Description
stlé S.A. (French pronunciation: [nɛsle]; English /ˈnɛsleɪ/, /ˈnɛsəl/, /ˈnɛsli/) is a Swiss multinational food and beverage company headquartered in Vevey, Switzerland. It is the largest food company in the world measured by revenues.
Nestle Case Study
Group 8: Sohum Mehta, Johannes Matthias, Rahil Poojara, Austin
Cunningham, Xiaoya i
! argest nutrition and "oods #ompany in the $orld
! %ounded and head&uarterd in 'e(ey, S$it)erland
! Nestle originated in a *+,- merger o" the Anglo.S$iss Mil/
Company $hi#h $as "ounded 0y 1enri Nestle in *822
! Company gre$ signi"i#antly during the 334 and 3344
! 5perates in 82 #ountries
! 6mployees 788,,,, indi(iduals9
:ey %igures
! Re(enue *,;92 0illion
! 5perating 4n#ome *-9; 0illion
! Pro"it *,97,,+?
! Nestle has 8-,, 0rands $ith a $ide range o" produ#ts a#ross a num0er
o" mar/ets in#luding:
! #o""ee
! 0ottled $ater
! other 0e(erages
! #ho#olate
! i#e #ream
! in"ant "oods
! #on"e#tionary
! pet "ood
! @
Gro$th Strategies
! %or#ed 0y S$it)erlands small si)e
! 6sta0lished its "irst "oreign o""i#es in A9S9A and
Great Britain in the late *+th #entury
! Australia, South Ameri#a, A"ri#a and Asia in the "irst
three de#ades o" the 7,th #entury9
! By the late *++,s, Nestle had -,, "a#tories in ;2
#ountries, sold produ#ts in *+8 nations
! 8C o" its employees are lo#ated in S$it)erland
Emerging Markets
!
Does it make sense for Nestle to focus on
emerging markets?
!
Infrastructure / Political difculties ?!
!
Nestlé Emerging Markets Division imports
products from more than ! countries" and
e#porting products to more than $! countries%
Pro&ts of 'dversit(
!
Nestlé)s sales in emerging markets up *%+, last (ear
!
Dou-le the rate of the compan(.s total revenue
!
/ales from those regions totaled 011%2+ 3illion" more
than an( rival%
4ro5th of Emerging Markets
Propensit(
!
2 -illion consumers in emerging markets 5ill
increase their incomes enough to -e a-le to
a6ord Nestle products 5ithin the ne#t decade%
!
2/1 of its revenue from emerging economies and
aims to lift that to $+, 5ithin a decade%
7 8E9 Paul 3ulcke
Population 4ro5th Distri-ution
Investing In Emerging Markets
!
:Nestle 5ill receive 0*%2 -illion from Novartis for its
ma;orit( stake in 'lcon" the maker of 9pti7
stlé S.A. (French pronunciation: [nɛsle]; English /ˈnɛsleɪ/, /ˈnɛsəl/, /ˈnɛsli/) is a Swiss multinational food and beverage company headquartered in Vevey, Switzerland. It is the largest food company in the world measured by revenues.
Nestle Case Study
Group 8: Sohum Mehta, Johannes Matthias, Rahil Poojara, Austin
Cunningham, Xiaoya i
! argest nutrition and "oods #ompany in the $orld
! %ounded and head&uarterd in 'e(ey, S$it)erland
! Nestle originated in a *+,- merger o" the Anglo.S$iss Mil/
Company $hi#h $as "ounded 0y 1enri Nestle in *822
! Company gre$ signi"i#antly during the 334 and 3344
! 5perates in 82 #ountries
! 6mployees 788,,,, indi(iduals9
:ey %igures
! Re(enue *,;92 0illion
! 5perating 4n#ome *-9; 0illion
! Pro"it *,97,,+?
! Nestle has 8-,, 0rands $ith a $ide range o" produ#ts a#ross a num0er
o" mar/ets in#luding:
! #o""ee
! 0ottled $ater
! other 0e(erages
! #ho#olate
! i#e #ream
! in"ant "oods
! #on"e#tionary
! pet "ood
! @
Gro$th Strategies
! %or#ed 0y S$it)erlands small si)e
! 6sta0lished its "irst "oreign o""i#es in A9S9A and
Great Britain in the late *+th #entury
! Australia, South Ameri#a, A"ri#a and Asia in the "irst
three de#ades o" the 7,th #entury9
! By the late *++,s, Nestle had -,, "a#tories in ;2
#ountries, sold produ#ts in *+8 nations
! 8C o" its employees are lo#ated in S$it)erland
Emerging Markets
!
Does it make sense for Nestle to focus on
emerging markets?
!
Infrastructure / Political difculties ?!
!
Nestlé Emerging Markets Division imports
products from more than ! countries" and
e#porting products to more than $! countries%
Pro&ts of 'dversit(
!
Nestlé)s sales in emerging markets up *%+, last (ear
!
Dou-le the rate of the compan(.s total revenue
!
/ales from those regions totaled 011%2+ 3illion" more
than an( rival%
4ro5th of Emerging Markets
Propensit(
!
2 -illion consumers in emerging markets 5ill
increase their incomes enough to -e a-le to
a6ord Nestle products 5ithin the ne#t decade%
!
2/1 of its revenue from emerging economies and
aims to lift that to $+, 5ithin a decade%
7 8E9 Paul 3ulcke
Population 4ro5th Distri-ution
Investing In Emerging Markets
!
:Nestle 5ill receive 0*%2 -illion from Novartis for its
ma;orit( stake in 'lcon" the maker of 9pti7