, pcf= 24 M = l1+ (l2-l1) (N/2-pcf) f M = 300+ (400-300) (32.5-24) 25 M = 300+5650/25 M = 526
QUARTILE
MUNCH SALES 100-200 200-300 300-400 400-500 500-600 600-700 TOTAL f 8 12 17 10 2 1 50 KITKAT F 6 18 25 12 2 2 65 MUNCH